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How to Promote Your Website for Free

Optinmonster

Offer a Lead Magnet A lead magnet is something that you offer visitors in exchange for subscribing to your email newsletter. Create an Email Marketing Newsletter Email marketing is hands down one of the best ways to promote your website. Here are some best practices for writing blog posts that convert.

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The Ultimate Guide to Direct Response Marketing

QuanticMind

Or were you roaming the web and a business ad persuaded you to register or download right there in the moment? Consumers today want trustworthiness, personalization, and more control throughout their buying journey. In essence, creating personalized experiences matters now more than ever before.

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How to Distribute Your Content Effectively

BenchmarkONE

Oftentimes, content creation is such a complex process that marketers breathe a sigh of relief when they press publish, thinking the job is done. Use Newsletters. There are two approaches to publicizing your content using email newsletters. In reality, that’s when the real work just begins. Submit a Guest Blog.

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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. And another company offers a premium account for six months in exchange for a review.

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Evergreen SaaS Landing Pages You Should Have Running at All Times [Examples]

Unbounce

For instance, if you have core assets (like a webinar, newsletter, or demo page) that you routinely drive prospects to, you can make these work year-round by creating some landing pages that run on auto-pilot. In comparison, a quick tool like the analyzer provides each visitor with a personalized report on their specific pages—instantly.

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What Is Earned Media?

ClearVoice

Earned media also results in content that can be used for your website, social media, newsletters and beyond. Earned media is when a writer, producer, journalist or another influential person discusses a product, individual or company through their preferred media. Bottom line? What is earned media? You have not paid to be mentioned.

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Ask a Content Strategist: How Do You Use Articles to Influence B2B Leads?

Contently

And instead of answering a series of reader questions like usual, I’m going to share an exchange I had over email with one of my good friends, who recently took over a B2B content operation. I’ve lightly edited our exchange. Unless we’ve bought a list, we don’t have any contact info for said person.