Strategic-IC

JULY 1, 2019

To see best engagement and visibility on your content, a distribution strategy is vital. Here are tips to consider when addressing how to share and distribute your content. Why Content Distribution? Content is the fuel that powers marketing and sales campaigns. A content distribution strategy is the answer here.

Distribution 84

Distribution Tips Marketing & Strategy Content 84

Martech

JUNE 7, 2023

Undoubtedly, video is the most rapidly expanding and potent marketing medium globally. Every marketer must incorporate this channel into their strategy. That’s why there’s no excuse for marketers not to create and share video content. Embrace video as a primary marketing avenue.

Marketing AI 96

Marketing AI Advertising Channels Video Marketing Youtube 96

Vidyard

NOVEMBER 16, 2015

Many marketers are underestimating the importance of distribution and treating it as an afterthought, according to a recent Forrester report. Video isn’t actually a one-size-fits-all medium even though we so often treat it that way. Most marketers will need to pay to get preliminary traffic.

Forrester 50

Forrester Distribution Video Marketing Advertising Agencies 50

KoMarketing Associates

AUGUST 26, 2020

Does your B2B marketing program include LinkedIn video marketing? 87% of LinkedIn video marketers say it’s been an effective channel for them. 41% of marketers think video is THE best content format for building relationships that generate leads. 87% of LinkedIn video marketers say it’s been an effective channel for them.

Linkedin 209

Linkedin Video Marketing B2B Marketing Marketing & Strategy 209

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics. 26% of marketers state that Stories are the most valuable type of social content.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

KoMarketing Associates

MARCH 13, 2018

And while the foundation of a solid SEO strategy starts with good content, link building can be the secret ingredient to unlock the full potential of content marketing and traffic from organic search engines. Publish / repurpose blog posts through places like LinkedIn or Medium. But link building is not easy. Network through LinkedIn.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

sagefrog

FEBRUARY 7, 2024

The digital space is evolving, and B2B social media marketing is witnessing a paradigm shift in 2024. With the onset of the new year, marketers are urged to assess the current state of their strategies. These AI-driven innovations empower marketers with enhanced creativity and precision in reaching their target audience.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Vidyard

MAY 5, 2017

You’ve done it, you savvy good-looking marketer. You got the necessary approvals, budget, and executive buy-in to start with video marketing for your brand. Your sales team will share your marketing videos to close more deals faster (alignment for the win, baby!), What about your video marketing strategy?

Planning 160

Planning Video Marketing Marketing & Strategy Marketing Strategy 160

Valasys

JANUARY 25, 2024

Then you need to incorporate video marketing into your strategy! Today, video has become the most engaging and effective medium for reaching your target audience. Remember, one size doesn’t fit all in video marketing. Implement Calls-to-Action (CTAs) A call-to-action (CTA) is a vital component of your video marketing strategy.

Video Marketing 45

Video Marketing Marketing & Strategy Marketing Strategy Product 45

Vidyard

OCTOBER 22, 2013

Today’s modern marketers are looking to tell better, more compelling stories, and there’s an even greater need for amazing storytelling when fundraising for a non-profit. The team at charity: water are using video to drive an important cause, and they’re using the medium perfectly to construct a powerful message.

Advertising Mediums 50

Advertising Mediums Video Marketing Marketing Automation Services Best Practices 50

Optinmonster

DECEMBER 28, 2023

Are you looking for sustainable ways to market your business? Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Let’s get started! This is a 138.2%

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

PureB2B

FEBRUARY 1, 2021

Content syndication is gaining ground because it is a hybrid approach to sales prospecting and content marketing , bringing more consistent traffic. Syndicating content is when you distribute your content to third-party entities so it can be re-published through their platform, allowing you to reach your target audience dynamically.

Planning 62

Planning High Quality Lead Advertising Agencies Lead Scoring 62

PureB2B

FEBRUARY 1, 2021

Content syndication is gaining ground because it is a hybrid approach to sales prospecting and content marketing , bringing more consistent traffic. Syndicating content is when you distribute your content to third-party entities so it can be re-published through their platform, allowing you to reach your target audience dynamically.

Planning 62

Planning High Quality Lead Advertising Agencies Lead Scoring 62

KoMarketing Associates

JUNE 25, 2019

As marketing professionals, we tend to stick with what works because our attention is always split between multiple projects and responsibilities. However, to stay competitive in digital marketing, we need to continue to try new strategies and research the latest trends to find more things that work for our clients or organization.

