Industrial Marketing Today

JULY 6, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Translate Features into Benefits if You Want Your Marketing Content to Engage and Sell by Achinta Mitra on July 6, 2010 in Content Marketing , Industrial Marketing Strategies , Sales Strategies Marketing 101 teaches you “Customers buy benefits and not product features.”

Features 60

Features Web 2.0 Planning Work Management 60

Hubspot

JANUARY 7, 2014

What these marketing pros may not realize, though, is they can easily access the latest marketing news and insights from well-known names in the field -- and even join in on interesting marketing conversations -- through LinkedIn groups. Created: March 3, 2008. Created: February 2, 2008. Created: November 4, 2008.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Thinkers360

MARCH 22, 2024

Thinkers360 In-Depth Profile & Portfolio: Maribel Lopez Social Media: LinkedIn | X Book: Right-Time Experiences: Driving Revenue with Mobile and Big Data. After several technology marketing and market research industry analyst roles, I took the leap and created my own independent analyst practice in 2008.

B2B Thought Leadership 52

B2B Thought Leadership Marketing AI Thought Leadership Research 52

EMagine B2B Blog

JUNE 14, 2011

Once upon a time, LinkedIn was mostly a tool for professional networking, job-hunting and recruiting. With this facility, LinkedIn becomes a much more powerful tool for B2B online marketing …far more useful than the Company Profiles feature that debuted in 2008. [.].

Linkedin 40

Linkedin Paid Search Agency Companies Network Marketing 40

Zoominfo

DECEMBER 19, 2018

Featured Video: How I Collect (And Organize) Testimonials. Featured Video: Landing Pages That Convert- 10 Optimization Hacks. Their YouTube channel reflects this expertise and features mostly short videos introducing various episodes of the Duct Tape Marketing podcast. Featured Video: How to Ask for Help (The Right Way).

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

B2B Digital Marketer

MAY 11, 2023

Kate DiLeo, the “accidental brand strategist,” embarked on her branding journey while navigating her first sales job amid the market crash of 2007 and 2008. Faced with the challenge of meeting quotas, Kate quickly grasped the importance of a compelling and authentic message to cut through the clutter and engage prospects.

Storytelling 52

Storytelling B2B Sales Sales Cycle Amazon 52

The Effective Marketer

JANUARY 11, 2010

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Well, because there were some features we considered more important than others and so should you. Good question!

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

Martech Advisor

NOVEMBER 22, 2019

What Are the Key Features of Social Media Automation? The global acceptance of social media platforms such as Facebook, Instagram, TikTok, and LinkedIn has largely influenced the online reach of companies. What Are the Key Features of Social Media Automation. Let’s look at the basic automation features a tool must offer.

Marketing Automation Services 91

Marketing Automation Services Social Media Paid Content Automation 91

Zoominfo

OCTOBER 5, 2021

Featured Video: How I Collect (And Organize) Testimonials. Featured Video: Landing Pages That Convert- 10 Optimization Hacks. Their YouTube channel reflects this expertise and features mostly short videos introducing various episodes of the Duct Tape Marketing podcast. Featured Video: How to Ask for Help (The Right Way).

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Brandpoint

OCTOBER 2, 2019

That’s right, as Liz’s bio for her session at Social Media Strategies Summit states, her “interest in the power of social media started in 2008 when she leveraged social media to gain sponsorship for a world record row across the Atlantic Ocean.” Follow IBM Research: Facebook | Twitter | LinkedIn.

Research 107

Research Ad Building Storytelling Content 107

Valasys

FEBRUARY 20, 2023

Top 10 social media tools to try in 2023 Hootsuite Starting the list with the most talked about social media tool in the market, Hootsuite has been around since 2008. Pricing The pricing starts from $99 and goes up as more features are added to the plan. It has a Smart Queue feature that can be used for repurposing content.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Martech Advisor

DECEMBER 3, 2019

I remember my first guitar lesson, in 2008, where my tutor taught me a simple phrase to remember string names – EADGBe, in the right order. While designing landing pages or product demo presentations, focus on the selling benefits, not features. My guitar tutor taught me the mnemonic to remember string names in 2008.

