Vidyard

OCTOBER 27, 2019

Get the Report Video SEO You’ve probably heard this one before: The world’s largest search engine, Google, owns the second largest, YouTube. But what does that tell you about the importance of search engine optimization for video (a.k.a. Video in Business Benchmark Report Know where you stand, so you can stand out.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Vidyard

AUGUST 14, 2020

Some accessibility measures actually improve your site’s search engine optimization (SEO). Open captions are great for social media videos, since viewers will see the captions as they scroll through their feed. Video Captions for SEO Captions have another function: Improving your ranking in search results.

Video Marketing 65

Video Marketing SEO Guidelines Paid Search Agency 65

Vidyard

OCTOBER 7, 2019

YouTube Creator Academy You’ve all heard the spiel—YouTube has 2 billion monthly users , it’s the second largest search engine, blah, blah, blah. Hootsuite Academy While the majority of Hootsuite’s online education focuses (unsurprisingly) on social media, there are some great video nuggets to be found.

Resources 65

Resources Video Marketing Advertising Agencies Paid Search Agency 65

Vidyard

AUGUST 30, 2016

Get on the second largest search engine in the world. If you didn’t know, YouTube is the second largest search engine in the world. So you better be there when your potential buyers are searching. Rank higher in search. While YouTube is the second largest search engine, Google is the first.

Small Business Marketing 126

Small Business Marketing Video Marketing Business Paid Search Agency 126

Vidyard

SEPTEMBER 27, 2018

Social media and email are among the most effective lead gen tactics There are a number of ways to approach lead generation, with plenty of tactics that can be used and combined to create a successful demand creation strategy ( just look at De Beers ). Check out our Chalk Talk on how to use video engagement data to qualify leads.

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

Vidyard

APRIL 3, 2019

Many companies, particularly those in B2B, launched their YouTube channels during the social media scramble of the early aughts when people said things like, “What’s your Google+ strategy?” If people will discover it by searching YouTube, use the banner image to explain what your channel is about. without irony.

Youtube 65

Youtube Advertising Channels Brand Identity Branding 65

Vidyard

SEPTEMBER 8, 2015

8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Rich Kline, vice president of solutions engineering at Salesforce. Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. 6-7 in San Francisco.

Video Marketing 77

Video Marketing Co-Registration Marketo Marketing Automation Services 77

Vidyard

AUGUST 7, 2013

We also know that search and social media are only getting more and more competitive, so you’re going to need all the help you can get to be noticed. What you may not know, however, is that your video content can actually help you stand out from the crowd in search results and social media.

Video Marketing 57

Video Marketing Optimization Tagging Eye-Tracking 57

Vidyard

MARCH 24, 2016

Johnson will help Vidyard scale its video marketing platform as he did for Hootsuite’s social media platform. Johnson most recently held the role of chief revenue officer for Vancouver-based Hootsuite, where he helped the company capitalize on the huge rise of social media for business.

Marketing Automation Services 50

Marketing Automation Services Marketing Management Press Social Media 50

Vidyard

MARCH 24, 2016

Johnson will help Vidyard scale its video marketing platform as he did for Hootsuite’s social media platform. Johnson most recently held the role of chief revenue officer for Vancouver-based Hootsuite, where he helped the company capitalize on the huge rise of social media for business.

Marketing Automation Services 50

Marketing Automation Services Marketing Management Press Social Media 50

Vidyard

OCTOBER 3, 2018

People in this position have a stark choice: either journey to a Tibetan monastery in search of a solution to suffering, or get a video library and get organized. You accrue all the SEO benefits when your videos are found in search, when people spend time viewing them, and when other sites link back to you. What is a video library?

Work Management 74

Work Management Video Marketing Marketing Management Marketing Automation Services 74

Vidyard

OCTOBER 3, 2018

People in this position have a stark choice: Either journey to a Tibetan monastery in search of a solution to suffering, or get a video library and get organized. You accrue all the SEO benefits when your videos are found in search, when people spend time viewing them, and when other sites link back to you. What is a Video Library?

Enterprise Management 65

Enterprise Management Work Management Video Marketing Marketing Management 65

Vidyard

SEPTEMBER 8, 2015

8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. 6-7 in San Francisco Kitchener, Ontario – Sept. 6-7 in San Francisco.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Vidyard

SEPTEMBER 8, 2015

8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. 6-7 in San Francisco Kitchener, Ontario – Sept. 6-7 in San Francisco.

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Vidyard

MARCH 13, 2015

In addition to powering JUNO TV, the Vidyard video marketing platform is used to customize the video playback experience and to publish videos to other third-party distribution channels including the JUNO Awards’ YouTube channel and related social media sites.

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Vidyard

MARCH 13, 2015

.” In addition to powering JUNO TV, the Vidyard video marketing platform is used to customize the video playback experience and to publish videos to other third-party distribution channels including the JUNO Awards’ YouTube channel and related social media sites.

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Vidyard

SEPTEMBER 30, 2014

Increase their reach by easily publishing videos to their own website as well as YouTube, Facebook, Twitter and other social media channels. VIP members can use the Vidyard platform to: Efficiently manage their video libraries through Vidyard’s cloud-based solution for hosting and publishing online video content.

