Tiecas

MARCH 21, 2024

Generative AI Advantage: Using a generative AI tool can reveal long-tail keywords like “heat-resistant conveyor belt,” “food-grade conveyor systems,” or “conveyor belt replacement parts.” These terms signal higher purchase intent. To learn more, read “Could Generative AI Revolutionize Your Industrial SEO Strategy?”

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing & Strategy 75

Adobe Experience Cloud Blog

DECEMBER 15, 2016

The first step to a modern keyword strategy is understanding the user intent behind target keywords. Then, you need to expand your thinking to long-tail keywords and natural language search in order to keep up with modern search engines and user behavior. Keywords Rely on “User Intent”.

Marketing Automation Services 48

Marketing Automation Services Keywords Long Tail Marketing Budget Programs 48

QuanticMind

AUGUST 2, 2016

Build a list of good keywords that include branded, competitor, cross-related terms, long-tail keywords and more. You’ll also notice that your bizarre, long-tail keyword “self-watering hanging planter” is on the rise in a big way. Often these will be highly specific, long-tail keywords that signal purchase intent. (To

Search Engine Marketing 40

Search Engine Marketing Keywords Long Tail Marketing Search Marketing 40

The Lead Agency

NOVEMBER 20, 2019

Discover the power of exceptional law firm marketing and start reaching more, valuable members of your target audience with strong purchase intent. This can, in turn, assist your business in driving more relevant traffic to your website, all the while attracting individuals with clear purchase intent.

Ideal Customer Profiles 48

Ideal Customer Profiles Paid Search Agency Effectiveness Ad Building 48

QuanticMind

NOVEMBER 13, 2018

At its core, buyer intent data is information about your prospect’s behavior before they even enter your sales funnel. When prospects click on your ad, visit your site, read your blog, or fill out a form, you consider these as signs that they have some degree of purchase intent.

Intent Data 40

Intent Data Intent Sales Management Long Tail Marketing 40

Method and Metric

APRIL 22, 2020

Transactional – This refers to instances where the user has purchase intent behind the search query. As you conduct your keyword research, you’ll want to be mindful of the intent of each term. The best place to start for most websites is to: Avoid broad terms and instead focus on long-tail search keywords.

Budget Programs 71

Budget Programs SEO Webinar Metrics Long Tail Marketing 71

QuanticMind

FEBRUARY 19, 2020

Target High Purchase Intent Keywords. For example, a travel company with destinations in Spain could target long-tail keywords like “best time to visit madrid” or “things to do in barcelona.” They’re not necessarily ready to purchase a ticket, tour, or hotel room.

PPC 52

PPC Tactics Paid Search Agency Mobile Advertising 52

QuanticMind

MAY 31, 2018

If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Considering that 50% of search queries are four words or longer, targeting long-tail keywords with SEO gives you more opportunity to appeal to the needs and interests of search engines users.

PPC 40

PPC SEM Marketing Budget SEO 40

QuanticMind

MAY 31, 2018

If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Considering that 50% of search queries are four words or longer, targeting long-tail keywords with SEO gives you more opportunity to appeal to the needs and interests of search engines users.

SEM 40

SEM PPC Marketing Budget Lead Ranking 40

QuanticMind

DECEMBER 5, 2018

As a marketer, you have access to a popular search platform with desirable and high quality target demographics, accelerating growth rate and profitable long-tail search opportunities. Bing beats out Google in share of long tail search queries. No, we’re not talking about Google — we’re talking about Bing.

SEM 40

SEM PPC Cost per Acquisition Cost Per Click 40

Unbounce

SEPTEMBER 16, 2021

But when your PPC ad finds the right audience, you need to make sure that you’ve created it to address the right intent. As the name implies, purchase intent is when a consumer shows signs of being ready to buy a product or service. After all, you can’t be in all places at once.

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

Outbrain

APRIL 20, 2020

The best practices for doing so include focusing on long-tail keywords and using natural voice instead of intellectual speak. Typing and tapping on keyboards and screens might soon be a thing of the past. This means that as a part of your marketing efforts, you may have to optimize your content for voice search.

Paid Content 32

Paid Content Marketing & Strategy Marketing Strategy Buyer Personas 32

Single Grain

MARCH 29, 2023

Here are some of the key differences: Focus on Long-Tail Keywords: Unlike traditional keyword research that tends to focus on short, high-volume keywords, enterprise SaaS SEO often requires a focus on longer-tail, niche-specific keywords that are more relevant to the target audience’s pain points and needs.

Enterprise Management 52

Enterprise Management SEO Top of Funnel Long Tail Marketing 52

Single Grain

JUNE 14, 2023

Follow these recommendations to drive valuable results for your business: 1) Use Long-Tail Keywords Long-tail keywords are more specific and typically contain three or more words, targeting a niche audience with higher purchase intent.

ROAS 52

ROAS Paid Content PPC Cost Per Click 52

Convince & Convert

MAY 13, 2010

Social media creates kinship between companies and customers, and kinship equals purchase intent. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches?

