Industrial Marketing Today

AUGUST 3, 2010

For example, at Sopheon , a software provider, measures qualified leads by their source, their region, volume per region, the speed of aging, movement through the sales cycle and other metrics. The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Buzz Marketing for Technology

JUNE 27, 2008

Supernova 2008 - Interview with Umair Haque. April 2008. March 2008. February 2008. January 2008. Election 2008. enterprise software. FAST White Paper. FAST recently released a white paper on the business and technology of recommendations. Find out more and download the paper today.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Six Techniques to Get More from the Web than Google Will Tell You. src = [link]. }. ); WHITE PAPERS. Find out why a new study picks Googles Messaging Security over competitors. Salesforce for Google Apps Webcast. WHITE PAPERS. The Problem with Business Software & How Visualization Can Fix It.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

JULY 24, 2008

Monday, June 9, 2008. I found an e-mail about a document Tony Karrer was preparing for the WorkLiteracy group on google docs. Like you, I find a work-flow that involves pen and paper to be a salutary tool! June 11, 2008 6:43 PM. June 12, 2008 8:05 AM. ▼ 2008. (52). How did I get there? Post a Comment.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Work Management 100

Buzz Marketing for Technology

JULY 22, 2008

July 8th, 2008. Yep, I get a pencil or a pen, a piece of paper, or even markers and a whiteboard. How do companies like Apple, Starbucks, Google and Southwest Airlines create raving fans, attract endless clients and become market leaders? says: July 9th, 2008 at 11:21 am. says: July 9th, 2008 at 11:56 am.

RSS 100

RSS Work Management Marketing Management Privacy Policies 100

Industrial Marketing Today

JUNE 8, 2010

Create and deliver useful information such as white papers, industry research and trends and how-to guides for selecting the right solution provider. Let’s say your business offers a software product designed to help business owners efficiently allocate revenue to related expenses to ultimately reduce costs.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

WebMarketCentral

JUNE 30, 2009

New Sites Make It Easier To Spy on Your Friends by The Wall Street Journal Though the tone is a bit overly dramatic, Vauhini Vara makes some good points here about how you can use sites like Google Maps and Spokeo to learn things about others they may not want you to know—and how to protect yourself from the same behavior.

Marketing Budget 20

Marketing Budget Classified Ads Best Practices Budget Programs 20

Industrial Marketing Today

JULY 23, 2010

It takes extensive knowledge, expertise, experience and a lot of detailed work in order for your website to be ranked high for specific keywords and phrases in Google and other major search engines. The same holds true for video white papers. I have even read statistics where Facebook is now drawing more visitors than Google.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Buzz Marketing for Technology

JULY 21, 2008

 Studies and papers on IO  . Information Overload, Retrieva l Strategies and Internet User Empowerment (pdf ) - Paper on information overload and search engines. Fighting information overload - Article on knowledge management software (a little outdated too, 2001�). 02|Mar|2008. 11|May|2008. Google Bookmarks.

Resources 100

Resources Product RSS Digg 100

Industrial Marketing Today

AUGUST 24, 2009

Google is not the only source of content ideas. For example, no software in the world can flag the error between their and there. This white paper aims to change that perception of them. Get Engineers Can Sell white paper now. Bottom line – better content comes from better research. Copyright © 2010 Tiecas, Inc.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Buzz Marketing for Technology

JUNE 27, 2008

Friday, June 27, 2008. White Papers. Submitted by Susan Hanley on Fri, 03/14/2008 - 4:37pm. Copyright, 1994-2008 Network World, Inc. Research Centers. Anti-Virus / Spyware / Spam. Compliance & Regulation. Firewalls / VPN / Intrusion. Cisco Security Watch. Microsoft Security Watch. LANs & WANs. Broadband Services.

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Buzz Marketing for Technology

JULY 24, 2008

April 2008. March 2008. February 2008. January 2008. Today’s featured site: The Paper Bull. It can either be pushed to you (RSS and email for example), or you can set out looking for it yourself (on Google, for example). Intellectual Property (4). Knowledge Management (35). Memes (10). PayPerPost (1).

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Buzz Marketing for Technology

OCTOBER 4, 2008

For every website a presenter mentioned, I was able to grab the link and supporting materials to fill out my notes immediately, something I wouldnt have been able to do if I took notes with my traditional paper and pen. October 04, 2008 in Blogging , knowledge sharing , learning , professional development | Permalink. |. END RANT ).

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Ambal's Amusings

DECEMBER 17, 2009

Creating Sales Opportunities with Lead Scoring – Genius.com white paper by Ardath Albee. How to Choose Your Carrot: Effective Lead Generation Offers for High-Technology Marketers (White Paper). Google alerts pull a wide variety of information to you. in January 2008. The High-Tech Direct Marketing Handbook (Ebook).

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Hubspot

DECEMBER 18, 2023

Setting targeted Google Alerts for sales can give you invaluable insights into your niche. To help you get started, I’ll share insights on how experts use Google Alerts to help them sell. I'll also provide a walkthrough showing you how to set up a lead-tracking Google Alert for yourself. Table of Contents What is a Google Alert?

Sales Management 65

Sales Management Top of Funnel Google Lead Scoring 65

Buzz Marketing for Technology

JUNE 27, 2008

White Papers. Posted Feb 29, 2008. Wondered about nutritional information and searched for it via Google. Yesterday at a sales meeting someone mentioned a competitor, and this morning I looked up its company Web site through a Google search to find out more. Instead, everyone is going to Google, Yahoo or MSN.

