Marketing Insider Group

DECEMBER 15, 2011

First came digital, then social and now the mobile revolution is taking the world by storm. In many countries, there are more mobile phones than people, homes with electricity, even toilets. There are more mobile users than all the TVs, PCs and landlines in the whole world combined ! Step 1: Create a Mobile-Optimized Website.

Mobile Marketing 100

Mobile Marketing Mobile Advertising Paid Search Agency Lead Ranking 100

Hubspot

DECEMBER 14, 2012

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. Because email is alive and kicking, email marketing is still an incredibly important channel for most businesses. in Q2 of 2012, down more than 6% from 4.7% Source: Epsilon ) Tweet This Stat. in Q2, jumping 8.5%

Stats 28

Stats Email Marketing Clickthrough Click Rate 28

Navigate the Channel

DECEMBER 21, 2017

84% of millennial B2B decision-makers regard their mobile device as a critical tool – and 76% of older B2B buyers agree. Google has already declared mobile to be mandatory for search —as of 2018, the tech giant’s mobile-first index will view sites through the eyes of the mobile user, and will rank them accordingly.

Stats 50

Stats Paid Search Agency Mobile Marketing Lead Scoring 50

Liveintent

OCTOBER 3, 2018

It’s only a matter of time until malls cease to exist and we all have carpal tunnel from shopping exclusively on our mobile devices, right? Although Q2 2018 mall vacancies were at the highest level since 2012 , it’s not because millennials don’t like the mall. Millennials aren’t anti-mall.

Stats 66

Stats Amazon Mobile Marketing Rules 66

Convince & Convert

AUGUST 8, 2019

The term “dark social” is kicked around every so often by marketers. Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers. mobile users in the U.S. The marketing potential is endless. That was in 2012, when messengers were less popular.

Brand Identity 152

Brand Identity Branding Marketing Analytics Tools Traffic 152

Brandwatch Marketing

JANUARY 7, 2019

With many millions now using the app every day, there is no shortage of Instagram stats and facts that show how popular it is. We’ve trawled the net to find the most up to date, amazing stats around. The network was bought by Facebook on 9 April 2012, for $1 billion. Instagram Marketing Statistics.

Statistics 111

Statistics Mobile Advertising Stats Social Networks 111

EveryoneSocial

AUGUST 27, 2018

Below, you’ll find the very best stats that apply to marketing, sales, human resources, and internal communications. You probably have noticed more publications, companies, and even experts in marketing or sales talking more about the power of employee advocacy. Employee Advocacy Stats for Marketing. LinkedIn ).

Statistics 100

Statistics Paid Content Peer-to-peer Stats 100

Contently

MAY 17, 2017

“There’s no doubt that online video marketing is on the rise. That’s a pretty impressive stat!” Every marketing and SEO blog is talking about online video marketing and every third company exec you talk to is planning to shift marketing dollars to an online video campaign.”

Customer Surveys 121

Customer Surveys Video Marketing Planning Work Management 121

The Customer

OCTOBER 13, 2021

Fresh controversy over Facebook’s practices regarding misinformation and Instagram’s effect on children should cause brands, including rewards programs, to question their marketing on the social network. But loyalty and marketing programs face a unique dilemma because they strive to engage their members emotionally. billion yearly.

Social Media 98

Social Media Advertising Agencies Media Loyalty 98

Sprout Social

MAY 21, 2019

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. So, how useful can the platform be for your marketing campaigns? Let’s check the Pinterest stats to find out. 27% of marketers are already using Pinterest. 80% of Pinterest users access the channel via mobile.

Statistics 111

Statistics Planning Paid Search Agency Stats 111

MLT Creative

MAY 1, 2012

At the April 2012 BMA Atlanta keynote event, mobile marketing expert and Go Mobile author, Jamie Turner, said YES we are there. These unprecedented stats and projections show revolutionary growth in smart phone usage: 5.3 billion mobile subscriptions worldwide (ITU/2010). Are B2Bs really using mobile today?

