Webbiquity

JANUARY 19, 2016

Only 13% believe they’ve proved the impact quantitatively—though that may be because just 14% tie social media marketing activities to sales levels. All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. For marketers who have second thoughts about investing in video marketing, we have covered the latest trends reported by several studies in this article. More than one billion hours of videos are viewed on YouTube daily.

Statistics 82

Statistics Video Marketing Work Management Paid Search Agency 82

Go Beyond SEO

SEPTEMBER 24, 2020

The Trends You Can’t Ignore: Online Shopping Craze. Market trends predict that these numbers will increase in the future. And that is a trend that is not about to change anytime soon! Here are the stats. Did you know that the second largest search engine behind Google is Youtube? Here are the stats.

Paid Content 122

Paid Content SEO Paid Search Agency Mobile Advertising 122

Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. So, we did a fair bit of research and compiled this blog on Marketing Trends & Statistics Post COVID. Content Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Marketing Insider Group

DECEMBER 8, 2021

After all, you’ll be better placed to take advantage of the next golden opportunity if you’ve already invested in modernizing and improving your processes ahead of time. Quick Takeaways: AI-powered chatbots help improve customer service, qualify sales leads, and define the customer journey. It’s time to up your game. Over to You.

Practices 293

Practices Tips Business Emarketing 293

Hubspot

FEBRUARY 3, 2020

This will help you better scale your strategies to fit Gen Z, rather than completely reshaping your tactics in costly ways. To help you build a buyer persona for potential Gen Z customers, I've compiled a list of stats that highlight Gen Z's unique qualities, behaviors, and motivations. 52 Gen Z Stats to Know in 2020.

Stats 101

Stats Work Management Buyer Personas Mobile Marketing 101

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. Slideshare) 80% of marketers using audience segmentation report a rise in sales.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. In this article, we’ll share the need-to-know stats and insights about each platform to help marketers determine the top social media platforms to prioritize for their strategy.

Social Media 117

Social Media Stats Ideal Customer Profiles Media 117

Go Beyond SEO

SEPTEMBER 24, 2020

The Trends You Can’t Ignore: Online Shopping Craze. Market trends predict that these numbers will increase in the future. And that is a trend that is not about to change anytime soon! Here are the stats. Did you know that the second largest search engine behind Google is Youtube? Here are the stats.

Paid Content 78

Paid Content SEO Paid Search Agency Mobile Advertising 78

Optinmonster

DECEMBER 28, 2023

Which Drives More Sales: Email or Social Media? Here are some interesting stats on email usage : 99% of email users check their inbox every day. Here are the stats. According to stats, Gmail tops the list. Which Drives More Sales: Email or Social Media? Do emails work to drive sales? Let’s get started!

Social Media 109

Social Media Email Marketing Social Marketing Marketing Budget 109

Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

SocialPilot

FEBRUARY 6, 2024

A complete list of Influencer marketing statistics, from engagement rates to industry benchmarks to growth trends; this blog has almost everything that you would need to make an informed decision. Let’s start with general statistics and trends to give you a wide overview of the industry: 1. 1.25% 1% YouTube 3.5%

Statistics 96

Statistics Advertising Agencies Paid Search Agency Allocation 96

Hubspot

JANUARY 30, 2024

Source: Our World In Data Here are some of the most impressive stats: Nearly 60% of Africans are under the age of 25, compared to 27% of Europeans. Hey, Young Spender The most obvious opportunity is sales of youth-focused products and services. There are tons of reasons why global businesses might want to capitalize on that trend.

Paid Search Agency 63

Paid Search Agency Startups Demographics Advertising Agencies 63

Martech Advisor

JANUARY 2, 2020

Your website should be your best source of sales and converting actual customers, says, Arjun Pillai, Founder & CEO , Insent.ai. I’ve always wondered why B2B marketers have been slow to adapt to these trends. Look at ALL of your marketing channels, and look at how your funnel functions.

