Trending Sources

Marketing Resources for 2016: Old School meets New Cool

grow - Practical Marketing Solutions

You might think it’s a little early to start anticipating trends of 2016, but if Home Depot is beginning to display Christmas trees, then I can assemble a list of marketing tools to help you prepare for next year. In April, I wrote an article for {grow} about new trends in social media marketing tools. Resources so new and cool, they might just be “on fleek”.

7 Trends That Will Change Social Media in 2017

Hubspot

We have a variety of resources for getting your marketing plan organized for the upcoming year -- between the 2017 marketing strategy kit , the social media content calendar , and the blog editorial calendar , we’ve got your content marketing strategy covered. 7 Predictions for Social Media in 2017. 3) Social media ecommerce will become a powerful avenue for sales.

B2B Content Marketing Trends for 2017

MI6 Marketing Agency

If you’re wondering what the B2B content marketing trends for 2017 are this post is for you. The chart below is featured in the research report : “ B2B Content Marketing: 2017 Benchmarks, Budgets and Trends – North America ” published by MarketingProfs and the Content Marketing Institute (CMI). B2B Content Marketing Trends, Benchmarks and Budgets for 2017.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity

As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. I know—Reddit?

B2B Marketing Trends for 2016

Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. how we invest our resources. social media.

17 Data Visualization Tools & Resources You Should Bookmark

Hubspot

To help, we put together the following list of resources. 17 Data Visualization Resources You Should Bookmark. Resources for Uncovering Credible Data. The following resources will point you in the direction of some credible sources to get you started, but don’t forget to fact-check everything you come across. 2) Google Trends. The best part about Google Trends?

Five trends transforming content marketing

grow - Practical Marketing Solutions

Resources mentioned in the podcast. Our podcast is also broug ht to you by Voices Heard Media. Please check out this tremendous resource for scaling social media engagement. The post Five trends transforming content marketing appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Resources mentioned in the podcast. How is this shifting?

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. They often don’t have the luxury of celebrity sponsorship or mass media ads such as Super Bowl commercials. Small businesses therefore test, pivot, and analyze to recognize where their dollars would be best spent.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. The proliferation of themes, tools and plugins have transformed blogs from mere online text collections to powerful interactive, rich-media sites that can attract, engage and educate your potential buyers. Why Blog.

B2B Marketing Trends for 2016

Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. how we invest our resources. social media.

20 Handy B2B Lead Generation Resources

PureB2B

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. We’ve got your back and have compiled some of the top online resources for you to check out. Hubspot also publishes articles on how to effectively generate leads across various platforms, especially on social media. But never fear! Callbox. Hubspot.

B2B Marketing: Know the Trends, Pick the Right Strategy

Great B2B Marketing

While the right B2B marketing strategy will vary by type of product and industry, we do see distinct trends. Content marketing and social media are increasingly important, but these tactics often require a sustained commitment and time to yield significant results. Pull (Inbound) B2B Marketing: The Increased Importance of Content Marketing & Social Media.

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11 inspiring case studies of digital transformation

Biznology

Their goal, however, was not to reduce expenses, but to take resources that were tied up in maintaining fragmented and complex legacy systems and free them for use in expansion and innovation. McDonald’s used social media to give away products related to the commercials they aired throughout the game. DATA: Turn data into assets that prove results in real time. Need some examples?

10 Marketing Trends That Should Influence Your Content Strategy

KoMarketing Associates

As a B2B content marketer, staying on top of the latest news and trends that impact my clients and the B2B marketing space as a whole has become a daily part of my life and a critical factor in allowing me to do my job effectively. And at a more micro level, staying on top of the latest trends that could impact content marketing is no small task in itself. That’s pretty low.

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B2B Marketing Trends for 2016

Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. how we invest our resources. social media.

47 Superb Social Media Marketing Stats and Facts

Webbiquity

Social media use isn’t quite universal—but it’s getting close. The number of worldwide social media users is projected to grow from 2.1 Social media now plays almost as large a role in purchasing decisions as does TV, and 57% of consumers say they’re influenced to think more highly of business after seeing positive comments or praise online. 70% of the U.S.

