ConvertKit

JUNE 24, 2020

What is YouTube SEO. How YouTube's algorithm ranks videos. How to reverse-engineer your YouTube content for search. 8 YouTube SEO best practices for online creators. ” Sean McCabe knows first-hand how difficult growing a successful YouTube channel can be. .” What is YouTube SEO? Jump ahead.

Youtube 92

Youtube SEO Video Marketing Tagging 92

Sprout Social

JULY 11, 2022

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A healthy channel can have major implications for your video discoverability—on YouTube and beyond. That’s why it pays to conduct a thorough YouTube audit. YouTube isn’t just surviving—it’s thriving.

Youtube 95

Youtube Banners Ideal Customer Profiles Keywords 95

Zoominfo

OCTOBER 5, 2021

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. 86% of video marketers say video has increased website traffic. 78% say it directly helps increase sales, and 84% say it’s helped generate leads.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Webbiquity

JUNE 20, 2023

This post explores five effective B2B video marketing strategies that can help you capture attention, deliver compelling messages, and generate demand for your offerings. #1 LinkedIn Live videos appeal to business users on the most popular professional social network.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Brightedge

MAY 20, 2021

Taken in aggregate, those insights can point to trends and changing tastes, which can inform content creation both on your websites and in other online channels. What can we Learn from YouTube Search Trends? Marketers who use video grow revenue 49% faster than non-video users.”. Video is a go-to source for consumers.

High Quality Lead 59

High Quality Lead Youtube Trends Content 59

Optinmonster

MARCH 21, 2024

Google Ads retargeting, often interchangeably referred to as Google Ads remarketing, is a sophisticated tool designed to re-engage users who have previously interacted with your website or mobile app. When a user visits your website, a small piece of code (often called a pixel) places a cookie on their browser.

Paid Search Agency 92

Paid Search Agency Ads Google Marketing Analytics Tools 92

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. Not sure where to start?

Youtube 110

Youtube Paid Content Promotion Advertising Channels 110

Martech

APRIL 4, 2023

For example: YouTube and Netflix use content recommendations to suggest additional videos and TV shows to their users based on their viewing history. How content recommendation works Content recommendation relies on data analysis to accurately predict what content a user is likely to engage with. Keywords or tags.

Marketing Websites 124

Marketing Websites Content Marketing AI Tagging 124

Martech

JANUARY 9, 2024

Creators on platforms like YouTube, TikTok and Instagram have loyal followers who trust their opinions. A B2B brand might have better luck partnering with YouTubers or LinkedIn creators with a business-minded audience. Paid posts, videos or newsletters on platforms like YouTube, Instagram or direct email campaigns.

Advertising Agencies 136

Advertising Agencies Paid Search Agency Marketing & Strategy Marketing Strategy 136

Heinz Marketing

MAY 16, 2023

Some of the most popular video platforms include YouTube, Instagram, Facebook, TikTok, and LinkedIn. Or if you’re looking to drive traffic to your website, YouTube may be the best option. This means paying attention to the details such as your video’s title, description, and tags.

Social Media 103

Social Media Video Marketing Marketing & Strategy Media 103

Trade Press Services

SEPTEMBER 18, 2023

More than a search engine, Google offers countless tools from the world’s most popular web browser to its new generative AI assistant Bard. Leverage the insights provided by your Google Business Profile to understand how users found you and the actions they took. Google is a mainstay of the modern digital landscape.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

Convince & Convert

DECEMBER 13, 2023

As you might already be aware, the words you choose to describe your content will impact its performance in terms of views and user engagement — and it can go either way. Social media moves on fast, and your video content must keep up with its preferred formats and trends to avoid getting buried in the neverending scrolling of users’ Feeds.

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Sprout Social

JULY 21, 2022

Users can like, share, comment on posts and follow other users and businesses. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Curate and promote user-generated content via branded hashtags.

Social Media 145

Social Media Social Marketing Media Curation 145

Only B2B

OCTOBER 18, 2023

With the rise of platforms like YouTube, Vimeo, and social media giants, videos have become a pivotal tool for communication, engagement, and marketing. This can include popular video hosting platforms like YouTube, Vimeo, or Dailymotion, as well as social media channels and content aggregators.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

Zoominfo

APRIL 24, 2019

For those who aren’t familiar with the acronym, SEO is the art of increasing a website’s visibility and traffic through organic (non-paid) search engine results. Effective SEO requires businesses to understand and tailor their website to their audience, what that audience is looking for, and the different ways in which they search for it.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. You can also generate an immediate response or action with the right kind of content. According to a study , around 43% of social media users watch Stories more than other types of video content on Instagram.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Planning Work Management 117

Convince & Convert

NOVEMBER 7, 2011

YouTube Annotations have always been a hard tool to grasp for both user and viewer. In the early days, YouTube users sometimes used Annotation to spam their viewers. It wasn’t just the look of Annotations that made viewers want to run as far away Internet video as possible, it was the general practicality of Annotations.

Youtube 120

Youtube Viral Marketing Blast Campaigns Internet Marketing 120

Trade Press Services

JANUARY 15, 2024

With 77 percent of businesses using social media to reach their customers and more than 90 percent of users following at least one brand on social media, marketers cannot underestimate the importance of social media marketing. Be sure to tag companies and individuals when sharing their content to encourage ongoing interaction.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

Contently

APRIL 4, 2023

There’s nothing worse than going to a website and realizing the link you clicked on is four years old, and all the information within the article is terribly outdated. Google recently moved all websites to mobile-first indexing. Experiment with new content mediums , like posting videos on YouTube or creating podcasts.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155

Heinz Marketing

MARCH 4, 2021

When I say social media, I mean by definition, websites or applications that enable users to create and share content or participate in social networking. Interactive Media is definitely becoming more popular with the focus being more on individual users and maybe B2C. Audiences/users of each audience varies.

