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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Business Insider humorously reported a few years ago that you are statistically more likely to be dealt a full house in a poker game, win the Mega Millions lottery, have twins, be accepted into Harvard, complete Navy SEAL training, or survive a plane crash—among other things—than you are to click on a display ad.

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Hard Data to Justify Your Marketing Automation Investment

Customer Experience Matrix

This paper contains step-by-step instructions for building a business case and even a link to a slide deck you can use as a template. It includes five pages of properly sourced industry statistics from Aberdeen , Forrester , Gartner and SiriusDecisions. Statistics include: • 16.5%

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Best of 2008: Random but Interesting, Part 2

WebMarketCentral

Track “micro-conversions” like white paper downloads, flash video views, repeat visits, etc. Example: "In B2B there are often multiple decision makers — how do you connect all the dots? and build an engagement scoring system to optimize from." How to avoid contextual tragedies by iMedia Connection J.

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ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files

Buzz Marketing for Technology

ScienceDaily (July 18, 2008) — iTunes has the ability to manage and organize PDF files just as easy as music files, allowing radiologists to better organize their personal files of articles and images, according to a recent study conducted by researchers at Renji Hospital and Shanghai Jiaotong University School of Medicine in Shanghai, China.

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B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

Measure the results and use the statistical evidence to determine whether to publish your prices on your website. This white paper aims to change that perception of them. Get Engineers Can Sell white paper now. In other words, measure and prove it! Create an online Pricing/Prices page. Do you publish prices on your website?

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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

These statistics are easily and readily available from your dashboard in Google Analytics. This white paper aims to change that perception of them. Get Engineers Can Sell white paper now. Let’s see how Google Analytics can help you do just that. It is measured by using Event Tracking in Google Analytics. All Rights Reserved.

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Internet resources on information overload and productivity | ManagingIO

Buzz Marketing for Technology

 Studies and papers on IO  . Information Overload, Retrieva l Strategies and Internet User Empowerment (pdf ) - Paper on information overload and search engines. Ar ticle on Softpanorama.org - Including some interesting statistics on the subject (although a little outdated). 02|Mar|2008. 02|Mar|2008. Share This.

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