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Single Grain

NOVEMBER 9, 2022

Because you should also focus on using long-tail keywords : 3-5-word phrases with low search volume for niche target audiences instead of mass audiences. Have a strong purchase intent. From the two keyword phrases below, which one do you think is more likely to trigger a purchase: Lenovo Yoga Black 256 GB Windows 10.

eCommerce 115

eCommerce Traffic SEO Product 115

Single Grain

MAY 9, 2023

By doing so, you’ll immediately target customers with a higher level of purchasing intent than would with more generic keywords, ultimately increasing the probability of generating more leads and sales.

Paid Content 52

Paid Content Enterprise Management Sales Qualified Leads PPC 52

Valasys

JANUARY 9, 2024

Understanding the natural language and conversational tone in voice queries will help identify relevant long-tail keywords. Ideally, target multi-word keyword phrases that are three to five words long. ” This is consistent with the purchase intent.

Search Marketing 40

Search Marketing Optimization Marketing AI Lead Scoring 40

Single Grain

DECEMBER 31, 2019

Keep an eye on users' purchase intent and make your move when enthusiasm for your product is at its peak. Design content with long-tail keywords as a searchable conversation with the customer. Here are some ways to capitalize on social commerce: Make your brand relatable and authentic. Adopt a mobile-first outlook.

Trends 102

Trends Marketing AI Amazon Top of Funnel 102

ClearVoice

MAY 19, 2022

This next pillar page type is built specifically for potential customers with strong purchase intent. More importantly, look for long-tail queries or keyword variations for each subtopic you find. Here are a few guidelines: Product or service pillar page: Are you targeting keywords with purchase intent?

SEO 52

SEO Marketing & Strategy Lead Ranking Content 52

Moz

JANUARY 20, 2021

Keyword modifiers are additional keywords that, once you combine them with your head terms and core keywords, help with long tail strategy. As another example, transactional keywords — which are a better fit for e-commerce and B2C websites — are highly effective for addressing searches with purchase intent.

SEO 62

SEO Marketing & Strategy Lead Scoring Lead Ranking 62

Oktopost

JULY 27, 2021

These leads are educating themselves on problems and searching for solutions, and are the best B2B leads you can acquire because they possess a magical quality – purchase intent. . Of B2B buyers surveyed, 77% say they won’t even speak with a salesperson until they’ve done their own purchasing research.

Paid Content 118

Paid Content Search Marketing Paid Search Agency B2B Marketing 118

Hubspot

JANUARY 31, 2012

Many business owners have been seeing even more success with this method by targeting long-tail keywords. Those automakers absent from both spots saw a 16% decrease in purchase intent. Integrating SEO, Social Media, and Everything Else. For the best inbound marketers, the integration never stops.

Paid Content 28

Paid Content Paid Search Agency Long Tail Marketing Mobile Advertising 28

Hubspot

JANUARY 11, 2013

And these integrated efforts have definitely paid off: The Weddings @ Rollins board ranks on the first page of a Google search alongside its homepage for the search term "florida wedding rollins," giving engaged couples great visual content to drive interest and purchase intent as they plan their weddings. 9) Leverage the Long Tail.

Paid Content 28

Paid Content SEO Long Tail Marketing Planning 28

Biznology

JUNE 25, 2012

long-trail keywords, and such. They chose to continue to ignore the still-valid sales obtained from these long-tail keywords, as if they didn’t believe that customers were in fact searching for their product or service through so many different keywords. Laptops Purchase vs. That’s another question….

Keywords 80

Keywords Paid Search Agency Purchase Intent Conversion Rate 80

Single Grain

SEPTEMBER 22, 2023

Purchase Intent: This stage is still relatively distant from purchase intent. Keyword Strategy for This Stage In this stage, target keywords that indicate strong purchase intent. Purchase Intent: Purchase intent is very high at this stage, making it a top priority for optimization.

Top of Funnel 105

Top of Funnel Marketing Funnels Paid Content AIDA 105

Single Grain

JULY 3, 2023

For SEO, try both short and long-tail keywords with commercial intent but having low difficulty scores, and for Google Ads, add keywords that have a commercial intent but low CPC. Utilize In-market Audiences Target users who are actively researching or showing purchase intent in a particular product or service category.

SEM 52

SEM Paid Content Lead Ranking Lead Scoring 52

Outbrain

JULY 17, 2022

One of the easiest ways to enhance on-page SEO is to incorporate specific long-tail keywords (about 3 to 5 words) into headlines, subheads, meta tags and titles, and image or video descriptions. These phrases usually have strong conversion potential, as they tend to attract consumers with high purchase intent.

Online Lead Generation 37

Online Lead Generation Lead Generation Lead Scoring Lead Ranking 37

Convince & Convert

SEPTEMBER 2, 2010

The long tail applies to our hobbies, too. Long live small talk (in a new form)! Kinship creates purchase intent. Clay Shirky talks about that principle of connectivity in his book Cognitive Surplus (which I reviewed on this blog a few weeks ago). link] jaybaer Thank you. link] jaybaer You bet Rebecca.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155