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TikTok from Creator Fund to Creativity Program: what to expect

Sprout Social

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Oh, and don’t forget the billions of dollars in ad revenue. The platform owes much of its booming growth to creators and TikTok regularly goes out of its way to acknowledge their impact.

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TikTok Creator Fund: How it works and what to expect

Sprout Social

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. The more creators go viral, the more positive buzz TikTok earns. The concept of being a “creator” totally dominates TikTok. Oh, and don’t forget the billions of dollars in ad revenue.

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Brand Safety in the era of Slow Content Policing on Social Platforms

illumin

With recent concerns of the Momo Challenge viral internet hoax, some advertisers began quickly pulling back dollars from YouTube. Advertisers need to be clear about why they are buying advertising on YouTube/Google. ” Take the YouTube Kids app that launched in 2015 for example. Use Whitelists. Move Ad Dollars.

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3 ways to adapt content for the era of social media entertainment

Sprout Social

The pandemic made lo-fi content a necessity With most people locked in their homes during the pandemic, the average time US users spent on social media in 2020 climbed to 65 minutes daily —a significant jump from the previous year. And as a result, so has the role of social media managers. What spawned the era of social entertainment?

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What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

Adobe Experience Cloud Blog

It’s no longer realistic to lay out a locked-in, year-long strategy. There are some exciting predictions about what lies ahead for marketing in my news feeds these days. Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond.

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9 Powerful Ways to Explode Your Email List with Social Media

Optinmonster

Related content: How to Create a Winning Email Marketing Strategy 9 Ways to Grow Your Email List With Social Media Host Twitter Chats Create Facebook Ads Promote Your Gated Content Leverage LinkedIn Groups Run a Giveaway Contest Create CTA Cards on YouTube Capture Leads on LinkedIn Host Webinars with Google Meet Leverage Instagram Stories 1.

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17 Best WordPress Lightbox Plugins for Your Site (Compared)

Optinmonster

Lock on-demand content and give subscribers an irresistible incentive to sign up. Lightbox adds a modern touch to your site as it lets you fade out the background and draw attention to what you want the visitor to see. You can use lightbox for displaying videos, signups, discounts and sale alerts, and contact forms. What is a Lightbox?