Storytelling 70

Storytelling Paid Search Agency Planning Work Management 70

B2B Digital Marketer

DECEMBER 21, 2023

An overview of what modern marketing entails, highlighting the evolving dynamics in the marketing landscape since the pivotal year of 2008 with the advent of smartphones, ubiquitous internet, and social media. Embrace these steps and watch as they transform your business practices and lead you to greater success.

Marketing & Strategy 52

Marketing & Strategy Marketing Strategy B2B Marketing Marketing Attribution 52

SpotMe Blog

JUNE 13, 2023

And if you make it onto our list, we will send you a promotional kit you can use across all your channels to showcase that you are featured. We will review your information the next time we update it. What are pharma event management companies? SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. He has been recognized as a “Top 100 Entrepreneur Under 30,” by former President Barack Obama, and his company was featured on the list of “100 Brilliant Companies.”. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Convince & Convert

FEBRUARY 7, 2012

Because of its popularity, during the 2008 U.S. LinkedIn Answers. LinkedIn is primarily a social networking site aimed at business professionals. LinkedIn offers an Answers channel as one of its tools for collaboration. LinkedIn offers an Answers channel as one of its tools for collaboration.

Verticals 118

Verticals Linkedin Network Marketing Communities 118

B2B Digital Marketer

MARCH 30, 2023

He sold the firm in 2005, and in 2008 started over, creating Convince & Convert, a global digital strategy firm that’s served 40 FORTUNE 500 brands. After that success, Jay began his first solo adventure, creating Mighty Interactive – going on to become Arizona’s most successful digital strategy consultancy.

Top of Funnel 59

Top of Funnel Digital Marketing Funnels Work Management Marketing Management 59

Buzz Marketing for Technology

JUNE 30, 2008

" And on a related note: Maggie Jackson , the author of Distracted and a featured speaker at the IORG Conference , writes in BusinessWeek about distractions and interruptions. Posted by Deva on June 14, 2008 at 02:18 PM in Email , Web/Tech | Permalink. April 2008. March 2008. February 2008. January 2008.

Research 100

Research Digg RSS Startups 100

Buzz Marketing for Technology

JUNE 27, 2008

By Lauren Trees on June 26, 2008. By Darcy Lemons on June 23, 2008. By Carla ODell on June 18, 2008. By Lauren Trees on June 17, 2008. Our new KM Edge groups on LinkedIn and Facebook. Our new KM Edge groups on LinkedIn and Facebook. By Lauren Trees on June 13, 2008. KM Overview. Case Studies.

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

WebMarketCentral

JUNE 17, 2009

Exalead An alternative search engine, Exalead may not be a "Google killer" but does provide some interesting features. WiseStamp lets you control the look of the email signature as well as adding RSS feeds and social networking links like LinkedIn and Facebook.

Tools 20

Tools Best Practices RSS Adwords 20

Hubspot

FEBRUARY 17, 2017

Zappos employee advocacy program is one of the oldest, going all the way back to 2008. 4) LinkedIn. LinkedIn encourages its employees to openly share their job experience on Twitter using the #LinkedInLife hashtag. The hashtag is also very popular on Instagram. Your employees voices are influencing your future talent.

Paid Search Agency 75

Paid Search Agency Examples Companies Curation 75

Hubspot

FEBRUARY 23, 2017

Blogging (on “weblogs,” as they were once called) came to the scene in 1998 with the launch of Open Diary , which included a social networking feature wherein users in groups could read each other’s writing. Ping was launched as an iTunes feature in 2010 and was closed in 2012. Eons was designed to be a social network for baby boomers.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

markempa

JANUARY 11, 2011

Over the holidays, I had some time to really dive into the LinkedIn B2B LeadGen Roundtable discussions. Are your efforts on LinkedIn and Twitter paying off?” Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008. she queried. How many leads have you generated? How about you?”.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

Over the holidays, I had some time to really dive into the LinkedIn B2B LeadGen Roundtable discussions. Are your efforts on LinkedIn and Twitter paying off?” Our first benchmark guide was published in 2009, which analyzed the use of social media in 2008. she queried. How many leads have you generated? How about you?”.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