B2B Marketing 218

B2B Marketing Marketing & Strategy Marketing Strategy Planning 218

KoMarketing Associates

AUGUST 18, 2020

How to Do B2B Video Marketing on LinkedIn. How to Do B2B Video Marketing on LinkedIn in 2020. B2B Video Marketing on LinkedIn: Ads, Native Video, and Live Video. How to Get Started with B2B Video Marketing on LinkedIn. B2B Video Marketing on LinkedIn: How to Embrace Video in Your B2B Content Strategy. link]. . .

Linkedin 120

Linkedin Video Marketing B2B Marketing B2B 120

Vidyard

OCTOBER 27, 2019

Video is an incredibly powerful medium that makes it easier than ever to evoke emotion and forge human connections at scale. For organizations that sell primarily to other businesses, B2B video marketing has emerged as an incredibly effective tactic for reaching, educating, and nurturing potential customers. Video Marketing Strategy 3.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

OCTOBER 27, 2019

Video is an incredibly powerful medium that makes it easier than ever to evoke emotion and forge human connections at scale. For organizations that sell primarily to other businesses, B2B video marketing has emerged as an incredibly effective tactic for reaching, educating, and nurturing potential customers. What is Video Marketing?

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

SmartBug Media

SEPTEMBER 8, 2021

Whether you’re just starting out with video marketing or you’re a seasoned video marketing pro, there are always ways you can improve your strategies for demand generation. You’ll also want to consider your distribution plan when it comes to making your video inclusive. How can I ensure maximum visibility of my videos?

Demand Generation Agencies 111

Demand Generation Agencies Demand Generation Webinar Metrics Lead Ranking 111

Anyword

JULY 12, 2021

Many marketers spend lots of money and time on Facebook ads but don’t see a great result. Canva makes it possible for marketers with no professional artistic skills to design automated ad campaigns through drag and drop controls. Facebook Ad Tools Turn Clicks into Cash. Trapica claims that they can “cut campaign handling time by half.”

Marketing AI 105

Marketing AI Budget Programs Facebook Paid Search Agency 105

Customer Experience Matrix

OCTOBER 14, 2019

A total end to distribution of third party personal data would still leave Internet marketers able to target based on context, content, and in-session behaviors. Above all, the various forms of individually targeted TV advertising promise new levels of personalization and tracking in a medium that already has near-universal reach.

Privacy 149

Privacy Advertising Agencies Advertisements Advertising 149

Convert

APRIL 7, 2021

We learned how people use video for entertainment and news, and how they plan to consume the medium beyond the pandemic. In 2020, we started hosting more live events over at Uscreen’s YouTube channel. Video Isn’t Just Marketing, It’s a Revenue Driver. Optimizing YouTube Videos to Go Viral During the Holidays.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Hubspot

MAY 11, 2021

Which leaves many marketers wondering: Which one is more worth my time? Clubhouse vs. Podcasts: Which Should Marketers Use? A Twitch streamer takes the best moments of their live stream and packages it up for their YouTube channel.". Let's dive in. There's serious benefits in repurposing content.

Work Management 100

Work Management Paid Search Agency Tips Marketing Management 100

Vidyard

MARCH 23, 2021

Your video marketing strategy is every bit as important as execution. A video marketing strategy will help you meet your goals and create video content that addresses real business objectives. Developing a video marketing strategy should begin with eight steps. Define Your Video Marketing Goals 2. Contents 1.

Enterprise Management 116

Enterprise Management Work Management Video Marketing Marketing & Strategy 116

Heinz Marketing

MARCH 17, 2023

By Sarah Threet , Marketing Consultant at Heinz Marketing Why I’m Trying to Become a Podcast Listener While I have worked in marketing for the better part of a decade, I don’t have much experience with podcasts, professionally or personally. He goes live Thursdays on LinkedIn and YouTube.

Ideal Customer Profiles 100

Ideal Customer Profiles Advertising Agencies B2B Marketing B2B Thought Leadership 100

Content Standard

MARCH 9, 2022

As Google’s algorithm changes, so do the strategies of SEOs, content creators, and marketers vying for the precious digital real estate that comprises its SERPs. At Skyword, we believe that covering a topic in depth across multiple mediums will prepare clients to win. Image attribution: Google Search. What Does It All Mean?