Marketing Automation Services 51

Marketing Automation Services Video Marketing Work Management Co-Registration 51

Vidyard

JULY 28, 2016

Sure, YouTube is the second largest search engine in the world. And yes, people are spending the majority of their time on social media watching videos. More often than not, we just can’t help ourselves from clicking play. But is it all rainbows and butterflies for marketers using video? Maybe not ….

Research 50

Research Video Marketing Forrester Planning 50

Vidyard

JULY 20, 2016

Sure, YouTube is the second largest search engine in the world. And yes, people are spending the majority of their time on social media watching videos. More often than not, we just can’t help ourselves from clicking play. But is it all rainbows and butterflies for marketers using video? Maybe not ….

Research 50

Research Video Marketing Forrester Planning 50

Vidyard

SEPTEMBER 30, 2014

Increase their reach by easily publishing videos to their own website as well as YouTube, Facebook, Twitter and other social media channels. VIP members can use the Vidyard platform to: Efficiently manage their video libraries through Vidyard’s cloud-based solution for hosting and publishing online video content.

Marketing Automation Services 50

Marketing Automation Services Video Marketing Work Management Co-Registration 50

Vidyard

MARCH 22, 2016

The most common types of video ads are previews before another piece of video content, ads in search engines, or paid media on social. For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field.

Paid Content 50

Paid Content Youtube Paid Search Agency Facebook 50

Vidyard

FEBRUARY 12, 2015

Then you make some killer videos to market your brand and product, and you share them in all the ways that you can think of: you put them on your website, in your video hub, on your blog, on YouTube, and through all the social media channels. But what if you want to do more than that? But what is Google AdWords?

Paid Content 51

Paid Content Promotion Video Marketing Adwords 51

Vidyard

JULY 27, 2015

Why add marketing automation into your stack?

Marketing Automation Services 52

Marketing Automation Services Marketing Automation Work Management Marketing Management 52

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. “Simply having a presence on YouTube is no longer enough.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. “Simply having a presence on YouTube is no longer enough.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

JANUARY 22, 2020

Because they are typically found on social media, these highly shareable videos can help strengthen your brand identity and build community by inspiring conversation and engagement. As mentioned above, thought leadership videos are top-of-funnel content perfect for sharing to social media, especially LinkedIn, Facebook, and YouTube.

Thought Leadership 121

Thought Leadership B2B Thought Leadership Video Marketing Top of Funnel 121

Vidyard

APRIL 8, 2022

Social Media Video Statistics 3.1 Nobody likes having to comb a 20-minute video in search of a single two-minute segment. Manually adding video chapters prevents YouTube from adding automatically generated chapters that might confuse search engines. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2

Youtube 65

Youtube Video Marketing Statistics Paid Search Agency 65

Vidyard

APRIL 8, 2022

Social Media Video Statistics 3.1 Nobody likes having to comb a 20-minute video in search of a single two-minute segment. Manually adding video chapters prevents YouTube from adding automatically generated chapters that might confuse search engines. Stats Around Video Engagement 2.4.1 Video Analytics Statistics 2.6

Youtube 75

Youtube Video Marketing Webinar Metrics Lead Scoring 75

Vidyard

DECEMBER 4, 2020

Learn From the Pros Social media management tool Hootsuite’s video landing page for their enterprise product effectively focuses on one CTA: “Request a Demo.” Optimize the Video and the Page for SEO There are some important steps you can take to ensure that your video is optimized for search, which can boost your page’s rank overall.

Landing Pages 65

Landing Pages Video Marketing Marketing Automation Services Work Management 65

Vidyard

JANUARY 22, 2020

Because they are typically found on social media, these highly shareable videos can help strengthen your brand identity and build community by inspiring conversation and engagement. It features leaders with different backgrounds including the Director of Engineering at HubSpot and the VP of Diversity, Equity, and Inclusion at Symantec.

Thought Leadership 65

Thought Leadership B2B Thought Leadership Video Marketing Top of Funnel 65

Vidyard

JUNE 20, 2019

Get on the second largest search engine in the world With over a billion users who watch over 250 million hours of video each day , YouTube is the second largest search engine in the world. It’s where your potential buyers are searching, so you’d better be there. Watch Now 1.

Small Business Marketing 65

Small Business Marketing Video Marketing Business Marketing Automation Services 65

Vidyard

OCTOBER 27, 2019

In under eight minutes, Vidyard’s Social Media Manager Charlie Rogers runs through the five most important channels you need to consider for your video sharing—and what you need to know about each one. A dedicated video hub can do wonders for your brand’s search strategy too.

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

MAY 1, 2020

If you think of all the things you can post to social media—text, emojis, GIFs, pictures—video is by far the biggest ticket item. Social media videos offer glimpses into other worlds and let audiences feel a personal connection to the person doing the posting. The Biggest Benefits of Social Video 2. TikTok Video 2.8

Paid Content 147

Paid Content Social Media Video Marketing Media 147

Vidyard

OCTOBER 20, 2015

Results : “Game of Social Thrones” was viewed nearly 1.5 million times and shared more than 53,000 times on social media. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 27, 2019

Embedding videos on your website helps improve your site’s ranking on search engine results pages (SERPs) just by virtue of it including video content. But it also increases the amount of time people spend on a page (known as dwell time), an important factor in search engine optimization (SEO).

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

Vidyard

OCTOBER 20, 2015

Results : “Game of Social Thrones” was viewed nearly 1.5 million times and shared more than 53,000 times on social media. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50