Enterprise Management 100

Enterprise Management Digital Asset Management Work Management Marketing Management 100

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. That’s what Kinaxis , an Ottawa-based supply-chain software company, did.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Mon, Jun 16, 2008 13:22 EDT. Marc Prensky coined this term in 2001, in a paper titled, â??Digital Tue, Jun 17, 2008 6:04 EDT. Customers dont understand how software vendors work. Read This White Paper » The Problem with Business Software & How Visualization Can Fix It.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Industrial Marketing Today

OCTOBER 26, 2009

For example, fill out a form to download a white paper, register for a webinar, submit an order etc. For example, the search term “industrial valves” yields 238,000 pages in Google. One of the best landing pages (actually targeting several different audiences, all rolled into one) that I’ve seen is for Cisco Eos software platform.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Buzz Marketing for Technology

JUNE 23, 2008

2, June 2008. Senior Lecturer and Software Specialist. examples from an information technology classroom, this paper describes several ways to structure and. This paper describes best practices for using a. Wiki software tracks revisions so that one may. through a web browser, so no software needs to be.

Wiki 100

Wiki CMS Development Class Wikipedia 100

Online Marketing Institute

JUNE 22, 2009

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? Google has dis-intermediated the content business. A few people were so incensed they contacted me to say I was talking nonsense. Zillions of blog posts.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Content Marketing Institute

NOVEMBER 19, 2017

The story of how he used content marketing to rescue his failing swimming pool installation business in 2008 has been told in countless blog posts, keynote speeches, and articles. If you search Marcus Sheridan on Google, it presents over 599,000 links. Chapter 9: Content Marketing Software. Chapter 4: Native Advertising.

Enterprise Management 110

Enterprise Management Content Marketing Work Management Marketing Management 110

Buzz Marketing for Technology

JUNE 27, 2008

The use of ePortfolio (electronic portfolio) software and services is well established in many higher education jurisdictions, with administrators having set policies for their use (primarily for assessment). Software development companies are keen to make their product or service a nexus of attention.

Digital Asset Management 100

Digital Asset Management Work Management Marketing Management CMS Development 100

Webbiquity

SEPTEMBER 19, 2012

Using a software service such as MailChimp allows you to add a simple sign up form to your Facebook business page and also get some great tools for creating the newsletter.” Facebook’s Potential Search Power Could Surpass Google’s by MediaPost. Facebook Apps and Tools. 5 STARS **.

Paid Content 100

Paid Content Facebook Tools Best Practices 100

SnapApp

APRIL 25, 2018

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. The market for ecommerce software is a huge and B2B tech companies are racing to be the next Shopify. . 30 Women Shaping B2B Tech Marketing. .

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. That’s what Kinaxis , an Ottawa-based supply-chain software company, did.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

SnapApp

APRIL 25, 2018

Sonja has been working in the B2B space since 2008, and since then, she’s led content and marketing teams at B2B tech companies including Mattermark, KISSmetrics, DocSend, and Zenefits. The market for ecommerce software is a huge and B2B tech companies are racing to be the next Shopify. 30 Women Shaping B2B Tech Marketing. Asia Matos.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. Too often, standard charts and graphs included in software are just that, standard. They provide numbers, not insights. All rights reserved.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Webbiquity

DECEMBER 19, 2017

AI / Chatbots: Eight writers believe B2B marketers will make greater use of artificial intelligence (AI) in 2018, primarily by developing chatbots or using tools like marketing automation software with embedded AI capabilities. Social media marketing itself began emerging as a hot trend at the end of 2008. Almost a decade ago?

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

B2B Marketing Zone Posts

DECEMBER 1, 2010

Google Analytics. 9 Indispensable B2B Social Media White Papers - Social Media B2B , November 2, 2010 White papers and eBooks can be helpful resources when they’re well-prepared and provide usable information. Below are a list of 9 B2B white papers that have useful information for B2B social media marketers. Google (115).

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Webbiquity

FEBRUARY 28, 2017

Despite the proliferation of “labor saving” devices and process automation software, marketers (along with their colleagues in pretty much every other business function) are busier than ever. Google Review Count: 355. Google Review Count: 183. Google Review Count: 170. Google Review Count: 363.

Marketing Automation Services 100

Marketing Automation Services Personalization Tools Product 100

Single Grain

JULY 21, 2020

First of all, to answer the question in the title: Yes, Netflix is a SaaS company that sells software to watch licensed videos on demand. SaaS , which stands for software as a service , is a software that you can access via your Internet browser without the need to download it onto your computer, laptop or smartphone.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

The ROI Guy

SEPTEMBER 10, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.

Budget Programs 40

Budget Programs Marketing Budget Work Management Marketing Management 40

Buzz Marketing for Technology

OCTOBER 7, 2008

Zones White Papers Editorial Calendar. Security Hardware & Software. NOSes & Server Software. Software Development. White Papers. Software as a Service. Data Center - Feb 2008. Data Center - Aug 2008 Enterprise Architecture - Sept 2008 Security. Storage - Feb 2008. More Resources.

Enterprise Management 100

Enterprise Management Work Management Webcast Web 2.0 100