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58+ Resources to Master SEO Copywriting

Writtent

You’ll find this is a very interesting introduction to some secret resources for keywords. Social Media Meta Tags: How to Use Open Graph and Cards. Neil Patel from Quicksprout did a great job explaining the role of meta tags in social media. If you’ll be doing social media marketing, this is a mandatory read. These questions and many more are answered in this resource.

10 Valuable SEO Resources: Keyword Research, Tools, and Local SEO

Webbiquity

Ben Goodsell explains how to identify top competitors in search, how to use SEMrush to discover how people are finding competitors in search, and how to use the Google AdWords Keyword Planner tool along with Excel to identify search trends and quantify search volume. Image credit: Small Business Ideas Blog. At its core, search still relies on words, whether typed or spoken. what is…?

Top B2B Social Media Trends for 2014

Crimson Marketing

You have the basics down, so 2014 will be the year of social media refinement for many B2B marketers and companies. Here are the top B2B social media trend predictions for the coming year: Social Media Accountability. Now that you’re active across multiple social media networks, it’s time to get serious about your metrics. Image: Courtesy of Social Media Today.

10 Digital Trends to Inspire Your 2017 B2B Content Marketing Strategy

KoMarketing Associates

With this in mind, we’ve pulled together a list of ten digital marketing trends that should be considered by all when thinking about next year’s content strategy. Numbers behind this trend : It’s no secret that video is becoming an essential component of successful content marketing strategies. Video was followed by social media posts, news articles and research content.

A Simple Guide to Navigating Trending Content

Hubspot

With things moving at such a fast pace, trends can disappear before we even have time to craft a meaningful message in response to them. In fact, there are a ton of awesome tools and tricks of the trade out there that are designed to help brands make the most out of popular content and trends. A Simple Guide to Navigating Trending Content. Discovering Trending Content.

73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block. Social Media is only getting bigger.

How Digital Marketing Trends Have Changed Black Friday

Content Standard

As always, it was the start of an incredibly high-stakes shopping season—and because marketing trends historically showed that performance between Thanksgiving Day and the end of the calendar year could make or break a company’s success for a fiscal year, you probably started prepping your content strategy months in advance—resulting in your success. Are you ready? and 13.3

Knowledge management in the age of social media

Biznology

Ever since the days of MySpace , it became pretty clear that social media platforms have a bright future ahead. In other words, the social media world has expanded rapidly in the past few years. Social media trends. The data puts forth the fact that user engagement holds the key to success of social media channels such as Facebook, Instagram , Twitter , and more.

Beyond Content Shock: The defining trend of 2015 is Content Ignition

grow - Practical Marketing Solutions

We are certainly a conversational company with passionate fans and we have worked hard to engage and build a social media audience to the point where we have 13,000 fans on Facebook. Customers turning to new social media channels. All of these trends are predictable consequences of increasing information density and Content Shock. Customers turning to new social media channels.

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The 30 Best Content Curation Resources for Marketers and Business Pros

B2B Marketing Insider

I use email alerts from RSS feeds, Twitter lists and a few key websites I visit every day to make sure I can stay on top of the latest trends and news in business and marketing. I’ve also created a twitter list of these resources and other influential bloggers that you can also subscribe to… The New York Times (@ NYTimes ) – “All the news that’s fit to print.”

9 Highly Reputable Resources for Compelling Marketing Stats

Hubspot

Statistics lend authority and weight to your blogs, ebooks, and social media posts. To help you get a leg up on creating content that will help you establish thought leadership, I’ve compiled a list of 9 of the most reputable and reliable resources for fresh marketing statistics. 4) CMI’s Content Marketing Budgets, Benchmarks, and Trends. Sounds almost too good to be true.

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31 Spectacular Web Design Guides, Techniques and Resources

Webbiquity

The positively awesome Angie Schottmuller identifies a baker’s dozen barriers to social media engagement on your website, such as requiring account creation or sign-in in order to comment (“Ease up on the form lock down. Free Social Media Icon Sets. 115 Creative and Unique Social Media Icon Sets by EntheosWeb Blog. Media). Maximizes social engagement?