Buzz Marketing for Technology

JULY 24, 2008

Thursday, June 5, 2008. As a result, many of the features are learned (just like using google) with tips that others have figured out. June 8, 2008 6:42 AM. June 9, 2008 9:12 AM. It is only when I read the manual that I can find out features that my children didnt know existed. June 10, 2008 6:01 AM.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Blogger 100

WebMarketCentral

SEPTEMBER 23, 2008

How can small businesses cost-effectively add sophisticated capabilities like custom search and social networking features to their sites? Learn the answers to these questions and more in some of the best blog posts and articles on website design published so far in 2008. What separates effective navigation from poor design?

Design 20

Design Marketing Websites CMS Development Best Practices 20

Industrial Marketing Today

APRIL 22, 2010

I also found a fascinating video interview on Andrew’s blog that really drives home the point with a case study featuring Mr. Fred Whyte, President of STIHL Inc. You can buy the book from Amazon and visit his site at www.distributiontrap.com. The interview is split over four videos. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Buzz Marketing for Technology

MARCH 9, 2010

Which prompted a question by Scott Zosel about how much should you allocate for Social Media in your budget – and so I created the Social Media Budget Ratio (SMBR) post back in 2008 which was good but it lacked historical data like I have now. Share this on Linkedin. So here is my take …. Tweet This! Share this on Facebook.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Buzz Marketing for Technology

JULY 24, 2008

By leelefever on June 10, 2008 - 9:20am. Submitted by Victor (not verified) on June 11, 2008 - 8:34am. lightweight Submitted by EmbeddedLibrarian (not verified) on June 11, 2008 - 9:33am. not verified) on June 11, 2008 - 9:53am. Ive read about 6 books on it but still havent bothered playing with features.

Ning 100

Ning Tools Wiki RSS 100

Industrial Marketing Today

APRIL 21, 2010

To find answers to that question, I went to HubSpot’s Lead Generation Marketing Hub and I found an incredible video featuring Holly Allison , vice president of marketing at Vico Software , a successful Boston-area startup that provides construction software to engineers and contractors. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

Budget Programs 60

Budget Programs Education Marketing Budget Lead Scoring 60

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Did you go to ITI?

Social Media 100

Social Media Web 2.0 Media Blogger 100

The Effective Marketer

MAY 10, 2010

In 2008, revenues were up to $16.6 Don’t use a brand mascot to promote a luxury item or something with such a distinctive feature or benefit that the character detracts from it. Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Valasys

DECEMBER 18, 2019

Kissmetrics : Founded in the year 2008, the blogs on kissmetrics are written on topics such as analytics, web analytics, A/B testing, Event Tracking, Conversion Funnels, Performance Tracking, Marketing, Customer Intelligence, Customer Analytics, Advanced Analytics, Conversion Optimization, Notifications, Customer Engagement & Email Automation.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Buzz Marketing for Technology

JUNE 25, 2008

So he turned to LinkedIn, an online social-networking service that ? One of LinkedIn?s s features allows members to post questions in a number of forums focused on particular topics and geographical areas. s happy with the choice and credits LinkedIn with helping him make the right decision. On business-oriented sites ?

Small Business Marketing 100

Small Business Marketing Ning Business Classified Ads 100

Hubspot

APRIL 10, 2019

Moreover, what are those restaurants doing do get featured so dominantly on Google’s search engine results pages (SERPs)? Note : Schema is called such because it features markup for a wide variety of schemas — or data models — for different types of content. Check out this Google result for “pool tables” from 2008.

Organization 78

Organization Marketing Websites Optimization SERP 78

Industrial Marketing Today

AUGUST 20, 2010

Lesson #3: Features are the benefits Your online marketing content may consist of images, videos, PowerPoint presentations, PDFs, white papers and pre-recorded webinars. Don’t try to embellish features with wordy benefits. Don’t force them to spend extra time or use multiple clicks because of a non-intuitive navigation scheme.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

JUNE 15, 2010

We converted several of their PowerPoint files into online Flash presentations to highlight the primary benefits and features of their software suite. The client’s engineering team created Flash demos of their software, which we incorporated into the new site. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60