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Content Curation vs. Creation: Finding the Right Balance

Scoop.it

Add to that the option to choose between content creation and content curation and it’s no wonder even expert marketers are left feeling somewhat lost. Content curation is convenient and easy, but content creation tends to be more personal and reach your specific audience with more effect. Creating awesome content can be quite tough.

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How to Use Social Media Analytics to Personalize Your Content Curation Strategy

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So how do you access the proper information to personalize your content curation strategy for each customer? The answer lies in social media analytics. Social media analytics data helps you create content that interests and meets each customer’s needs, leading to increased engagement and sales. So, how do they work?

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How to Measure If Your Content Curation Is Successful

Scoop.it

Do you want to know if your content curation strategy is successful? If you’re a business owner or marketer, the obvious answer is “Yes!” High-quality content will help turn first-time visitors into life-long customers, while a poor content marketing strategy can turn people away from your business. What is Content Curation?

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Time Efficiency: How Content Curation Helps Businesses Generate Smarter Social Engagements

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Content curation has evolved to become one of the most effective ways for brands to bond with their audience online. By curating the best and most relevant content for your industry online, it’s possible to generate smarter social engagements, whilst demonstrating your knowledgeability and establishing new connections online.

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Can Small Businesses (Really) Use AI for Marketing?

Marketing Insider Group

Are you tired of spending countless hours manually creating content, following up with leads, and analyzing data for your small business marketing ? Have you thought about using AI for small business marketing to make your life a little easier? Here’s the scoop on AI for small business marketing. You’re not alone.

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What is Video Curation & How To Curate Video Content

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Among them, video curation is one of the lesser-explored options. In this article, we will tell you all that you need to know about video curation. Most businesses are short on these parameters and cannot afford to come up with video content as frequently as they would want. Video Curation. Need for Video.

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Content Curation for SEO: How To Make It Work

Scoop.it

Content curation has the potential to turn your website or brand into an engaging and value-adding entity without the need for directly committing the time and resources towards producing your own texts or multimedia. As a content curator , your task is to pick only the best content to share with your audience.