25 Articles match "Salesforce.com","Trends"

The Latest from the B2B Marketing Community

Thursday, June 24, 2010
Many economists believe that we are in the midst of an economic recovery, but one that is more similar to a wiggly line than a nice, smooth upward trending trajectory. This article is a guest post by Laurie McCabe, a Partner and Analyst at the SMB Group , specializing on research in the highly fragment small to medium business market.
 
Thursday, June 24, 2010
For the last three years, your renewal rate has been about 40% annually, so you can reasonably expect that trend to continue. Many excellent solutions are now available on a software-as-a-service basis today, including Salesforce.com , RightNow Technologies and NetSuite. My biggest concern is that these ideas are overly simplistic.
 
Wednesday, June 23, 2010
Yesterday, over 1,000 people came together in San Jose (plus 10K more on a live video feed) for the launch of Chatter at a Salesforce.com Cloudforce event.  Marc Benioff, Chairman & CEO of Salesforce.com, set the stage with a video explaining how the world now majorly communicates using social media.  The Internet took 4 years.
 

The Best from the B2B Marketing Community

believe it’s a positive reflection on the efficiency of Twitter to stream the most important news and trends my way before they get summarized by a business periodical. Of these facts and trends, which jumps out for you as having an impact on the way you do business? The Economist is one of my favorite magazines. million users.
Summary: Social media and access for sales people were the two big trends among demand generation vendors last year. All aimed at showing the activities of selected leads, typically by showing overviews and trends, and then letting users drill into details. But enhanced reporting was the most common improvement of all. Social media.
Yesterday, over 1,000 people came together in San Jose (plus 10K more on a live video feed) for the launch of Chatter at a Salesforce.com Cloudforce event.  Marc Benioff, Chairman & CEO of Salesforce.com, set the stage with a video explaining how the world now majorly communicates using social media.  The Internet took 4 years.
Social Media Trends. big trend today is Social CRM , which is designed to engage customers in a collaborative conversation to provide mutually beneficial value in a trusted & transparent business environment (see definition by CRM Guru Paul Greenberg ). Clearly, Social Media is one of the big revolutions in marketing today.
HS) What trends are you seeing regarding the adoption of marketing automation solutions and are there any pitfalls? BAS) I think the marketing systems are maturing and becoming more easily integrated into leading CRM packages like Salesforce.com and Oracle CRM On Demand. As a result, sales reps thrive. Thanks Barbara!
Salesforce.com on Wednesday announced its definitive decision to buy Jigsaw , the business data provider for $142 Million in cash, plus a performance-based earn out of up to 10% of the purchase-price. Tags: Future trends Lead Generation Lead management Marketing Automation
Marketo is a Force.com application that works only with Salesforce.com, while Eloqua works with several CRM products. Eloqua provides interesting graphs of activity trends. This is THE big industry trend right now, so much so that we’re probably due for some clever nay-saying. three Web site visits in two days).
This trend is nothing new, it has been building for a long time and many corporate functions like manufacturing have been outsourcing for decades. It seems as if the marketing function has only recently caught on to this trend in a major way, though. Do you see the same trends? Is marketing moving to a subscription based model?
Social media is this month’s Trend of the Year. Ones I know about include Pardot , LoopFuse , TrueInfluence , Salesforce.com and ACT! Summary: marketing vendors offer several types of social media applications. But none truly automates social media management, which is what's ultimately needed. But it does save a few keystrokes.
jepc : "Our core business strategy must be aligned with the revolutionary trends that transform our world-or we will become victim of change". Corporate collaboration with Salesforce.com Chatter. Tweets to note from his session of note: milesaustin : Brett Queener-Salesforce.com "Cloud computing ver 2 is all about about collaboration".