Paid Content 132

Paid Content Social Media Media B2B 132

Sprout Social

FEBRUARY 6, 2023

For example, the link in bio feature can direct your audience to more content on your website. For example, the link in bio feature can direct your audience to more content on your website. They increased their click-through rate by 34% through this campaign which also generated quality leads.

Social Media 101

Social Media Features Media Curation 101

Bannerflow

MAY 12, 2023

Shops with in-app checkout enabled perform better than those that refer buyers to a third-party website. As a result, Meta will remove the option to host Shops that refer to third-party websites, meaning brands will have to run fully enabled shops in-app or not run Shop ads at all.

Paid Content 52

Paid Content Social Media Media Advertising Agencies 52

Optinmonster

NOVEMBER 3, 2021

It’s also a fantastic way to generate sales when you use the right techniques. For the large majority of users, it’s in their free time. These types of posts can quickly spread beyond your direct social media followers, especially if you make sharing or tagging friends part of the entry rules. Ready to get started?

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

Outgrow

NOVEMBER 30, 2022

Video marketing is the process of planning, creating, and promoting videos that aim to educate and attract users and market your products. These include website traffic, number of sign-ups, and total sales over a period. Sephora (User Generated). But before we begin, let’s define what “video marketing” means.

Marketing Budget 138

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 138

Optinmonster

MAY 16, 2023

In the ever-evolving world of search engine optimization (SEO) , on-page optimization alone is not enough to achieve high rankings and drive organic traffic to your website. Enter off-page SEO, an important part of SEO that goes beyond the boundaries of your website and extends its influence across the vast landscape of the internet.

SEO 78

SEO Lead Scoring Lead Ranking Link Building 78

Brandwatch Marketing

JULY 4, 2022

It’s available for users with fewer than 25,000 followers, and the data is available in easy to read charts, or raw numbers. The report shows a wide range of engagement metrics, including most engaging tags, the best day and time to post, most popular location and even top filter, and highest engagement on sites outside Instagram.

Analytics 95

Analytics Tools Best Practices Tagging 95

Optinmonster

JUNE 5, 2022

Are you curious about how to use geotargeting to reach more customers with your website content? Geotargeting is displaying personalized content on your website based on users’ geographical location. Users can be targeted by country, region, state, zip code, city, and other positional data. Geotargeting Examples.

Conversion 116

Conversion Tagging Click Rate Display 116

Brightedge

MARCH 31, 2022

It’s a tried-and-true hook for generating interest, and could not be farther from the truth with 74% of companies investing in SEO in 2021. Google has been vocal about many aspects of how its algorithm works, with regularly updated documentation, Youtube videos, blog posts, tweets, and more. Meta Tags Are Irrelevant for SEO.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Kevin Indig

JUNE 19, 2023

Almost every website now uses JavaScript. OR: JetOctopus JS Tools - the most advanced JS crawler for pro users. ” However, the American Cancer Society’s own website says that screenings should start at age 45, so this misleading “fact” probably came from elsewhere. This is a tricky one.

Lead Ranking 103

Lead Ranking Content Lead Scoring API 103

The Lead Agency

APRIL 14, 2024

The challenge is that content creation is hard, and idea generation is a hellish idea for most B2B marketers. But podcasts are a great way to gather ideas and generate content at the same time. They know that their users want sexy snippets of TikTok or Instagram Reels-style content. How exactly?

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

ClearVoice

AUGUST 14, 2023

The difference now is that AI helps generate content and targets ideal customers. Today, AI can help do the same thing at scale by: Tagging and tracking the content clients engage with. Tracking and tagging anyone who clicked to learn more helped gauge interest. It also generated 151 general checking signups.

Marketing AI 52

Marketing AI Communities Content Marketing Paid Search Agency 52

Huptech Web

OCTOBER 6, 2023

Table Of Contents Introduction What is User-Generated Content (UGC)? The Psychology behind the WHY User-Generated Content really matters. Importance of UGC in building trust and credibility How Does User-Generated Content Make a Great Impact on Ecommerce? What is User-Generated Content (UGC)?

User-Generated Content 52

User-Generated Content eCommerce Trends Generation 52

Martech

OCTOBER 25, 2021

They’d been relying on ad networks to manage outstream video — mobile-only ads that appear on partner sites and apps outside of YouTube — on their websites. Using multiple video players from various ad networks caused a host of issues that ultimately impacted their ability to monetize video across their websites. Why we care.

Paid Search Agency 117

Paid Search Agency Ads Video Marketing Enterprise Management 117

SmartBug Media

SEPTEMBER 8, 2021

Whether you’re just starting out with video marketing or you’re a seasoned video marketing pro, there are always ways you can improve your strategies for demand generation. Structured data is the tags in the code that tell search engines when a video is present on a page and what topics the video includes. Utilize structured data.

Demand Generation Agencies 111

Demand Generation Agencies Demand Generation Webinar Metrics Lead Ranking 111

Optinmonster

FEBRUARY 11, 2024

In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. For example, if you use MailChimp, you can message your first 2000 users for free. Exit Intent detects user behavior and prompts them with a targeted campaign at the precise moment they are about to leave.

Paid Content 89

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 89

Sprout Social

NOVEMBER 29, 2021

Social commerce user experiences are not one in the same. Consumers expect detailed product listings that make the most of a network’s capabilities by showcasing user-generated content, reviews, live video and more. From there, you can plan your product listings and promotion strategy based on consumer interest.

Buy 143

Buy Branding Brand Identity eCommerce 143