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Best Interactive PR Articles and Blog Posts of 2009

Webbiquity

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. Blogger Outreach. Blogger Relations by Sourcing Innovation.

PR 100
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The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

Not a new trend, but rather a need that has ben greatly amplified by the prevalence of social media channels which in turn is making companies look for technology solutions. With markeeting budgets still being threatened due to economic uncertainty, marketers are pressed to justify their purchases and show ROI. United States License.

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effective marketer principle 4: take responsibility for decisions

The Effective Marketer

Drucker advises us to use the following when determining the responsibility for each task laid out in the plan: The name of the person responsible for the task The deadline (when does it need to get done?) Do you have to put out a press release after you revamp your whole website? Until there’s a clear “owner”, a task won’t get done.

Planning 100
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effective marketer principle 7: run productive meetings

The Effective Marketer

Shouldn’t [name of person] also participate in this meeting? There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. Why are all these people in this meeting? Why are we meeting? What are we trying to accomplish?

Planning 100
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get hired in marketing

The Effective Marketer

Another person is now sitting on that same chair, trying to do his best, just like you did. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? How do you keep yourself ahead?

Planning 100
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free stuff that sells. maybe.

The Effective Marketer

If you ask for an e-mail address and one person signs up, give the same thing away totally free and 100 people will sign up. Reply Kaila Woodie says: February 5, 2010 at 10:18 am Hi. I’ve seen it all and my sister keeps pressing her new lead system craze on me. Very pleasant data on MLM Leads. United States License.

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Outlook Productivity Tips « The Effective Marketer

The Effective Marketer

Simply press CTRL+SHIFT+K. 4. Create custom views to find emails quickly: let’s say you want to see all emails in your inbox that were sent by a particular person. If you need to see all emails sent by a particular person and still keep them sorted by date, you should create a custom view. United States License.

Planning 100