Webbiquity

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network. What is it?

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Hubspot

AUGUST 11, 2010

As social media and online marketing are integrated with traditional marketing channels, marketing teams need to learn more about the nuts and bolts of B2B social media. This list is designed to help marketers fill in the gap as well as provide resources for those in all phases of the B2B social media adoption process.

Social Media 28

Social Media Resources Media B2B 28

Hubspot

JUNE 25, 2012

As a little marketing therapy on this fine Monday morning, last week the HubSpot marketing team sat down and relived some of HubSpot's most mortifying marketing mistakes, and of course thought it'd only be prudent to publish them for everyone to peruse through at their leisure. Social Media Problems. Real professional.

Hubspot 28

Hubspot Paid Search Agency Advertising Agencies Landing Pages 28

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Atomic Reach

JANUARY 3, 2019

It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. For the foreseeable future, content will remain as king.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

JUNE 1, 2011

Social media, specifically, enables you to reach a very large audience for little cost, which makes it a superb outlet for contests and giveaways. When done right, social media will help your contests go viral. When done right, social media will help your contests go viral. Run contests using social media, not just your website.

Social Media 28

Social Media Media Buzz Blogger 28

Hubspot

SEPTEMBER 28, 2012

With all of the media outlets practically flooded with the topic, it was a great way to get in on the action from a different angle than everyone else. Their 2010 release of the "Man Your Man Could Smell Like" video led to a multitude of other videos they created based on customer suggestions. Hunter PR Says Stuff PR People Say.

Viral Marketing 28

Viral Marketing Paid Search Agency Companies PR 28

B2B Marketing Zone Posts

MARCH 3, 2010

February 2010. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009 - Webbiquity , February 1, 2010 Social media marketing activity exploded in 2009, and so did coverage of these practices. Is Your B2B Company REALLY Ready for Social Media? Best of B2B Marketing. Great stuff in February.

B2B Marketing 40

B2B Marketing B2B Webinar Metrics Marketing & Strategy 40

Hubspot

JANUARY 7, 2014

To get a glimpse of just what kinds of popular marketing groups -- and even niche communities within marketing, like blogging and social -- there are on the social media site, check out our list below. Chances are, you’ll run into tons of HubSpotters and HubSpot customers in this group too! Social Media. Members: 734,068.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Hubspot

NOVEMBER 1, 2010

David Meerman Scott is a successful marketing author and speaker who just launched his latest book, Real-Time Marketing and PR. As part of his book launch, Scott is giving away a free ebook: Real-Time: How Marketing & PR at Speed Drives Measurable Success. Connect with HubSpot : What is Real Time?

Paid Search Agency 28

Paid Search Agency Companies PR Correlation 28

Hubspot

JULY 8, 2010

Want to use social media to generate word of mouth? Here’s a secret: there are really only 4 ways to do it: Social Media Tool #1: Value. Of course, you’ll probably run out of chicken, which is exactly the fantastic PR you were hoping for. Social Media Tool #2: Status. Social Media Tool #3: Scarcity.

Word of Mouth 28

Word of Mouth Social Media Generation Media 28

Hubspot

FEBRUARY 4, 2016

“We were really excited about collaborating with Beyoncé, not only because we are huge fans of hers, but also because the partnership grew organically,” says Kirsten Stoddard, marketing and PR manager at Flash Tattoos. During media events like these, we often see huge spikes of visitors. Preparing for a Spike in Visitors.

Work Management 28

Work Management eCommerce Buyer Intent PR 28

Hubspot

JULY 14, 2010

Keith Moehring is business development manager and consultant at PR 20/20, an inbound marketing agency and HubSpot Partner. It is the place where customers, prospects, media, competitors, investors, peers and job candidates turn to first when learning more about your organization and its products or services.

CMS Development 28

CMS Development Marketing Websites Peer-to-peer Advertising Agencies 28

Hubspot

OCTOBER 12, 2012

Paid media (advertising), earned media (content), and owned media (social and PR) are rapidly converging into just … media. This is true not just because of social media, but also because social is now what provides the creative impetus for paid and owned media. Pretzel Crisps has garnered over 4.2

Examples 28

Examples Work Management Advertising Agencies Marketing Management 28

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 100

Social Media Paid Content Tactics Tips 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Is social media creating a generation of cowards? in the 1960s.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? How Is PR Changing? Here are the top items based on social signals.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Zone Posts

JUNE 9, 2010

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Best of B2B Marketing. come at a price.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Hubspot

AUGUST 24, 2012

In 2010, Heineken pulled off a risky stunt that nearly left over 1,000 Italians trapped at an opera and poetry event their significant others, friends, and even journalists talked them into attending -- making them miss the big game. 3) The AC Milan vs. Real Madrid Heineken Stunt. It's no secret that Italian men love their football.

