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How SMS and Email Work to Create the Ultimate Customer Engagement?

SendX

SMS and email marketing both enable businesses to engage their customers with content, offers, and better customer service interactions. They have different strengths and uses, however, and businesses can use each channel to support the other and provide a more engaging experience for their customers.

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How SMS and Email Work to Create the Ultimate Customer Engagement?

SendX

SMS and email marketing both enable businesses to engage their customers with content, offers, and better customer service interactions. They have different strengths and uses, however, and businesses can use each channel to support the other and provide a more engaging experience for their customers.

SMS 195
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Developing Your SMS Marketing Strategy

SmartBug Media

SMS marketing is equally effective and engaging—and brands are taking note. More and more companies are embracing SMS marketing to engage with customers where they’re already most active. At least 70 percent of consumers subscribed to SMS marketing in 2022, and that number is already on the rise this year.

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SMS Marketing Platforms: Klaviyo vs. Attentive

SmartBug Media

Over the past few years, SMS marketing has emerged as one of the most important strategies for direct-to-consumer and e-commerce brands. Among the many SMS platforms out there, the two most frequently used are Attentive and Klaviyo. What Is an SMS Marketing Platform? Both platforms have benefits that the other doesn’t.

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Summer Sales Email and SMS Marketing Examples to Drive Engagement

SmartBug Media

Using email and SMS as vehicles for your product and sales offerings, you can develop campaigns that boost revenue and—more importantly—drive engagement so that you can nurture those customers into retained customers. Vacation Prep Campaigns Segmentation is your best friend when it comes to email and SMS marketing. Let’s dive in below.

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Why Do I Need an SMS Strategy as Part of My Retention Marketing?

SmartBug Media

Once underutilized, SMS marketing is becoming a valuable component for businesses to communicate with consumers. Ultimately, you want an SMS strategy that works in tandem with your other marketing efforts, so here’s what SMS marketing can offer that other channels can’t. 7 Benefits of an SMS Strategy.

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Transactional SMS: The secret to improved customer engagement

Vision6

Then, look no further than transactional SMS. Transactional SMS helps businesses provide vital and time-sensitive information to their customers. From order and appointment confirmations to on-demand customer support and payment reminders, they can be integral to any suitable communication strategy.

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