Vidyard

FEBRUARY 18, 2021

Welcome to the digital-first business world, where video trends will rule the day. Why Will Video Trends Rule the 2021 Digital-First World? Video Trend 1: Video in Sales Explodes 2.1 How to Take Advantage of Video Trend #1 2.1.1 Innovators Leading the Charge With Video Trends 2.2.1 Dig Deeper into Messaging 4.2

Sales Management 127

Sales Management Trends Video Marketing B2B 127

Vidyard

DECEMBER 16, 2020

Available now, new resources include: Video Selling Master Class – for Sales Reps : A free virtual sales training class for individual sellers to learn the fundamentals of using video strategically throughout the customer lifecycle. Each lesson includes additional resources to help sales reps on their video selling journey.

B2B Sales 65

B2B Sales Video Marketing Class B2B 65

Vidyard

DECEMBER 17, 2019

What’s causing this trend? Social Media Scannable Videos 2.4 Can be shared on social media channels sparingly. Can be shared on social media channels sparingly. Social Media Scannable Videos. These micro-videos are meant to be viewed on social media channels directly. Contents 1. What is a Tutorial Video?

Video Marketing 127

Video Marketing Screencast Work Management Tips 127

Vidyard

SEPTEMBER 5, 2018

Once reserved for brand marketing and social media, video is now thriving as a better way to educate buyers, share customer stories and build more personal relationships throughout the entire customer lifecycle. Here are 3 key resources to help you drive real business results with your video marketing: 1.

Video Marketing 75

Video Marketing Paid Search Agency Business Top of Funnel 75

Vidyard

NOVEMBER 29, 2016

It also investigates new trends around video personalization and use of video with account-based marketing strategy, as well as examining video’s spread beyond marketing departments. Other key findings: More than 90% of the study’s participants said video marketing content is becoming more important, a consistent three-year trend.

Studies 65

Studies Account Based Marketing Analytics Video Marketing 65

Vidyard

NOVEMBER 29, 2016

It also investigates new trends around video personalization and use of video with account-based marketing strategy, as well as examining video’s spread beyond marketing departments. Other key findings: More than 90% of the study’s participants said video marketing content is becoming more important, a consistent three-year trend.

Studies 50

Studies Account Based Marketing Analytics Video Marketing 50

Vidyard

FEBRUARY 18, 2021

Welcome to the digital-first business world, where video trends will rule the day. Why Will Video Trends Rule the 2021 Digital-First World? Video Trend 1: Video in Sales Explodes 2.1 How to Take Advantage of Video Trend #1 2.1.1 Innovators Leading the Charge With Video Trends 2.2.1 Dig Deeper into Messaging 4.2

Sales Management 65

Sales Management Trends Video Marketing B2B 65

Vidyard

JANUARY 8, 2015

David Murdico : David is the Executive Creative Director and Managing Partner at Supercool Creative, a digital creative agency specializing in big ideas, social media marketing, interactive and online video production. Magnet Media Films : Learn from the experts at Magnet Media, a video production, optimization, and strategy agency.

Advertising Agencies 92

Advertising Agencies Video Marketing Paid Search Agency Work Management 92

Vidyard

DECEMBER 17, 2019

What’s causing this trend? Social Media Scannable Videos 2.4 Can be shared on social media channels sparingly. Can be shared on social media channels sparingly. Social Media Scannable Videos These micro-videos are meant to be viewed on social media channels directly. Concrete Instructional Videos 2.2

Video Marketing 65

Video Marketing Screencast Work Management Tips 65

Vidyard

MARCH 15, 2017

Big brands have the data and the resources to keep their finger on the pulse of social, political, and cultural topics. These resources create pressure to broadcast the right messaging in their video marketing campaigns. This working woman’s fresh scent is going to seal the deal on her raise, and Secret wants us to know it.

Video Marketing 104

Video Marketing Branding Brand Identity Paid Search Agency 104

Vidyard

MARCH 23, 2021

Every production, from live-action to animation, will range in terms of the time and resources required, so there isn’t a definitive answer when it comes to setting a video budget. B2B marketers cite allocating staff time and resources for video production as a top challenge for creating video, according to a Demand Metric study.

Enterprise Management 116

Enterprise Management Work Management Video Marketing Marketing & Strategy 116

Vidyard

NOVEMBER 19, 2020

Remote collaboration tools, social media, and professional social networks have been creating an environment where we do less and less face-to-face interacting. If your team isn’t on this trend, don’t worry. On social media: Many social networks want to encourage video use and give preferential treatment to video posts.

Acquisitions 137

Acquisitions Video Marketing Work Management Click Rate 137

Vidyard

JUNE 28, 2018

Get More Tips Website and social media remain video’s top channels, but it’s rise has been a tide that’s lifted all boats. Wherever people are and wherever their attention is a finite resource, use video. And while the average video length this past year was nine minutes, 75 percent of them were under two minutes.