This Week in Content Marketing: 4 Content Marketing Trends for 2016 [100th Anniversary Show]

Junta 42

For this show, we’ve changed up the format: Instead of the usual discussion of the top news headlines plus rants and raves, we focus on four major trends we expect to unfold in 2016: content quality versus quantity, the rise of the content brand, content marketing mergers and acquisitions, and the battle over content marketing terminology. This is the obvious part of the trend.

The 10 most fascinating people in B2B marketing in 2016

Biznology

Anthony Elvey , after a long career in tech marketing at IBM and Cisco , has gone entrepreneurial, launching a sales and marketing function for the enterprise social media management platform Sprinklr in Asia Pacific. For a complete education in measurement, and tools for getting a seat at the table, look to her Resources pages at VisionEdgeMarketing. Hats off to them all! friends.

6 Social Media Trends for 2014 to Watch Evolve

WindMill Networking

Let’s face it: Social Business, and social media in general, is in constant flux and evolution. The same goes for my predictions for 2014: I don’t foresee anything radically new on the landscape that will become mainstream in 2014 (and I don’t see how anyone could), but there are a number of trends that we … Continue Reading 6 Social Media Trends for 2014 to Watch Evolve by Neal Schaffer - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource.

3 Big trends converging for big branding opportunities

Biznology

The ability to identify relevant trends and stay one step ahead of them is crucial for keeping brands fresh and vibrant. These are global dynamics, but they also have an impact on some noteworthy local trends that can offer unique opportunities for companies to enrich their brand image and accelerate future growth: 1. They are the trend setters for the future. Like this post?

3 Technology Trends Powering Account-Based Marketing

Modern B2B Marketing

ABM is an effective account-centric approach that targets high-yield accounts, and while it’s not a new concept (it’s a practice followed since the 1990s), it’s receiving renewed interest among B2B marketers due to technology trends that are digitizing the execution of ABM strategy. With the technology trends above, the concept of a dynamic target account list is now a reality.

2012 Social Media Business Trends

Blue Focus Marketing

As the end of the year draws near, it’s time to start looking at social media trends for 2012. Competition will intensify as the rules of marketing are further altered by social media, mobile web and all in real-time. For businesses that don’t start embracing social media, 2012 may mark the beginning of their declining growth and profit. Marketing Social Media Marketin

Your 2017 Resource Guide to Digital Marketing Conferences

Act-On

Attendees and speakers share knowledge, network, and mingle in an effort to stay up-to-date with trends and remain on the cutting edge of innovation. In this guide we hope to dispel myths, share resources, and highlight a few helpful best practices so you can get the most out of conference season. Marketing Conference Resources. It’s in a sortable and handy Google Doc that’s updated regularly and provides more resources than just information about conferences. Check out a few resources that may help: Social Media Upcoming Events. Anticipation mounting.

Robert Haskitt, Extreme Reach CMO: The Convergence Trend of TV and Digital Video

Crimson Marketing

The convergence of television with “second screen” video media is well underway. While digital has the edge on television with respect to tracking, television still owns the lion’s share of creative resources, industry norms and advertising dollars. The post Robert Haskitt, Extreme Reach CMO: The Convergence Trend of TV and Digital Video appeared first on.

Email Marketing Trends and Stats

distribion

We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver. Read on to discover powerful trends and statistics or skip ahead to these three major categories: The effectiveness of personalized email marketing. – Adestra.

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How to Consistently Keep Up With the Latest Social Media Trends

Hubspot

There''s so much going on with social media it''s hard to keep up. That being said, being on the forefront of social media changes isn''t impossible either. There are many things you can do to keep on top of the latest trends. So here are a few suggestions on ways you can do just that -- even by using social media itself! social media! Social Media Marketers.

25 Newsletter Content Ideas + Bonus Newsletter Idea Resources

Writtent

That’s why we’ve put together this list of 25 powerful content ideas, plus a few additional resources to help you come up with even more ideas for your newsletter. This newsletter idea is one way to talk about trends in your industry, your company mission, and other topics. Giveaway and contest announcements: These engagement-boosting newsletter ideas are also popular on social media.