Lead Ranking 131

Lead Ranking SERP Content CAN-SPAM 131

Bannerflow

FEBRUARY 3, 2023

Millions of people are embracing video on demand (VOD), with the distribution platform expected to attract 164.9 But what is Video on Demand and the various components that make up the media distribution platform? It is no secret that video is, by some distance, the most engaging medium for audiences. million viewers by 2025.

Demand 52

Demand Video Marketing Ad Exchange Mobile Advertising 52

Oktopost

JULY 30, 2020

The value webinars bring to the B2B sales cycle is not hard to see as 95% of marketers report they see webinars as vital to their strategy. Moreover, 73% of B2B marketers said webinars are the best method to generate high-quality leads , and between 20 and 40% of your attendees will become qualified leads. . Basic marketing features.

Webinar Metrics 98

Webinar Metrics Enterprise Management Marketing Management Budget Programs 98

FMG Suite

SEPTEMBER 13, 2022

FMG, an industry-leading SaaS company specializing in marketing software and services for financial advisors and insurance agents, today announced that it has been selected as the winner of the Technology Providers Marketing Automation and Social Media Leadership awards in the 2022 WealthManagement Industry Awards.

Marketing Automation Services 40

Marketing Automation Services Social Media Marketing Automation Marketing Management 40

LeadSquared

APRIL 13, 2021

With every passing day, the world of marketing is getting more and more competitive. In such a situation, video-based marketing is a powerful tool for brands to convey their message. With videos, brands can personalize the marketing journey and develop a one-on-one connection with their potential customers. Plan Your Budget.

Planning 52

Planning Video Marketing Marketing & Strategy Marketing Strategy 52

Contently

MAY 2, 2018

Along the way, I realized this could be instructive to a lot of marketers out there, whether you use a content platform or not. A book launch is a near-perfect example of the kind of marketing campaign that requires accountable content. However, the most effective marketing happens within a couple months of the publish date.

Top of Funnel 144

Top of Funnel Campaigns Optimization Planning 144

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. The answer to what makes a video viral in the first place is a bit like the holy grail for marketers. at least once.

Viral Marketing 129

Viral Marketing Social Media Video Marketing Media 129

ClearVoice

JANUARY 28, 2021

To effectively create a brand marketing strategy , you can’t focus all efforts on one silo. Here, we spoke with marketing experts with decades of experience to dig into the 101 to engage each channel. And those businesses that used four or more channels beat out companies who only use one or two mediums by 300 percent.

Paid Content 98

Paid Content Advertising Channels Campaigns Examples 98

Content Standard

APRIL 4, 2018

Brand storytelling is the next generation of content marketing, and creating a compelling brand story is important. But the story on its own can’t guarantee strong marketing ROI. Everyone on your marketing team is involved in telling brand stories, because all marketing channels need to work in concert with the story being told.

ROI 69

ROI Marketing AI Work Management Marketing Management 69

Vidyard

MARCH 23, 2021

That’s why we created the fourth annual Video in Business Benchmark Report , which analyzes business’ use of video to support sales, marketing, and communication efforts. Video Distribution Trends 2.2.1 Distribution Channels Where Video Content is Used 2.3 Top Video Distribution Channels Based on Role 2.4

Advertising Benchmark 81

Advertising Benchmark Video Marketing Top of Funnel Enterprise Management 81

Optinmonster

FEBRUARY 5, 2020

Are you feeling bogged down by some of the more tedious tasks in your marketing strategy? Fortunately, when it comes to marketing automation tools, you’ve got options. We’re going to look at: What Is Marketing Automation ? Why Use Marketing Automation Tools ? Best Marketing Automation Solutions for Social Media Marketing.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

The Lead Agency

MAY 18, 2022

After the lockdowns and the growth of using virtual mediums for interaction, video has taken over our screens and absolutely revolutionised our day-to -day processes. While 86% of B2B businesses have realised its value and have already incorporated video content into their marketing strategy.

B2B Marketing 62

B2B Marketing Top of Funnel Video Marketing Marketing & Strategy 62

The Lead Agency

MAY 18, 2022

After the lockdowns and the growth of using virtual mediums for interaction, video has taken over our screens and absolutely revolutionised our day-to -day processes. While 86% of B2B businesses have realised its value and have already incorporated video content into their marketing strategy.

B2B Marketing 62

B2B Marketing Top of Funnel Video Marketing Marketing & Strategy 62