Opt-in Organization Privacy Protection Transparency 
Zoominfo
JANUARY 18, 2023
Each subscriber accesses the same data set as our SalesOS customers, opening up new markets for smaller organizations. We ensure that data sharing through CE complies with our industry-leading privacy practices. Let’s break down exactly how CE opens up markets for small businesses while keeping your privacy protected.
Martech
MARCH 11, 2024
Scrub your first-party data More than ever, first-party data hygiene is crucial to ensure accuracy and relevance and maintain privacy compliance for all users. Data hygiene is more than just cleaning and organizing your customer data. Be proactive and put this into practice. Schedule your data hygiene regularly (e.g.,
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Martech
APRIL 9, 2024
Google’s Privacy Sandbox is a space where a series of complex proposals to protect user privacy have been developed and are undergoing (or have undergone) extensive testing. Google might feel that the transparency has not been appreciated. It has worked with the U.K.
Heinz Marketing
JUNE 27, 2022
Apple is now allowing people to choose if they want an app to be able to track them with their App Tracking Transparency feature, and people are often understandably saying “no”, resulting in companies like Facebook feeling the pain in lost revenue. Transparency isn’t a bad thing, and with the knowledge, some are opting in.
Convert
NOVEMBER 30, 2020
In May 2020, the privacy advocacy group Californians for Consumer Privacy announced they had collected 900,000 signatures to add the California Privacy Rights Act (also known as CPRA, CCPA 2.0, The act is meant to revise and succeed the California Consumer Privacy Act (CCPA) , once it goes into effect on January 1, 2023.
Brightedge
JULY 22, 2022
Customer behavior is less transparent. In the evolving world of search, we need to always be thinking about how our brands and our content can be discovered. That evolution has put us squarely in the midst of an SEO data revolution with more ranking factors and data points to consider. There is an essential symmetry between the two.
Convert
SEPTEMBER 15, 2021
This past July, Colorado passed the Colorado Privacy Act (CPA) , making it the fourth state to enact comprehensive privacy legislation in the US, after California, Nevada, and Virginia. Right to opt-out of behavioral advertising. Right to opt-out of sales of personal information. Data Protection Assessments.
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