Convince & Convert

SEPTEMBER 7, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers The 3 Amigos: Email, Blogging, Social Sharing Convince and Convert Recommends From Twitter to Blog – #FollowFriday Vol. tags: marketing) [.]

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Convince & Convert

JULY 5, 2010

(photo by Juliana Coutinho ) More from Convince and Convert Social Media is About People, Not Logos Taking Consumer Reviews Viral with Facebook The Social Media Reality Show Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) What I Learn From My Daughter (Danny Brown) Social Media Roadmaps (Danny Brown) Tagged (..)

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Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

SEPTEMBER 14, 2010

The way to do this practically is to borrow a technique from social media and use tagging. Group them into personas related to the tagged characteristics. Write your messaging to the personas and build your lists based on the tags. Ideally, you also want a way to import the tags already available on user profiles.

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Convince & Convert

JUNE 17, 2010

link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out. So at the end of the day, it's projects or people I can point to, as evidence that it's worked, no so much a number figure, however you want to dice it.

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Convince & Convert

JULY 27, 2010

Are You Cherishing the Wrong Trophy Convince and Convert Recommends The Growing Elitism of Social Media (Danny Brown) Who Are You? Danny Brown) You Are Not The Story (Danny Brown) Tagged as: blogging , content creation , content marketing , content strategy , Convince and Convert , Guest Posts Did you enjoy this blog post?

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Convince & Convert

MAY 12, 2010

You Just Might Like Green Eggs and Ham (in fact, ironically, you can click here to “like it&# on Facebook ) More from Convince and Convert 7 Deadly Sins of Social Media Are You A Shaq or A Penelope Are You Cherishing the Wrong Trophy Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… (..)

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Convince & Convert

JULY 26, 2010

Then came social networks that were great places to deliver and share messages – but not really that great for telling your story. Unlike your blog, which is on an island, the Pitch is mobile and travels around to all the places you need it to – email, social networks, search engines, etc.,

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Social Media SEO Marketing Websites PR 115

Online Marketing Institute

NOVEMBER 8, 2010

Yahoo’s PPC ROI Calculator. Application: Simple PPC (Pay-per-click campaigns) calculator, but limited to B2C businesses. Application: Same limitations as Yahoo’s PPC ROI calculator, but this calculator is a little more detailed, showing a matrix of results for different CPC (Cost-per-click) rates. Tags: b2bmarketing.

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ROMI Budget Programs Cost Per Click Marketing Budget 40

Convince & Convert

FEBRUARY 19, 2010

Plus, event invites, and photos in which you’re tagged. The email also can be configured to show you all new friend requests, status updates from pages that you’re a fan of, as well as photos, videos and links from your friends. This, I'll try.

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Social Media Media Paid Search Agency PR 115

Convince & Convert

JUNE 29, 2010

More from Convince and Convert 7 Ways to Use Social Media to Build Stunning Brands The Wisdom of Social Media X-Rays Marketing Sideways to Win at Social Media Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How Not To Use Social Media (The Arkayne (..)

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Convince & Convert

AUGUST 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: It’s Time for Real-Time Why Social Supports Email in the Interactive Marketing Hub I Get By With a Little Help From My Friends [link] Paige Holden Hey Jay!

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Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

MAY 4, 2010

More from Convince and Convert The Conflicting Faces of Social Media Are You Cherishing the Wrong Trophy Teach and then Reap Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not To Use Social Media (The Arkayne Blog) Tagged as: Internal Social Media (..)

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Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&#

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Convince & Convert

FEBRUARY 24, 2010

People use Twitter and FB and other social media sites to provide word of mouth advertising whether it be negative or positive, it is some time of feedback of a product. Anonymous This is really interesting, because not only is Twitter its own culture, yet it is changing the marketing culture.

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Convince & Convert

MAY 13, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches?

Social Media 153

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Convince & Convert

FEBRUARY 10, 2010

More from Convince and Convert 18 Social Media Quotes Teach and then Reap A Social Media Scoreboard That Works Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Tagged as: email marketing , email (..)

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Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

MARCH 4, 2010

(photo by Teriyaki Tofu ) More from Convince and Convert 7 Critical Elements of Your Social Media Strategy Is Your Social Strategy Proactive or Reactive How to calculate your PPC budget and success Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) How Not To Use Social Media (The Arkayne Blog) How to SEO your (..)

