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Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? Let’s get started!

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13 of the Best Marketing Blogs and Newsletters to Become a Stronger Marketer

ClearVoice

We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. In its State of Content Marketing 2022 Global Report , Semrush asked, “Which tactics helped you the most to make your 2021 content marketing strategy successful?” Social media marketing blogs.

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Navigating the creator economy: Strategies for brands and marketing teams

Martech

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. Creators on platforms like YouTube, TikTok and Instagram have loyal followers who trust their opinions. Paid posts, videos or newsletters on platforms like YouTube, Instagram or direct email campaigns.

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How to Use Social Media Analytics to Personalize Your Content Curation Strategy

Scoop.it

So how do you access the proper information to personalize your content curation strategy for each customer? The answer lies in social media analytics. Social media analytics data helps you create content that interests and meets each customer’s needs, leading to increased engagement and sales.

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How to create a YouTube channel for your brand in 5 steps

Sprout Social

YouTube may not be a new player in the social media game. With the importance and popularity of video only growing on social media, developing a YouTube marketing strategy is worth your while–and then some. Sign into a Google account Before you start a YouTube channel, you need to sign into Google.

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8 companies that use social media marketing effectively

Martech

There are many emerging social media platforms that marketers would be wise to take note of. Other emerging platforms — like Twitch and Discord — are becoming increasingly popular, making them ideal tools to include in your marketing strategy. Get the daily newsletter digital marketers rely on.

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6 B2B Digital Marketing Strategies Marketers Need to Try in 2019

KoMarketing Associates

However, to stay competitive in digital marketing, we need to continue to try new strategies and research the latest trends to find more things that work for our clients or organization. Below are some of the top B2B digital marketing strategies that marketers need to try in 2019. Why not include it in your B2B marketing strategy?