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Influencers vs Advocates in B2B Marketing

Buzz Marketing for Technology

It identifies the individuals that have influence over potential buyers, and orients marketing activities around these influencers. Share this on Linkedin. Tags: Blogging Buzz Marketing Communications Communities Inbound Marketing Interactive Marketing Media PR Social Media Twitter. Tweet This! Share this on Facebook.

WOM 100
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Is Salesforce.com a Player in Marketing Automation Software?

Webbiquity

It has the necessary tools and capabilities for very basic marketing activities such as limited email marketing and campaign management. However, as your company grows, your marketing activities might need to scale as well. Post on Google Buzz. Share this on LinkedIn. Share this on Bebo. Share this on del.icio.us.

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Three Overlooked Ways to Improve SEO Results

Webbiquity

But here are three areas where many companies aren’t realizing the synergistic benefits of coordination with their SEO efforts: Blogging: given that less than half of companies —both small businesses and the Fortune 500—actively maintain industry blogs, this is an underutilized area for SEO benefit. Post on Google Buzz.

SEO 100
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Engaging Content: 7 Tips to Get Readers to Think

Writing on the Web

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. How can you write blog posts that stimulate readers to think and even actively participate? Post on Google Buzz.

Tips 100
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Social Media: Making Friends for Fun & Profit

Webbiquity

Excerpted from my new booklet, Effective Online Marketing In A Nutshell , here are some tips that will help: LinkedIn. Subscribe to LinkedIn Answers for your segments and/or categories. We’ve got some useful first steps in the booklet on Facebook specifically, as well as additional tips on both LinkedIn and Twitter. Tweet This!

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What Are Your Target Audience’s 5 Top Web Sites?

Writing on the Web

Do you use social media like Facebook , Twitter or LinkedIn ? Right now I’m not spending much time on LinkedIn or Facebook or Twitter, and I know I should. I feed information to them every day and respond to requests, even when I’m not actively marketing in person. Post on Google Buzz. Share this on LinkedIn.

Ning 100
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2011 B2B Marketing Trends

Webbiquity

Generating PR “buzz&# and having a product perceived as “cutting edge&# were called significant challenges by only about a third of marketers, unchanged from last year. Post on Google Buzz. Share this on LinkedIn. Again, you can download the free executive summary or purchase the full report to get all the details.