Mobile Marketing 40

Mobile Marketing B2B Marketing Planning Advertising Agencies 40

Webbiquity

MAY 3, 2012

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

Positioning 100

Positioning Business Mobile Marketing Stats 100

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. To help you out with your current marketing and social efforts, we’re going to get you up to date on the newest stats and trends within the social media world. Mobile accounts for 86% of Twitter’s ad revenue.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Marketing Insider Group

MAY 10, 2012

As promised, here is the second infographic addition to my 8 great marketing infographics to inspire you in 2012. The first one, 18 Stats on the Mobile Market You Need To Know , was posted earlier this week and hopefully caused you to consider your mobile strategy. The 6 Steps to Inbound Marketing Success.

Inbound Marketing 100

Inbound Marketing Cost per Lead Marketing & Strategy Stats 100

Content Standard

SEPTEMBER 10, 2016

Having a social media marketing strategy still wasn’t mainstream, and people were largely unaware of the role that these technologies would come to play in their daily lives. The tech, trends, and behaviors surrounding social media are constantly evolving, leaving marketers to play catch-up. percent in 2016.”

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Convince & Convert

MARCH 15, 2013

Jake agrees, explaining that each and every market the brand is in seems to be defined by very passionate users. Social Media Stat of the Week. Jeff’s Social Media Stat of the Week is not your traditional Facebook or Pinterest announcement. in 2012 for television, digital, mobile, print, magazines, and outdoor.

Communities 138

Communities Mobile Advertising Emarketing Stats 138

Convince & Convert

MARCH 22, 2013

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. The company’s fluency in social media drove holiday sales in 2012. Alix Hart, Best Buy @trahla.

Emarketing 129

Emarketing Personalization Social Media Marketing Management 129

Hubspot

APRIL 30, 2013

So how should you, as a savvy inbound marketer , make sense of it all? So we’ve combed through some of the hottest new social media research -- including the new 2013 State of Inbound Marketing Report -- to highlight some of the freshest stats that reveal the truth about the current state of social media marketing.

Stats 28

Stats Social Media Social Marketing Media 28

Hubspot

JUNE 29, 2012

Sick of hearing the same "the internet is changing marketing" speeches? Want hard data to reference so that you can properly forecast and adjust future marketing plans and budgets? 21 Internet Marketing Statistics That May Surprise You. Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Hubspot

MAY 24, 2012

As you know, we at HubSpot are crazy about data-driven marketing. So our new edition of 120 Awesome Marketing Stats, Charts & Graphs was in a way a demonstration of our passion, and an opportunity to share some insightful stats with fellow marketers. 7) B2B marketers use email segmentation heavily.

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Digital B2B Marketing

SEPTEMBER 24, 2013

Long-term, these could change the face of online marketing and advertising for almost every company. Online advertising companies that use big data in advertising are today’s market darlings. RocketFuel’s successful IPO last week underlines the value the market is putting on these companies. Google wants to be both.

Advertising Agencies 100

Advertising Agencies Advertisements Advertising Mobile Advertising 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Social Media Stats and Demographics. Marketing Pilgrim ). 90% of companies with 100 or more employees use social media in their marketing mix.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Biznology

JUNE 17, 2013

By the percentages: 200% to 300% increase in click-through rate when marketers include video in an e-mail ( Forrester ). 75% of an automated email marketing providers reduced the number of subscriber opt-outs by 75% when e-mails incorporated video. 35% increase in mobile video views occurred from 2010 to 2011.

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Online Marketing Institute

NOVEMBER 16, 2012

); //. Marketing News & Expert Advice. Topics Stats & Tools Training & Education Jobs White Papers. B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. SEO Paid Search Search Marketing. ClickZ Awards. ClickZ.asia.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Email Marketing 40

Hubspot

MAY 29, 2015

For example, the report reveals how much mobile has been changing internet usage. The services we use to buy our homes, rent cars, order food, get a hotel room, and shop are inherently mobile. Overall Internet Usage Growth Is Slowing, But Mobile Video is Accelerating. Mobile Usage Has Outpaced Desktop. People now spend 2.8

Advertising Agencies 28

Advertising Agencies Mobile Advertising Paid Search Agency Verticals 28

Moz

FEBRUARY 4, 2020

It’s hard to imagine at the dawn of 2020, but when voice search was released in 2012 many assumed it would be just another project consigned to the ever-growing Google graveyard. You can find Discover stats under the performance section. Voice search is here to stay. The knowledge panel will be important for personalities and brands.

