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The Best Content Marketing of May: Brands, Take Note

Contently

The brand magazine has played a really interesting role in the content marketing boom we’ve seen over the last half decade. As people continue to declare print dead, brands are still lining up to produce expensive glossy magazines. In 2014, the company published Pineapple, a travel magazine distributed to 18,000 of its hosts.

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How to Be an Agent of Change: Examples From Top Content Marketing Award Winners

Content Marketing Institute

If you are looking for the inspiration to advance your content marketing practices, I highly recommend checking out some of the noteworthy efforts this year’s Project of the Year winner and finalists have produced: Ideas of Order magazine. 4 weeks after @caclosets debuted its magazine, it was generating $42 for every $ spent.

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Online Publishing Glossary and Terms

SnapApp

With the surging popularity of blogs, online news, virtual magazines, and interactive social media, technology is evolving to engage a range of user types ?from Web analytics is the field that makes sense of these numbers, and a number of resources provide intuitive solutions for a variety of experience levels. Microsite.

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17 Questions On How To Build A Content Marketing Strategy [Q&A]

Marketing Insider Group

It’s the only way to do effective marketing on a small budget with few resources. How do you factor in traditional content to your strategy, like a printed magazine? If print magazines are still a source of information for your audience, then they most certainly should be a part of your content strategy.

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17 Great Microsite Examples for Driving Buyer Interest

SnapApp

That’s the beauty of a microsite. Long or short, complex or simple, a microsite is an experience for your audience. Microsites, however, are rising in popularity for a reason. The goal of a microsite is to communicate a single, compelling message. 17 Examples of Masterful Microsites. . You get one epic microsite.

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Graphic Design in the Modern World: What Marketers Need to Know

Adobe Experience Cloud Blog

Marketers often use their own in-house resources to create graphic design, although some may work with specialized agencies or freelancers. No matter if you’re looking to create a digital brochure, flyer, poster, online advertisement, landing page, microsite, or website—all require excellent user experience (UX). White Space.

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Can Small and Midsize Business Owners Pursue Content Marketing?

ClearVoice

Attainable: The goal isn’t too easy or too complex — based on your resources within your small business, it’s achievable. As a small business owner, your market research resources may be limited, but you can keep it simple by doing existing customer surveys and even interviews. Landing pages and microsites.