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Convince & Convert

MAY 5, 2010

With free membership open to all women, JaneNation combines social networking with opinion collection. So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference.

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Social Media Advertising Agencies Paid Search Agency Media 126

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. People are sharing photos, ideas, writings and video. All that stuff? Ad Chickadee ?

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Convince & Convert

JULY 20, 2010

More from Convince and Convert 7 Secrets to Successful Social Media Farming The Conflicting Faces of Social Media 5 Rules for Awesome Email Marketing Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Social Media Marketing… Simplified (The Arkayne (..)

Social Media 141

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Convince & Convert

FEBRUARY 5, 2010

(click to enlarge) Option 1 Option 2 Option 3 More from Convince and Convert Build Your Brand a Social Content Ladder in 5 Steps 4 Steps to Drive Sales with a Social FAQ 9 Blog Failures and Remedies Convince and Convert Recommends WordPress For Business (The Arkayne Blog) How to SEO your Blog Titles (The Arkayne Blog) Alexandra Kirsch and the Perfect (..)

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Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MARCH 10, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Social Conversation a Myth?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. It's like any other social network, right? population).

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Social Media Media Stats Statistics 160

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

EveryoneSocial

JUNE 8, 2021

That’s because most links open within the social media app itself and users then return to the main page of the app. People who are fans of your brand — both inside and outside your organization — who promote it organically via word-of-mouth of marketing. Each network, such as Instagram or LinkedIn, is a channel.

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Paid Content Social Media Cost Per Click Social Marketing 106

Convince & Convert

JUNE 24, 2010

is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know.

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Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

MAY 25, 2010

Which Are You Providing I see 17 online marketing services that small and medium agencies (especially PR-focused firms) could credibly offer clients, if they made the effort to build competency: Search Taxonomy Analysis Search Opportunity Audits Search Engine Optimization (not super duper hard core SEO, but intermediate level) Blogger Outreach Influencer (..)

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Paid Search Agency Online Marketing Advertising Agencies Ads 124

Convince & Convert

MAY 11, 2010

At the end of the day, however, a great product and great customer service is still what will keep your clients coming back despite the notion by some social media gurus (certainly not Mr. Baer) that positive word of mouth (or “buzz&# ) was created by social media.

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Convince & Convert

MARCH 25, 2010

More from Convince and Convert 7 Secrets to Successful Social Media Farming 18 Social Media Quotes Incinerate Your Social Media Checklist Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not To Use Social Media (The Arkayne Blog) Tagged as: social (..)

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 19, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers Blastoff for My New Social Media Newsletter Convince and Convert Recommends The Metrics of Social Media (Danny Brown) The HEART of Social Media (Danny Brown) The Real Cost of Social Media (Danny (..)

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Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

MAY 27, 2010

More from Convince and Convert The Wisdom of Social Media X-Rays The Consequences of Social Media Silence Why Twitter Is the Anchor of the Social Media Team Convince and Convert Recommends Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How to Introduce Social Media to Your Business (Danny Brown) The Hilarity of Working From Home (The (..)

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Paid Search Agency Social Media PR Advertising Agencies 123

Convince & Convert

JUNE 2, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Detective Tricks to Find Your Customers in Social Media Is Social Conversation a Myth?

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Social Media Media Curation Webinar Metrics 134

Convince & Convert

JUNE 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: The Best Advice Has No Shelf Life It’s Time for Real-Time Is Twitter for Business Even Worth the Trouble?

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse?

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Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. link] Ppc Mom RT @MariSmith: How To Find Your Mass Influencer Customers – [link] [Exceptional post by @jaybaer!!] Good stuff.

Social Media 149

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WebMarketCentral

OCTOBER 27, 2008

Optimize Your LinkedIn Profile by SEO Chat Inspired by sources such as Guy Kawasaki's LinkedIn Profile Extreme Makeover , writer Terri Wells provides step-bu-step instructions for overhauling your LinkedIn profile to get the maximum social networking, SEO and reputation management benefit from it. Is Your Site Social Media Friendly?

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Social Media Web 2.0 Optimization Media 20

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&#

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Social Media Media Webinar Metrics Paid Search Agency 151