Bannerflow

JULY 30, 2020

Whether you’re a B2B or B2C marketer, there’s no doubt that this is the measure you hang your hat on time after time. B2B and B2B brands alike assert that greater personalisation drives better ROI. Although this may seem an overwhelming influx of technology into your existing marketing efforts, the proof is in the stats.

Creativity 98

Creativity ROI Paid Search Agency Advertising Agencies 98

Ambal's Amusings

SEPTEMBER 17, 2009

One of the many goals of B2B marketing is to continuously forge better customer relationship. We have invited B2B Experts to shed light on the following question: " What is your one tip on how B2B marketers should forge customer relationships by providing compelling content? Recommended Resources from B2B Marketing Experts.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Ambal's Amusings

OCTOBER 15, 2009

What types of metrics do B2B marketers need to measure a marketing campaign's success? We have invited B2B Experts to shed light on the following question: "In what ways have metrics evolved with the increase in digital B2B marketing? Recommended Resources from B2B Marketing Experts. Marketo's Modern B2B Marketing.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Industrial Marketing Today

MAY 26, 2010

Here are some stats, results and recommendations that I found very useful: In the Needs Awareness and Research stages, buyers use a broad array of sources, including social media, Webinars, e-newsletters, search engines and [vertical search engines like] GlobalSpec. He is the Founder & President of Tiecas, Inc. –

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Adobe Experience Cloud Blog

AUGUST 5, 2010

An AOL survey in 2008 found that 62% of people check work email on the weekends. In the end, the best way to find out is to A/B test on content and timing, review performance stats, iterate, and repeat. was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. So is Sunday the new Tuesday?

Email Marketing 48

Email Marketing Rules Stats Marketo 48

Convince & Convert

SEPTEMBER 20, 2010

The Science of Inequality – Finding Your Influential Customers Are You Treating Your Fans Like Cattle [link] REBlogGirl Great stats – my only note is that engagement is different for every brand. link] REBlogGirl Great stats – my only note is that engagement is different for every brand.

Social Media 159

Social Media Media Stats Statistics 159

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. The Argument for B2B Blogging Some may argue blogging is a " dying initiative. "

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Hubspot

APRIL 5, 2011

Survival of the fittest applies in business as it does in nature, and in today’s corporate environment, the evolution of buyer behavior is causing the need for both B2B and B2C companies to adapt. Companies spent 17% less on trade shows in 2009 verses 2008 4. Marketing Evolution.

Allocation 28

Allocation Inbound Marketing Paid Search Agency Telemarketing 28

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Private brand communities vs. Facebook.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

SEPTEMBER 7, 2010

I’ve even left the stat breakdown public so you can see all the views are organic, not off-shored to get views (like some video companies have done). August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. It will probably hit 100k by this weekend. All rights reserved.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Twitter Facts, Figures & Stats. The Truth About the Average Twitter User [STATS] by Mashable. And much more. Twitter Tools and Reviews.

Twitter 100

Twitter Stats Tools Tips 100

Convince & Convert

APRIL 20, 2010

Those long-tail stats are real eye-openers. Those long-tail stats are real eye-openers. Whitepaper) [link] [link] John Lyle I have been looking at the stats on my own website and like you say, there appears to be a very long tail on certain searches. link] Tom Trush Excellent post, Jay. All rights reserved.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media Facts and Stats. Twitter has the fifth oldest.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

WebMarketCentral

MARCH 16, 2009

While there are some social media brand success stories , such as Blendtec and Starbucks on the B2C side, and Sun and IBM in B2B, most companies still struggle with optimizing their social media strategy and implementing tactics and measurement. 55% of B2B buyers have created profiles on social networks.

Social Media 20

Social Media Facebook Social Marketing Web 2.0 20

Convince & Convert

MARCH 25, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 14, 2010

Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. Most of us don't look in our GA stats daily either way. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Online Marketing Institute

JUNE 22, 2009

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Parse.ly

JULY 25, 2019

This was leading up to the 2008 presidential election, between then-senators Barack Obama and John McCain. Here are a few stats we are particularly proud of: We produce 46% less content than in the previous 6 months, but we’ve increased monthly views and visitors by about 25%. As a B2B company, this was huge. .

Multi-Touch Attribution 45

Multi-Touch Attribution Correlation Content Long Tail Marketing 45

Convince & Convert

MARCH 23, 2010

[link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Beth_Carroll 5 Ways to Make Friends with Strangers on Your Blog [link] [link] davinabrewer Jay, the stats on first time visitors are interesting. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Hubspot

SEPTEMBER 11, 2012

Were you one of those people back in 2008 who looked at your Facebook profile and thought. "I Well, if you're looking for some comrades who share your point of view -- or you're still trying to establish one (that's okay, too) -- we have some stats to help you out. 12 Revealing Facebook for Business Marketing Stats. That's cool.