Advertising Benchmark 55

Advertising Benchmark Video Marketing Webinar Metrics Landing Pages 55

Vidyard

OCTOBER 14, 2015

It’s a fairly new trend in marketing, and it’s picking up steam because marketers are seeing that it definitely works. Well, UGC-based content has shown to be 20% more influential on purchasing decisions than other types of media. User-Generated Content is perfect for more than social media. Oh, you want some proof?

User-Generated Content 50

User-Generated Content Top of Funnel Generation Cost per Acquisition 50

Vidyard

OCTOBER 27, 2019

Every production, from live action to animation, will range in terms of the time and resources required, so there isn’t a definitive answer when it comes to setting a video budget. B2B marketers cite a lack of budget and a lack of in-house resources as the top two challenges associated with creating video, according to a Demand Metric study.

Enterprise Management 83

Enterprise Management Video Marketing Marketing & Strategy Marketing Strategy 83

Vidyard

NOVEMBER 19, 2020

Remote collaboration tools, social media, and professional social networks have been creating an environment where we do less and less face-to-face interacting. If your team isn’t on this trend, don’t worry. On social media: Many social networks want to encourage video use and give preferential treatment to video posts.

Acquisitions 65

Acquisitions Video Marketing Work Management Click Rate 65

Vidyard

JANUARY 26, 2017

I started mostly as a copywriter and social media person, and just grew from there.” So I feel like that’s the trend now in Content Marketing is being a lot more strategic about the way the content is created and for what purpose. What resources do you turn to in order to get better at your job?

Peer-to-peer 50

Peer-to-peer Content Webinar Metrics Conference 50

Vidyard

APRIL 18, 2022

As Head Sales Evangelist at Sales Feed, he’s contributing to a media network of music, parodies, short films, and memes that celebrate how awesome—and at times ridiculous—the world of sales can be. We discuss how he got started, being the first on B2B TikTok , riding the wave of trends, and getting your business’ ROI in surprising ways.

Video Marketing 103

Video Marketing Tips B2B B2B Sales 103

Vidyard

JULY 13, 2022

Video Creation Trends by Industry 1.2.1 User-Generated Video Creation Trends by Industry 1.3.1 Produced Video Trends by Industry 1.4.1 Video Creation Trends by Company Size 1.5.1 Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Produced Videos 1.2

Ideal Customer Profiles 102

Ideal Customer Profiles Cold Calling Tips Work Management 102

Vidyard

AUGUST 8, 2014

Here’s a few things these media companies or successful YouTube channels do with their video thumbnails that you can incorporate into your own! It’s also worth noting that the split screen used in this particular example happens to be a big trend. Check out how they’ve done this with the Buzzfeed video below.

Video Marketing 67

Video Marketing Youtube Thought Leadership Act-On 67

Vidyard

JULY 23, 2014

It’s true many brands have their sights set on becoming media companies and content machines, and it’s also true that you can connect videos to real ROI , but video marketing has to start with a clear plan outlining your purpose, your KPIs, and your planned tactics to push your content to it’s full potential.

Video Marketing 50

Video Marketing Planning Click Rate Top of Funnel 50

Vidyard

APRIL 8, 2022

Video Creation Trends by Industry 1.2.1 User-Generated Video Creation Trends by Industry 1.3.1 Produced Video Trends by Industry 1.4.1 Video Creation Trends by Company Size 1.5.1 Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Produced Videos 1.2

Youtube 75

Youtube Video Marketing Webinar Metrics Lead Ranking 75

Vidyard

JANUARY 25, 2010

These organizations include, but aren’t limited to high tech, SaaS, financial services, human resources, real estate, post-secondary institutions, and more. Video trends and statistics Tips and tricks for doing video well Campaign recaps that give readers a glimpse inside the planning and execution process (e.g.

Guidelines 50

Guidelines Budget Programs Paid Search Agency Custom Publishing 50

Vidyard

DECEMBER 17, 2020

We know it can be hard to justify spending resources on a new content type without the data, especially for data-driven businesses. Social Media Video Statistics 3.1 Get the latest benchmarks and trends for virtual selling. Websites and social media are the two most popular places to embed video content. Video Length 2.4

Statistics 157

Statistics Video Marketing Planning Business 157

Vidyard

DECEMBER 11, 2020

This video marketing trend doesn’t just apply to virtual events. The pandemic has really shown us why this video marketing trend rings true. Sign Up Free Be a Resource and Use Video to Educate In the digital-first environment, prospects and customers want answers—they want them now—and you want to be the one to provide them.