B2B Sales 83

B2B Sales Top of Funnel Marketing Websites Peer-to-peer 83

ViewPoint

FEBRUARY 2, 2011

So at the start of 2011, here are a few bigger trends I see shaping the way B2B marketers will do business in the coming year. Social media is like baseball, says Brian Watkins, Social Media Manager of Adobe. True baseball nuts love to pore over the stats of their favorite franchises and players. Like at the start of a new year.

B2B Marketing 120

B2B Marketing Trends Marketing Management Planning 120

Convert

APRIL 7, 2021

We saw more video consumption and interesting trends emerge. In 2020, we started hosting more live events over at Uscreen’s YouTube channel. At Uscreen, live streaming video stats also show the number of live events grew by 1468% between January and August 2020. Optimizing YouTube Videos to Go Viral During the Holidays.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

KoMarketing Associates

JUNE 25, 2019

However, to stay competitive in digital marketing, we need to continue to try new strategies and research the latest trends to find more things that work for our clients or organization. Sale announcements. Facebook is likely the largest live streaming social media platform, outside of YouTube. Company news announcements.

B2B Marketing 218

B2B Marketing Marketing & Strategy Marketing Strategy Planning 218

Marketing Insider Group

OCTOBER 6, 2015

This was one of the key highlights of the sixth annual B2B Content Marketing: Benchmarks, Budgets, and Trends report from Content Marketing Institute (CMI) and MarketingProfs released last week. 94% of B2B marketers say they use LinkedIn to distribute content, followed by Twitter (84%), Facebook (84%), and YouTube (74%).

Allocation 100

Allocation Research B2B Marketing Effectiveness 100

Vidyard

APRIL 30, 2014

The astronomical success of YouTube as a social distribution site for online video has become both a blessing and a curse for modern marketers. YouTube, Vimeo, and other distribution channels offer us platforms to dramatically expand the reach of our content, which is incredible for marketers and online video producers.

Top of Funnel 50

Top of Funnel Video Marketing Viral Marketing Marketing Funnels 50

Sprout Social

JULY 22, 2021

Brands caught on to this upward trend and are engaging social media users to drive awareness, clicks and sales. When on social media they: Opt for video-centered and gamified platforms like Instagram, YouTube, Snapchat and TikTok. Observe trends and often share, participate in and consume viral content.

Social Media 138

Social Media Generation Media Lead Ranking 138

Hubspot

SEPTEMBER 29, 2016

Every year, HubSpot launches the State of Inbound report , detailing inbound marketing and sales trends across the globe. 17 Stats That Uncover Key Marketing Differences Across Regions [New Data]. Least Effective Marketing Tactics. marketers, the most ineffective marketing tactic is paid advertising. Similarities?

Stats 28

Stats Planning Inbound Marketing Paid Search Agency 28

Mailmunch

APRIL 27, 2021

Video Advertising Trends . Experienced marketers know they must stay on top of new developments and trends to understand what their audiences want and need. Let’s look at some of the recent trends in video advertising. . Back in the day, YouTube offered six-second ads – a concise and captivating way to gain attention.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. There’s a fine line between marketing and brand marketing: sales typically aren’t the root of brand marketing. Similar to the sports world , brand marketing is a highly competitive arena.

Social Media 116

Social Media Social Marketing Paid Search Agency Media 116

Hubspot

MARCH 14, 2017

When it comes to the use cases for video, the possibilities are endless across your organization: Sales teams can close deals with personalized video voicemails , support teams can walk customers through frequently asked questions with engaging tutorials, and HR teams can onboard new teammates with ease. Why Use Wistia. Great question.

Marketing Automation Services 92

Marketing Automation Services Top of Funnel Click Rate Budget Programs 92

Hubspot

JANUARY 24, 2018

76% say it helped them increase sales. We asked our respondents about all sorts of different platforms and techniques -- YouTube, Facebook, interactive video and more. What are your thoughts on the data above -- and are there any trends, tactics or techniques that you think will soar in the year ahead? Not so much.

