Vidyard

JULY 28, 2016

But I ended up keeping track of the quality resources I wanted to have for easy reference (way more than 25!). While scanning through the list, I figured, why not share this list with others out there, so all our readers can benefit from this wicked compilation of resources, too? 25 amazing content marketing resources so far in 2016.

Resources 50

Resources Planning Content Marketing Best Practices 50

Vidyard

JULY 21, 2016

But I ended up keeping track of the quality resources I wanted to have for easy reference (way more than 25!). While scanning through the list, I figured, why not share this list with others out there, so all our readers can benefit from this wicked compilation of resources, too? 25 amazing content marketing resources so far in 2016.

Resources 50

Resources Content Marketing Planning Best Practices 50

Contently

JUNE 20, 2017

Vox Product publishes helpful stories like “ Building the Vox Media Video Microsite ” and “ Behind Vox.com’s Homepage Refresh “ The articles explain details relevant to front-end engineers and justify important design features. Human resources. Best Made’s website is like Glossier for the rugged hipster.

Paid Search Agency 167

Paid Search Agency Enterprise Management Work Management Companies 167

Content Standard

JANUARY 25, 2017

M&G: Microsite vs. Media Site. The microsite is somewhat of an antiquated content strategy. Oftentimes microsites are static, missing the obvious benefits of consistent publishing around subjects that the brand would like to build online authority around. But there were inherent problems with this approach.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Microsite 40

Hubspot

FEBRUARY 15, 2017

With over 30,000 members in more than 70 chapters, it’s become a community of and resource for marketers -- one that celebrates the work we do. It was the 2016 winner of the "Best Limited Budget Campaign" category. It was the 2016 winner of the "Marketing Campaign of the Year SME" category. 1) AMA Awards. 4) BMA Awards.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

SnapApp

MARCH 2, 2016

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels. Fortunately, a few marketing teams are already a step ahead for us to take a look at.

Examples 74

Examples Microsite B2B Lead Ranking 74

SnapApp

APRIL 13, 2017

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. Their originality and resourcefulness doesn’t stop with their service offerings, however. Believe it or not, the following interactive microsite is a B2B example. Paradigm Life.

Examples 48

Examples Microsite Marketing Management B2B 48

SnapApp

MARCH 3, 2016

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. The content lived on a microsite, greatyieldmystery.com , and was promoted through social channels. Fortunately, a few marketing teams are already a step ahead for us to take a look at.

Examples 54

Examples Microsite B2B Lead Ranking 54

Hubspot

MARCH 18, 2018

In a 2016 blog post announcing the launch of the newsletter, Mattermark’s Co-founder and CEO, Danielle Morrill, wrote, “We’re turning our focus toward sifting through the mountains of content out there around sales, marketing, and growth to help the community of DOERS who grow companies.”. And, that was the intent all along.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

SnapApp

JULY 24, 2017

These campaigns have been so popular and successful that Forbes listed interactive content as a top 3 must-do for B2B marketers in 2016. Their originality and resourcefulness doesn’t stop with their service offerings, however. Believe it or not, the following interactive microsite is a B2B example. Paradigm Life.

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

Hubspot

JUNE 12, 2017

In a 2016 blog post announcing the launch of the newsletter, Mattermark’s Co-founder and CEO, Danielle Morrill, wrote, “We’re turning our focus toward sifting through the mountains of content out there around sales, marketing, and growth to help the community of DOERS who grow companies.”. And, that was the intent all along.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

LEADership

MAY 20, 2016

44% build microsites. When it comes to the greatest commercial impact of digital marketing activities in 2016, marketing automation (20%), content marketing (18%), Big Data (12%), mobile marketing (9%) and conversion rate optimization (9%) are the best bets. What resources are you using to guide your planning? 74% post videos.

B2B Marketing 67

B2B Marketing Planning SWOT B2B 67

SnapApp

JUNE 2, 2017

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . HubSpot did a jeopardy-like marketing quiz at Inbound 2016, and booth traffic was high. . General Campaigns and Resources. . Put it on a microsite to be used as a regular free tool for prospects. Paid Media.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

Kapost

MAY 26, 2016

Its purpose is to act as a non-biased resource to help business owners and decision makers find the right cloud-based solutions for their business. When executed strategically, microsites that call out industry leaders are successful tactics for B2B marketers aiming to boost their SEO value. But the benefit is two-fold.

Microsite 74

Microsite Link Building SEO Ad Building 74

KoMarketing Associates

APRIL 11, 2019

“The technologies that have shown the most noticeable growth in exhibit- and event-related usage since 2016 include mobile apps, smartphones, geofencing, and virtual reality – all of which experienced growth rates of 50 percent or more,” wrote the authors of the survey.

Event Marketing 150

Event Marketing Customer Surveys Microsite Gartner 150

SnapApp

DECEMBER 16, 2015

Even if we don’t have our New Year’s resolutions ready to go, it’s inevitable: 2016 is just around the corner. Here are 16 content marketing predictions that will strengthen your strategy in 2016. Microsites Take Off. A microsite is a content hub separate from a company’s URL. Interactive Video Goes Viral.

Top of Funnel 48

Top of Funnel Microsite Content Marketing Planning 48

Content Marketing Institute

OCTOBER 24, 2017

As a bonus, the Slide video ends with a link to a microsite that explains the technology behind the invention, and gives viewers a glimpse of other automotive technology projects Lexus has in the works. Video is ideal for topic tutorials, product demos, process guides, & other practical resources. joderama Click To Tweet.

Top of Funnel 105

Top of Funnel Video Marketing Enterprise Management Tips 105

DAGMAR Marketing

NOVEMBER 27, 2019

In 2016, one study showed that the average Google first-page search result was 1,890 words long, but today, the best results are seen with much longer content, often 2,000 to 3,000 words. It also offers this good advice: “Think of your location pages as microsites that you can expand on to create relevant related content.”.

Paid Content 99

Paid Content Planning Paid Search Agency Business 99

Hinge Marketing

DECEMBER 6, 2017

In 2016 and 2017, a tough hiring market has persisted — architecture, engineering, construction and environmental talent remain in high demand, and there are simply not enough qualified people to fill every opening. Look for firms to invest more in recruiting materials, career microsites and branding.

Trends 56

Trends Planning Advertising Agencies Thought Leadership 56

SnapApp

JULY 7, 2017

A colossal waste of time and resources spent trying to sell to prospects that have no real need, or desire to buy from you. Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. The result?

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

DivvyHQ

NOVEMBER 22, 2017

While wading into the world of software, tools, and digital resources can be overwhelming at the outset, there’s hope for building a just-right content marketing software stack. Ceros – Ceros is a content marketing software for building microsites, campaign experiences, infographics, ebooks and more. Buy this software and POOF!

Budget Programs 40

Budget Programs Work Management Marketing Management Software 40