WebMarketCentral

DECEMBER 13, 2006

Happening across Blogs Are Like Pliers on the One by One Media blog , I noticed two things: 1) these guys are pretty smart, and 2) the social networking links across the bottom of each post are cool. Where did they get them? It didn't take long to find the Social Bookmark Link Creator.

Social Networks 20

Social Networks Web 2.0 Ads Blogger 20

WebMarketCentral

DECEMBER 18, 2007

As noted here previously, from both the B2B vendor perspective and buyer perspective , social media is becoming an increasingly important channel for B2B communication. It's no longer just about teenagers discussing their favorite bands.

PR 20

PR Social Networks B2B Tagging 20

WebMarketCentral

DECEMBER 9, 2009

She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions. Top 25 Social Networks by Navel Marketing Brian Critchfield reports on the top social networks ranked by traffic.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

WebMarketCentral

MARCH 16, 2009

According to Global Faces and Networked Places , an eye-opening research report just released by Nielsen BuzzMetrics, "Two-thirds of the world’s Internet population visit a social network or blogging site and the sector now accounts for almost 10% of all internet time. 55% of B2B buyers have created profiles on social networks.

Social Media 20

Social Media Facebook Social Marketing Web 2.0 20

WebMarketCentral

APRIL 7, 2009

Here are a few of the best blog posts about AdWords from last year, covering topics such as getting results from the content network, using the conversion optimizer, and reporting. In another very helpful post, Gordon explains how AdWords' content network site and category exclusion works.

Adwords 20

Adwords Tactics Tips SEM 20

WebMarketCentral

AUGUST 11, 2008

Last week I had the opportunity to interview Tim Young, CEO of Socialcast , an on-demand social networking platform that brings collaboration and knowledge-sharing capabilities to intranets. TY: Socialcast is a unique application that blends a traditional consumer social networking layer with KM tools to capture and share tacit knowledge.

Enterprise Management 20

Enterprise Management Ning Wiki Work Management 20

WebMarketCentral

JULY 13, 2009

How can you optimize your use of social networking tools like Twitter and LinkedIn? 5 Ways to Maximize Your LinkedIn Profile by Social Media Musings Tom Humbarger offers helpful tips for those who aren't yet experts in social networking, such as "LinkedIn lets you add up to 3 links to your profile. Social Tagging.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

JANUARY 16, 2008

Social media (blogs, podcasts, forums) and social networking sites ( Digg , del.icio.us , StumbleUpon , Searchles , etc.) Social media and social networks are simply an online version of that table at the coffee shop. Social Networking Goes Professional by The Wall Street Journal Journal writer Jessica E.

Social Media 20

Social Media Web 2.0 Digg Social Marketing 20

WebMarketCentral

NOVEMBER 10, 2009

How can you utilize rich media ads to take advantage of the coverage provided by Google's content network? Rich Media and Video templates in display ad builder by Inside AdWords Emel Mutlu steps through the benefits of and process for creating rich media AdWords ads for display across Google's content network.

Adwords 20

Adwords Tactics SEM Tips 20

WebMarketCentral

APRIL 20, 2009

Good and bad landing page examples by CDF Networks Chad Frederiksen gets right to the point with this brief but helpful post on what separates bad landing page design (e.g., Here are a few of the best posts about SEM landing page design from last year. clutter) from good (a clear call to action among other attributes).

Landing Pages 20

Landing Pages SEM Best Practices Search Engine Marketing 20

WebMarketCentral

OCTOBER 20, 2009

John Freund (JF): Nabbit Ads® allows advertisers to create integrated radio, tv, outdoor, print, mobile, digital and social network advertising campaigns. Nabbing the ad sets in motion a sequence of events that spreads it in a very viral way through mobile, the internet and social networks.

Advertisements 20

Advertisements Advertising Campaigns Mobile Advertising 20

WebMarketCentral

AUGUST 28, 2008

The newsletter is nicely put together, with important news at the top (they get PR), a silly but probably effetive free offer about half way down on the right side (they get humor) and links to their Facebook and LinkedIn groups (they get social networking).