Campaigns 28

Campaigns Advertising Agencies Paid Search Agency Ad Exchange 28

Webbiquity

NOVEMBER 19, 2012

Every discipline within marketing and PR has its own tools, among them: Content development: CMS tools (WordPress, Joomla, HubSpot, 100s of others), Adobe CS, tools for creating infographics , etc. This model (evolved from a 2010 post ) came about from KC Associates’ (KCA) client consulting projects. Or are there?

CMS Development 100

CMS Development Paid Search Agency Marketing Analytics Tools Marketing Management 100

B2B Marketing Zone Posts

JANUARY 4, 2011

Here it is - the very best posts and the hottest topics for 2010. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010. Marketing Genius Blog , May 25, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

B2B Marketing Zone Posts

MAY 3, 2010

April 2010. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. Best of B2B Marketing. I like numbers.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

AUGUST 2, 2010

For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Take advantage of the medium using pictures and other media. And SM is MUCH more efficient.

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Online Marketing Institute

NOVEMBER 2, 2010

Assign one person to be the social media learner and another the SEO learner. The report, sponsored by Hubspot, also examines the skills that modern marketing teams need to develop to take advantage of social, inbound tactics. Judging Categories Previous winners How can we help you? Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Hubspot

AUGUST 2, 2010

The following is guest post by Paul Roetzer, founder and president of PR 20/20, an inbound marketing agency and PR firm specializing in search marketing, social media, content marketing and public relations. You can find Paul on Twitter @ paulroetzer , and the PR 20/20 blog. commissions, retainers and hourly fees).

Inbound Marketing 28

Inbound Marketing Allocation Paid Search Agency Planning 28

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What social media tool helps small business double their reach on Twitter? Social Media Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Hubspot

JULY 12, 2010

Download our free webinar on Twitter for Marketing & PR. Free Download: 2010 Online Marketing Blueprint. Download this free eBook for tutorials in website optimization, lead nurturing, social media marketing and more! Connect with HubSpot : Five minutes from now you really could be generating leads using Twitter.

Lead Ranking 28

Lead Ranking Lead Scoring Twitter Google 28

Webbiquity

JANUARY 26, 2011

Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint. 12 Amazing SEO Infographics by HubSpot Blog. ** 5 Stars. The Art and Science of SEO Site Audits [Best of SEW 2010 #10] by Search Engine Watch. ** 5 Stars. Examples include the SEO Order of Operations (grab and include with the post?)

SEO 100

SEO Resources Tips Best Practices 100

Webbiquity

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. What is Social Media Optimization and Why Should I Care? by Kuno Creative.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Hubspot

NOVEMBER 11, 2014

This study, carried out by Quirk’s Marketing Research Media, interviewed nearly 2,000 U.S. A 2010 study by Kyungmi Kim and Marcia Johnson shows that the strong associations underpinning this “cult-like’ following form at a neural level. Ratings on social media sites - 30%. What the media says about the company - 13%.

Buy 28

Buy Case Studies Paid Search Agency Purchase 28

Metadata

MARCH 16, 2021

And prior to Pendo, I had run the content programs at Eloqua, going back several years, and HubSpot a few years later and some smaller startups peppered in between. Dee Anna McPherson: Yeah, so if I think back to my time at Yammer, I joined there in about 2010 and the company had launched maybe a year or so before that.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management B2B Work Management 52

Webbiquity

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. And social media isn’t just about lead generation of course. And…even social media itself. Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. eMarketer ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Hubspot

OCTOBER 28, 2019

Speaking of channels, integrated marketing doesn’t apply to just your inbound or digital marketing channels; traditional media channels are also included. Social media. We’ve detailed them here, and they apply regardless of what media, channels, or goals you’ve chosen. Now, let’s talk about integrated marketing campaigns.

Marketing Qualified Leads 98

Marketing Qualified Leads Planning Lead Ranking Multi-Channel 98