SEO 93

SEO Marketing AI Trends SERP 93

Hubspot

NOVEMBER 11, 2011

Ever needed a compelling, reliable stat to help make a point, round out a blog post, or make your ebook even more data-driven? Think Insights with Google , Google's new information and resource hub for marketers, has got you covered! We've found some pretty awesome marketing stats you can use, for starters. Mobile Use.

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Hubspot

FEBRUARY 12, 2019

As a video marketer, you already know how crucial building a YouTube presence is for boosting your videos’ and brand’s visibility. 51 YouTube Stats Every Video Marketer Should Know in 2019. 51 YouTube Stats Every Video Marketer Should Know in 2019. YouTube Mobile Stats. YouTube Demographics Stats.

Youtube 99

Youtube Stats Video Marketing Mobile Advertising 99

Hubspot

NOVEMBER 25, 2011

As retailers prep their brick and mortar presence with lights and glitter, smart inbound marketers are also taking to the internet in order to cash in on their online sales. Take a look at some mind-blowing statistics and predictions around the use of mobile devices, online coupons, and email marketing this holiday shopping weekend.

Statistics 28

Statistics Stats Mobile Advertising Marketing Budget 28

Hubspot

JUNE 14, 2012

Trouble is, the debate is usually framed around various studies that report on Twitter usage, citing increases in things like number of users, tweets, and mobile usage. Well we think it's time to look into the question further; it's time to host an official marketing debate about whether Twitter is a dying social network.

Social Networks 28

Social Networks Twitter Stats Churn Rate 28

Hubspot

AUGUST 21, 2013

Bonus: You may just learn a thing or two about marketing while you''re at it. ;). 20 of the Best SlideShares for Marketers. 4) Rethinking the Mobile Web, Bryan Rieger. Often when marketers think about the "mobile web," we think of iPhone vs. Android. Rethinking the Mobile Web by Yiibu from Bryan Rieger.

Marketing Management 28

Marketing Management Advertising Agencies Viral Marketing Stats 28

Webbiquity

AUGUST 11, 2015

Here are a few highlights from the social networks stats and facts below: • Everyone’s on Facebook–except CEOs? Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. 81% of B2B marketers use Facebook to distribute content. The Wonder of Tech ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

Digital B2B Marketing

JULY 31, 2013

According to Nielson , smartphone users spend 87% of their time with apps, and just 13% of time with the mobile web. Last quarter, 41% of Facebook’s revenue came from their mobile user base. What are you waiting for, you need a mobile app. Key Statistics About Mobile Apps. apps per day in Q4 of 2012.

Mobile Marketing 100

Mobile Marketing Banner Ads Paid Search Agency Banners 100

Hubspot

MARCH 27, 2014

Darwin''s theory has me thinking about the indisputable shifts the marketing industry is experiencing today. Just 10 years ago, social media, search marketing, mobile, Google, and YouTube were in their infancy. So I wonder, if marketing has seen so much transformation, what about the people leading the charge?

CMO 28

CMO Enterprise Management Work Management Marketing Management 28

Hubspot

MAY 29, 2014

This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. For those of you without the patience to read the full deck or the full blog post, here are some tweetable stats that might interest you: 1) 20% of consumer time in media is spent on mobile, but only 4% of ad spend is for mobile.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Hubspot

SEPTEMBER 16, 2012

Happy Sunday, marketers! Since Monday’s right around the corner, we’ve compiled the top marketing stories of the week to help you catch up on what’s happening in the world of inbound marketing. Want to see more stats from this study? 10 Simple Tips For Effective Mobile SEO, From Search Engine Land.

Ad Exchange 28

Ad Exchange Case Studies Case Study Paid Search Agency 28