Stats 28

Stats Facebook Business Marketing Budget 28

Convince & Convert

AUGUST 10, 2010

If you haven't already, check out the article “The No-Stats All-Star&# , it's about just this thing. If you haven't already, check out the article “The No-Stats All-Star&# , it's about just this thing. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Online Marketing Institute

NOVEMBER 1, 2010

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. It scored 8.6.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

NOVEMBER 4, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Content Standard

OCTOBER 15, 2018

That was 2008. Perhaps that’s why, per Content Marketing Institute research, only 37 percent of B2B marketers and 38 percent of B2C marketers have a documented content strategy. It’s a need so obvious you’d think it didn’t need articulating (though clearly it needs articulating; see the stats above).

Digital Asset Management 79

Digital Asset Management Enterprise Management Organization Work Management 79

Convince & Convert

FEBRUARY 9, 2010

world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008. Thanks so much for posting these stats. I love stats! A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

APRIL 28, 2010

The Science of Inequality – How To Find Your Influential Social Customer » [link] by @jaybaer #B2B #B2C #CMO [link] Kelli Schmith RT @DebWeinstein: MUST Read! The Science of Inequality – How To Find Your Influential Social Customer » [link] by @jaybaer #B2B #B2C #CMO [link] John Robbins RT @DebWeinstein: MUST Read! All rights reserved.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

AUGUST 18, 2010

I realize number of friends/followers/likes isn't an important statistic, but if you don't have a few, it's hard to get the stats that do matter. So I think there's a bit of relevance to tracking those stats. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

PR 160

PR Social Media Paid Content Media 160

Webbiquity

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Jenise Uehara Henrikson highlights the phenomenal growth of social media over the last six years, and particularly since 2008. ” Social Networking Growth Stats and Patterns by Social Media Today. ” B2B Marketing Research and Statistics.

Paid Content 100

Paid Content Social Media Statistics Research 100

Single Grain

JANUARY 16, 2023

TABLE OF CONTENTS: ↓ General SEO Stats. Backlink Stats. Keyword Stats. Mobile SEO Stats. Local SEO Stats. Video SEO Stats. Voice Search Stats. SEO Industry Stats. SEO Content Stats. General SEO Stats. Want more than just stats? Backlink Stats. Keyword Stats.

Lead Scoring 59

Lead Scoring Lead Ranking Statistics SEO 59

Online Marketing Institute

OCTOBER 1, 2010

How about in the B2B space? Do you think that these connect plug-ins still provide the same value for a B2B company website? Jeremiah Owyang No doubt the first opportunities we'll see are in the B2C consumer space --but don't discount how LinkedIn is indeed a B2B based network.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Convince & Convert

MAY 10, 2012

Read on for insights from Marcus, and our Social Media Stat of the Week (this week: email opens on smartphones and tablets have grown by 82% in the last year). You ready for some stat of the week? What is the social media stat of the week? I tease you for the ridiculous stat of the week intro. Listen Now. Jay : I am.

Work Management 114

Work Management Mobile Marketing Marketing Management Mobile Advertising 114

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. And 75% of the people who log into Facebook do nothing (unless they are social gaming) I get that from the stats page. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Facebook rolled out their iPhone app in August, 2007.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Convince & Convert

SEPTEMBER 21, 2010

Worob PR at Sunrise – worob.com [link] David Wang thanks for sharing, content with specifc numbers and stats are always great [link] Joe Pulizzi Jay…this is invaluable stuff…and it’s all possible because you are a darn good writer as well. SuzanneVara [link] Worob Thanks for sharing, Jay! All rights reserved.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Online Marketing Institute

JANUARY 4, 2011

By Sean Donahue , Editor, More Posts If you’re still on the fence about the importance of a company blog, consider this trend: Many B2B marketers report that their team’s blog — not the company homepage — is now the most popular entry point for online visitors. to that list.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Adobe Experience Cloud Blog

JUNE 24, 2013

It seems fitting to commemorate the occasion by revisiting our very first post, “ Modern B2B Marketing Defined ”, and commenting on what’s changed – and what hasn’t – since August 8, 2006. The 2008 recession permanently altered how companies think about measurement. What Hasn’t Changed. One Final Change.

Resource Management 48

Resource Management Work Management Marketing Management Marketing Budget 48

Webbiquity

DECEMBER 2, 2014

Find the answers to these questions and many others in more than 100 social and online marketing stats from 20+ different sources. 9 General Marketing Stats. Despite all the hype about online, 67% of B2B content marketers consider event marketing to be their most effective strategy. 5 Online Demographics Stats.

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100