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How to Become a Virtual Financial Advisor

FMG Suite

Skype – Free and run by Microsoft. These platforms also serve as lead generation tools, as new contacts must provide their personal information to join the webinar. For a more social check-in, you could also use Facebook Live, LinkedIn Live, or Skype for a conversation. GoToWebinar & Zoom for lead capture .

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How to Train 80,000 People to Use Social Video Effectively

Convince & Convert

How a well-crafted social presence leads to daily customer touch-points, drives leads, and creates sales. How social video leads to starting a conversation within your community. . Coldwell Banker Real Estate : YouTube , Blog , Facebook , Pinterest , Twitter. Why social marketing doesn’t mean just social media.

Training 113
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How to Go From Collecting Fans to Social That Works

Convince & Convert

How finding content for each vertical leads to streams that double traffic. How focusing on specific measurements of individual tactics instead of a general social ROI leads to more impactful refinements. Why vanity metrics are out and social is leading marketers back to basics. It’s leads. Quotes From This Episode.

Skype 92
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A Very Smart Way to Combine Search and Social

Convince & Convert

How realistically evaluating social returns can lead to a more focused engagement plan and higher returns. Why showing your collaborators an example of what you can do can lead to better cross-organizational buy-in. How inhaling and exhaling data can lead to a more feature-rich product and more clients. In This Episode.

Skype 142
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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 LinkedIn Sales Navigator is a great example of the company marketing this capability. of LinkedIn’s total revenue.

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Five Situations Where Marketers Should NOT Use Automation

Webbiquity

Automating means your business can continue to convert and nurture visitors to leads, and leads to opportunities, at any hour of the day. It doesn’t matter if your target market is comprised primarily of retirees who’ve just discovered Skype and now use it to call their grandchildren. And it can get very, very messy.

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When and How Does Snapchat Work for Business

Convince & Convert

How a well-articulated and tailored employee advocacy program leads to better website conversion rates. How having siloed departments leads to a niche for every social platform in any company. How your point of view on social platforms can lead to a diverse and successful portfolio. . ” —@CarlosGil83 (highlight to tweet).