Video Marketing 65

Video Marketing Planning Work Management Budget Programs 65

Vidyard

APRIL 5, 2021

KITCHENER, Ontario – April 5, 2021 – Vidyard , the leading video platform for businesses, has released its 2021 Video in Business Benchmark Report revealing the latest trends and benchmarks in video content creation, user-generated video, viewer engagement and video performance in business. ” Key Findings from the 2021 Report.

Advertising Benchmark 80

Advertising Benchmark Marketing Report Video Marketing Work Management 80

Vidyard

JANUARY 24, 2022

Video Trend #1: Sales Videos Expand Further Down the Funnel 1.1 How to Take Advantage of Video Trend #1 1.1.1 Innovators Leading the Charge With Video Trends 2. Video Trend #2: Post-Sale Teams Embrace Video 2.1 How to Take Advantage of Video Trend #2 2.1.1 Innovators Leading the Charge With Video Trends 3.

Sales Management 65

Sales Management Top of Funnel Best Practices B2B Thought Leadership 65

Vidyard

MAY 10, 2021

The Virtual Selling Opportunity Part 1: Redesign Your Sales Process for Virtual Selling Virtual selling isn’t just about contacting buyers solely through emails and social media. And if you need a little extra help, there are a ton of great virtual sales training resources out there. 7 Tips for Virtual Selling with Video 3.2

Budget Programs 129

Budget Programs Video Marketing Sales Cycle Work Management 129

Vidyard

JANUARY 6, 2022

Video Creation Trends by Industry 1.2.1 User-Generated Video Creation Trends by Industry 1.3.1 Produced Video Trends by Industry 1.4.1 Video Creation Trends by Company Size 1.5.1 Trends in Resources Used for Video Production 1.6.1 Resources Used for Business Video Production 2. Produced Videos 1.2

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

Vidyard

JANUARY 6, 2022

Video Trend #1: Sales Videos Expand Further Down the Funnel 1.1 How to Take Advantage of Video Trend #1 1.1.1 Innovators Leading the Charge With Video Trends 2. Video Trend #2: Post-Sale Teams Embrace Video 2.1 How to Take Advantage of Video Trend #2 2.1.1 Innovators Leading the Charge With Video Trends 3.

Enterprise Management 65

Enterprise Management Sales Management Top of Funnel Tools 65

Vidyard

APRIL 5, 2021

KITCHENER, Ontario – April 5, 2021 – Vidyard , the leading video platform for businesses, has released its 2021 Video in Business Benchmark Report revealing the latest trends and benchmarks in video content creation, user-generated video, viewer engagement and video performance in business.

Advertising Benchmark 50

Advertising Benchmark Marketing Report Video Marketing Work Management 50

Vidyard

MARCH 23, 2021

We know it can be hard to justify spending resources on a new content type without the data, especially for data-driven businesses. Social Media Video Statistics 3.1 Social media, websites, and YouTube are the most popular places to distribute video content. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Vidyard

MAY 10, 2021

The Virtual Selling Opportunity Part 1: Redesign Your Sales Process for Virtual Selling Virtual selling isn’t just about contacting buyers solely through emails and social media. And if you need a little extra help, there are a ton of great virtual sales training resources out there. 7 Tips for Virtual Selling with Video 3.2

Budget Programs 65

Budget Programs Video Marketing Sales Cycle Work Management 65

Vidyard

DECEMBER 11, 2014

Simply posting the same clip across social media doesn’t count. When you employ one person to focus on video, another to pioneer blogging, a third to run eBook marketing, and a fourth to manage social media, you wind up with a lot of people only looking at the one or two channels they deal with every day. But not so fast.

Paid Search Agency 50

Paid Search Agency Activities Video Marketing Planning 50

Vidyard

MAY 1, 2020

If you think of all the things you can post to social media—text, emojis, GIFs, pictures—video is by far the biggest ticket item. Social media videos offer glimpses into other worlds and let audiences feel a personal connection to the person doing the posting. How Video on Social Media Differs Based on the Network 2.1

Paid Content 147

Paid Content Social Media Video Marketing Media 147

Vidyard

DECEMBER 18, 2015

One reason for this is that ads encroach on consumers’ media experience so much – on their Twitter feed, Facebook timeline, and so on – that consumers have even less patience than they once did for marketing messages. If you’re starting with almost no budget, the most important video resource you can spend money on is a scriptwriter.

Video Marketing 50

Video Marketing Work Management Budget Programs Top of Funnel 50

Vidyard

JANUARY 26, 2016

Video is one of the hottest trends in digital marketing, now accounting for 64 percent of all Internet traffic. In B2B markets, over 90 percent of businesses say video is becoming more important, 69 percent are increasing investments in video this year, and 80 percent are now dedicating in-house resources to video production.

Marketing Automation Services 51

Marketing Automation Services Analytics Video Marketing Marketo 51