Launch Marketing

MAY 31, 2023

Adding results or statistics from a recent study or even a survey you distribute will add an extra sense of credibility to the thought leadership content. Use this presentation as an opportunity to speak at a conference, partner webinar series, or networking event.

B2B Thought Leadership 117

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 117

Exo B2B

APRIL 30, 2024

That’s how I concluded my first post analyzing the Content Marketing Institute’s annual study (the 2024 study). SEM/pay-per-click” produces good results, according to 62% of those surveyed. Only 29% cite Facebook, 22% YouTube and 21% Instagram. I was talking about creation and distribution.

B2B Marketing 52

B2B Marketing Top of Funnel Content Marketing Advertising Agencies 52

Hubspot

FEBRUARY 18, 2013

Or it could be a sponsored story on Facebook, a promoted video on YouTube, or a promoted account on Twitter, among other things. A recent Marketing Budgets 2013 study by Econsultancy and Responsys found that 70% of brand marketers will allocate budget to content creation , an integral component of inbound marketing, in 2013.

Paid Content 28

Paid Content Inbound Marketing Advertisements Advertising 28

Convince & Convert

SEPTEMBER 20, 2010

Podcasts vs. YouTube. Two Sides of the Same Coin A remarkable recent study by MarketingProfs, however, pokes a hole in even that notion of B2B and B2C social media divergence. The pattern holds for YouTube and Linkedin, too. Yes, social media applies to B2B. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

seo.co

NOVEMBER 8, 2021

Now published by Third Door Media, Search Engine Land features news and opinions on SEO, search engine marketing (SEM), social media, local marketing, and other pertinent industry topics. It’s a great first stop for anything related to SEO, SEM or internet marketing. Social Media Examiner. Social Media Today. Duct Tape Marketing Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

seo.co

MARCH 8, 2020

Now published by Third Door Media, Search Engine Land features news and opinions on SEO, search engine marketing (SEM), social media, local marketing, and other pertinent industry topics. It’s a great first stop for anything related to SEO, SEM or internet marketing. Social Media Examiner. Social Media Today. Duct Tape Marketing Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Online Marketing Institute

MAY 18, 2010

TopRank SEO client, Jiyan Wei from Vocus will present a case study of how they’ve used and advanced their SEO efforts with the 500,000 press releases hosted on PRWeb. Here Webinars, videos, key opinion leader Q&As articles or case studies (to name a few asset types) could be ideal ways to satisfy the needs of targets in this stage.

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Martech Advisor

JANUARY 28, 2020

Gated content includes e-books, whitepapers, case studies/success stories, buyers guides, webinars, exclusive courses, and product demos. Organizations are also utilizing webinars, live video, and ephemeral video content to cater to different content consumption preferences. Paid media primarily works on two pricing models, viz.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Zoominfo

SEPTEMBER 17, 2018

Search Talk Live focuses primarily on SEO and SEM. Want to promote with webinars? According to the show notes on iTunes, The eCommerce Marketing Podcast walks you through everything that goes into eCommerce marketing — from inbound marketing to paid advertising to conversions. Listen here. 4. Search Talk Live. Listen here.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

SnapApp

DECEMBER 4, 2017

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Case studies allow businesses to use relatable business stories to move prospects towards the end of the buyer journey. A study by SerpIQ found that top ranking content is usually just over 2,400 words. Social Media Examiner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Martech Advisor

MARCH 11, 2020

Content can be presented in many formats such as blog posts, infographics, podcasts, videos, and downloadable/gated content such as webinars, ebooks, whitepapers, and industry reports. One of the most common digital ad formats is search engine marketing (SEM), wherein your ads appear at the top and bottom of SERPs for specific keywords.

Top of Funnel 107

Top of Funnel Paid Content Practices Examples 107

Webbiquity

OCTOBER 16, 2012

Looking at five leading social networks (Twitter, Facebook, YouTube, Google+ and Pinterest), Fortune 100 company names are mentioned more than 10 million times per month. YouTube and Video Marketing Trends. YouTube is the third-most-visited site on the web, with two billion views per day. ( V3 Integrated Marketing ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

QuanticMind

OCTOBER 26, 2017

Analytics & Insights: “SEM Analytics: Giving Your Educated Guesses an Advanced Degree” by Sajjan Kanukolanu. Content type – Specific offers such as webinars, guides or checklists. Video Ads: “Cracking the Video Code on Facebook Ads” by Susan Wenograd.

Marketing Attribution 40

Marketing Attribution Top of Funnel Analytics Lead Ranking 40

Convince & Convert

FEBRUARY 25, 2010

ThinkGeek has a robust involvement in social media, with over 68,000 followers on Twitter , 50,000 fans on Facebook and over 11,000 subscribers to their channel on YouTube , which features company-posted videos demonstrating items like their proximity-meter t-shirts and fake-blood-filled, realistically gummy heart for Valentine’s Day.

Social Media 117

Social Media Media Webinar Metrics Paid Search Agency 117

Webbiquity

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. Only 16 percent of B2B consumers prefer live webinars. ( 21 Social Media Statistics.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

There are a number of different social networks out there including Instagram, Facebook, Twitter, Pinterest, LinkedIn, and YouTube to name just a few. PPC, SEM (search engine marketing), and SEO (search engine optimization) all play into that Google search. What do you do first when researching a product, service or company?

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40