Video Marketing 101

Video Marketing Planning Dwell Paid Search Agency 101

Hubspot

SEPTEMBER 21, 2016

It details benchmark data on ROI, the lowdown on collaboration between Marketing and Sales, and a look at what the industry’s foremost marketers are adding to their strategy in the coming year. 8 Stats You Need to Know From the 2016 State of Inbound Report. 2) 1/3 of marketers think outbound marketing tactics are overrated.

Stats 28

Stats Inbound Marketing Lead Scoring Lead Ranking 28

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

LEADership

NOVEMBER 1, 2013

These numbers prove that content marketing is king; here are some more stats, which were reported by the Content Marketing Institute: The Key To Creating Successful Content Marketing. 86% of companies hire someone to manage their content marketing. The top four include: LinkedIn (91%), Twitter (85%), Facebook (81%) and YouTube (73%).

Trends 40

Trends Planning Content Marketing Case Studies 40

Hubspot

DECEMBER 17, 2019

Let's say you're starting a winter holiday campaign that involves a sale on your most popular products — you might consider location and buyer behavior segments to see who to market to, and how. This process of using segmentation to catch the audience of customers is called targeting. Buyer behavior. Research popular keywords.

Buyer Personas 96

Buyer Personas Ideal Customer Profiles Segmentation Eye-Tracking 96

EveryoneSocial

SEPTEMBER 21, 2020

At a basic level of employee advocacy, the most common need is for marketing and sales to amplify reach and results of company content. Often, your employees are not aware of all the latest content outside of the marketing or sales department. Extra: Employee Advocacy or Paid Advertising? Read more here.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

Vidyard

APRIL 8, 2022

If you’ve watched a video on YouTube recently, you’ve probably seen video chapters at work. YouTube’s chapters feature has become ubiquitous across the platform. In this guide, we’ll teach you how to add chapters to your YouTube videos, as well as to your Vidyard videos. Onboarding Your Remote Sales Team 1.1 Contents 1.

Youtube 75

Youtube Video Marketing Webinar Metrics Lead Scoring 75

Marketing Insider Group

MAY 11, 2020

Content marketing, when you peel away all the layers of techniques, trends, and possibilities, is a business opportunity. Content marketing drives measurable results and ROI over more traditional marketing tactics. Content marketing is the process of consistently publishing content that audiences want to consume.

Paid Content 166

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 166

Optinmonster

MARCH 16, 2020

The difference in tactics is like the difference between how a shotgun and a sniper rifle operate: The former blasts away broadly and blindly hopes a few of the pellets hit. You can recover those signups by sending them an email reminding them to finish the process. Stage in Sales Funnel. ” 11.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Porch Group Media

MAY 28, 2019

Here are some additional stats on Facebook every marketer should know: 68% of Americans use Facebook In comparison, 35 percent of Americans use Instagram, 29 percent use Pinterest and 24 percent using Twitter. With such a massive number of users, it’s safe to say that many of your customers and prospects can be found on the platform.

Acquisitions 49

Acquisitions Facebook Ideal Customer Profiles Advertisements 49

Directive Agency

JULY 7, 2017

B2B marketing is all about how to best manage your ROI. For example, a CEO of a Fortune 500 company isn’t going to be consuming information the same way that a marketing manager at your competitor’s digital marketing agency would. They want strategies, trends, and stats to help them better manage their company.

Ideal Customer Profiles 49

Ideal Customer Profiles Top of Funnel Sales Management Content Marketing 49

Vidyard

APRIL 8, 2022

If you’ve watched a video on YouTube recently, you’ve probably seen video chapters at work. YouTube’s chapters feature has become ubiquitous across the platform. In this guide, we’ll teach you how to add chapters to your YouTube videos, as well as to your Vidyard videos. Onboarding Your Remote Sales Team 1.1 Contents 1.

Youtube 65

Youtube Video Marketing Statistics Paid Search Agency 65

Adobe Experience Cloud Blog

JANUARY 6, 2017

This year, one at the very top of my list is to more actively consume industry news and trends and apply them to my own marketing. At Marketo, we finished the year by running a social countdown, called #marketocountdown , that highlighted some of the top influencers to follow so you can stay up to date on trends, tips, and best practices.

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0