Creativity 20

Creativity Paid Search Agency B2B Marketing Advertising Agencies 20

WebMarketCentral

AUGUST 14, 2008

The AdWords Content Network - Better Than Ever by PPC Discussions Reflecting the experience of many search marketers, blogger Jeremy Mayes gives 10 reasons why the Google content network no longer sucks for advertisers. by CDF Networks Broad match, exact match, phrase match, negative match.ever wonder when to use which?

Search Engine Marketing 20

Search Engine Marketing Search Marketing Marketing Analytics Tools Paid Search Agency 20

WebMarketCentral

JANUARY 18, 2008

My last post listed several of the best news articles from 2007 on how to effectively use social networking sites for marketing. Here are some of the best blog posts on social networking and social media marketing strategies and tactics.

Linkbait 20

Linkbait Social Media Ning PageRank 20

WebMarketCentral

JULY 23, 2009

While not a search engine, Facebook offers contextually targeted PPC text ads similar to Google‘s content network. s content network. "New to the list of PPC providers this year is Facebook. Use of the tactic is only slightly less than Yahoo!‘s

Paid Content 20

Paid Content Search Engine Marketing Advertising Benchmark Search Marketing 20

WebMarketCentral

SEPTEMBER 4, 2008

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. Use social media to enhance your SEO efforts and build your business? The only difference is the ugliness."

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

SEPTEMBER 18, 2008

savvy executives, however, are breaking out of the old mold and creatively integrating social networking into their email sign-off. Social networking sites are simply an extension of those two functions, giving other people more information about yourself and additional ways to interact. A growing number of Web 2.0-savvy signatures.

Social Media 20

Social Media Web 2.0 Ning Skype 20

WebMarketCentral

MARCH 19, 2008

I'll be back to writing about social networking, interactive PR, SEO and SEM, and the usual stuff as soon as I make sure my clients are well taken care of for the moment. So, the blog will take a brief time out.

SEM 20

SEM PR Database Marketing Social Networks 20

WebMarketCentral

FEBRUARY 27, 2008

A number of new social networking, social search, social bookmarking, and other Web 2.0-related Like KickApps, Ning is a social networking platform. tags: social networking, social search, social bookmarking, Web 2.0, related websites and tools either got their start or got traction in 2007. net Billed as "the complete Web 2.0

Web 2.0 20

Web 2.0 Ning Wiki Enterprise Management 20

WebMarketCentral

APRIL 30, 2009

Our network blocks access to any website with 'blog' in the URL." "The Allegedly, a leaked memo from Gannett, the publisher of USA Today, stated: " It has come to my attention that some staff members are spending a lot of time on Facebook, Twitter and other social networking sites during work hours.This is not appropriate.

Social Media 20

Social Media Media Web 2.0 Tagging 20

WebMarketCentral

MARCH 10, 2009

Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., join groups based on various common interests and traits, ask and answer questions, provide updates and engage in other online networking activities. 8 LinkedIn 14 11,246,726 +137.4% 8 Plaxo 1,440 2,629,043 +144.7%

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

APRIL 6, 2009

Discover Niche Social Networking by I'm Blogging That An organized plan for maximizing traffic to your blog from social media sites, from using search and monitoring to find the most relevant niche social media sites for your blog and connecting with top users through submitting content and evaluating results.

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

NOVEMBER 30, 2007

They also recently published an outstanding case study on improving SEM results through Google's content network entitled How to Get the Most Out of Google AdWords—8 Strategies to Maximize ROI. It's one of the best pieces I've seen providing clear, concise and practical advice on maximizing content network results.

SEM 20

SEM Landing Pages Webcast Marketing Budget Creation 20

WebMarketCentral

NOVEMBER 26, 2007

The VirtualHosting blog just announced their list of the Top 100 Social Media and Social Networking Blogs for 2007. The list is divided into nine categories including Most Popular Social Media, Most Popular Social Networking, Web 2.0, tags: VirtualHosting blog, Top 100 Social Media and Social Networking Blogs for 2007, Web 2.0,

Social Media 20

Social Media Web 2.0 Emarketing Media 20

WebMarketCentral

SEPTEMBER 10, 2008

A small company needs to be concerned with professional production values in order to be taken seriously; big companies are better served by informal, low-bidget videos that make them seem more human.

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

DECEMBER 20, 2007

hours per week consuming user-generated content (such as blogs, podcasts, wikis, social networking sites and online forums) versus 3.1 Discussion groups and peer-to-peer networks were the most frequently used types of social media, followed closely by social networks (e.g. IT buyers spend an average of 3.3 tags: Web 2.0

Social Media 20

Social Media Web 2.0 Peer-to-peer Wiki 20

WebMarketCentral

APRIL 15, 2008

In fact, social networking serves as a great equalizer for small businesses, as anyone with an Internet connection can now launch a successful, global marketing campaign. Twitter – Twitter is a great way for business owners to network at their own convenience.

Small Business Marketing 20

Small Business Marketing Social Media Wiki Wikipedia 20

WebMarketCentral

JANUARY 28, 2009

FYIndOut is free for b2b buyers, who can read product/service reviews posted by other users, write their own review, contact multiple vendors at once, and network with other buyers. The creators of the site believe that buyers will post reviews because 1) they increasingly use social media ( Twitter , Facebook, LinkedIn, etc.)

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

WebMarketCentral

FEBRUARY 15, 2008

But the blogging format also provides unique promotional opportunities, such as tagging on social networking sites , submission to RSS feed aggregators , and cross-linking with other blogs in your subject area. The most important technique for blog promotion is the same as for any website— SEO.

Business Blogging 20

Business Blogging Effectiveness RSS Aggregators 20

WebMarketCentral

MARCH 14, 2008

Smaller agencies, who do little if any TV ad work, are better positioned to take advantage of blogging, podcasting, interactive PR , social networking and other techniques of conversational marketing. Social media is about creating two-way conversations.

Advertising Agencies 20

Advertising Agencies Social Media Paid Search Agency Ad Agencies 20

WebMarketCentral

JANUARY 24, 2008

Give the Google Content Network another try by John W. Like John, "I have avoided advertising on Google's content network. But he demonstrates how, in four easy steps, to make Google content network ad campaigns produce worthwhile results. I had seen the numbers on content ads and the return on ad spend was terrible."

Adwords 20

Adwords Paid Content SEM Google 20

WebMarketCentral

JULY 14, 2008

Optimize Ads for Content and Search MarketingSherpa recommends setting up completely separate accounts for search and content network ads. On the content network, people are doing other things, such as reading articles, so ad copy has to be punchier and more action-oriented to get someone to click away from the page they are reading.

Enterprise Management 20

Enterprise Management Work Management Marketing Management B2B Marketing 20

WebMarketCentral

DECEMBER 31, 2009

A free DIY approach to social media by iMedia Connection Rebecca Weeks provides a "cheat sheet" with five key tactics to increase website traffic through social media, including interaction on the most popular social networking sites, using free Twitter tools to maximize the value of that platform, and getting exposure on social news sites.

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20

WebMarketCentral

OCTOBER 24, 2008

People join social networks for lots of reasons, but I've never of anyone joining for the purpose of collecting $10 gift cards or Starbucks coffee coupons. But it seems to me there may be an opportunity missed here. Among the top reasons people join are to get recognition and to form new relationships.

Linkedin 20

Linkedin Customer Surveys Sample Blogger 20

WebMarketCentral

OCTOBER 12, 2009

To get several hundred votes you either need to have a large number of friends or get someone with an established network to submit your story for you. We also believe that Google looks at what’s popular on social networks and gives the popular items a temporary as well as a long-term boost in its own rankings.

Social Media 20

Social Media Web 2.0 Google Media 20

WebMarketCentral

JUNE 19, 2007

Complore One of the most flexible social networking sites. social tagging, bookmarking, networking, B2B, Squidoo, BlinkList, Furl, BlogMarks, Blue Dot, Spurl, Diigo, Backflip, Shadows del.icio.us Blue Dot One of the easiest browser plugins. BmAccess Unnecessarily difficult to use. Furl Similar to Backflip, but saves the original page.

Web 2.0 20

Web 2.0 Tagging Copyright Advertising Agencies 20

WebMarketCentral

JANUARY 23, 2009

Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo! Buzz , Digg and Photo.net. tags: Andrew B.

Optimization 20

Optimization Marketing Websites PageRank Lead Ranking 20