Search Engine Journal

DECEMBER 6, 2021

Learn about how Google's ongoing algorithm updates have changed the landscape regarding landing page optimization. The post Landing Page SEO Best Practices & Tips For Success [Webinar] appeared first on Search Engine Journal.

Landing Pages 120

Landing Pages Webinar Metrics SEO Practices 120

SEMrush

OCTOBER 29, 2021

Landing Page Optimization Tips: this is what the second episode of our “SEO Clinic” series is dedicated to. We invited 5 SEO and CRO (Conversion Rate Optimization) experts to offer their recommendations on how a selected site can work on its landing pages’ performance to boost both rankings and conversions.

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Landing Pages SEO Optimization Tips 95

Search Engine Journal

AUGUST 17, 2021

The wrong landing page ranking impacts conversion and revenue. This checklist helps make sure the right landing page is ranking. The post How to Make the Right Landing Page Rank: A Complete SEO Checklist appeared first on Search Engine Journal.

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Landing Pages SEO Conversion 126

BenchmarkONE

JANUARY 8, 2020

Landing pages that are created for long-term campaigns are the ones that best benefit from implementing and SEO strategy. . If your page is going to be active for six months or more, and even if your primary audience is intended to come from ads, it won’t hurt to bring in some extra traffic. .

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Landing Pages SEO Practices Best Practices 88

SmartBug Media

JULY 11, 2023

In today's vibrant digital marketplace, a well-designed Shopify landing page is essential. A Shopify landing page is a standalone webpage created explicitly for marketing or advertising purposes. So buckle up as we dive into the seven steps for creating a high-converting Shopify landing page. The other half?

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Landing Pages Conversion Rate Mobile Advertising Click Rate 75

Webbiquity

APRIL 13, 2022

Regardless of your sector, search engine optimization (SEO) efforts are incredibly valuable, as organic search traffic typically converts at much higher levels than visits from other sources. That makes SEO one of the top areas of investment for B2B marketing teams. Optimize landing pages. Guest post by Dylan Berger.

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SEO Marketing Websites B2B Marketing & Strategy 299

SEMrush

NOVEMBER 18, 2020

When it comes to your digital marketing strategy, landing pages are meant to drive conversion events. Having a webpage that doesn’t perform well in the search engine results pages (SERPs) is a waste of a page. In this guide, we explore some of the best ways to rank landing pages.

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Landing Pages Practices Best Practices SERP 111

FunnelEnvy

NOVEMBER 27, 2023

We see this mirrored in B2B landing page performance with annoying popups and premature calls to action (CTAs) that don’t offer prospects what they need when we need it. For digital marketing, integrating customer journey and intent into landing page design is essential for its success.

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Landing Pages Intent Top of Funnel B2B 62

Unbounce

JULY 21, 2020

In the last decade, the conversation has focused on technical marketing: growth hacking, conversion rate optimization, SEO, the merging of product and marketing, and data, data, data. Landing page optimization can serve as your testing ground for this stuff, and I’ll show you how. It was too “fluffy.”

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Landing Pages Optimization Ad Building Brand Identity 145

Unbounce

JUNE 21, 2022

In fact, Peter is churning out PPC (pay-per-click) campaigns and landing pages that see an average conversion rate of 35%. Because he’s found a smarter way to build landing pages to turn traffic into conversions. Psst … Wanna go straight to Peter’s landing page strategy? Peter’s great landing page strategy?

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Landing Pages Business Conversion Rate Click Rate 140

ConvertKit

JANUARY 27, 2021

Why you need to promote your landing page. How to get free traffic to your landing page. Promote your landing page with ConvertKit. The same is true for your landing page. A tale of two pages: Why you need to promote your landing page. Jump ahead. It’s really demoralizing.

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Landing Pages Traffic Top of Funnel Communities 121

Search Engine Journal

OCTOBER 26, 2021

How can you drive more traffic to targeted landing pages when searchers are directed to informational pages? Learn more in this Ask an SEO. The post How Can I Drive More Traffic To Targeted Landing Pages? appeared first on Search Engine Journal.

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Landing Pages Traffic SEO Content Marketing 127

Valasys

NOVEMBER 27, 2019

Optimizing the landing pages isn’t an overnight task. Employing the SEO best practices for Landing Page optimization (LPO) optimizes the landing pages for search engines – assimilating features that make the pages particularly appealing to the algorithms. What is an SEO Landing Page?

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Landing Pages Practices Optimization SEO 66

Search Engine Journal

MAY 30, 2023

Before you invest a lot in creating Location Pages, you need to have a strategy. The post Local Landing Pages: A Strategy For Ranking Local Search Terms appeared first on Search Engine Journal. Determine local intent first with this guide.

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Landing Pages Intent SEO 127

Optinmonster

JANUARY 21, 2022

Are you looking for the best WordPress landing page plugins to boost sales and conversions on your website? A landing page narrows down your visitors’ focus on the important elements of your page, such as a call-to-action button for growing your email list, selling a product, promoting your webinar, and more.

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Landing Pages Best Practices Eye-Tracking Pricing 83

KoMarketing Associates

AUGUST 21, 2018

And, when it comes to online marketing, you will need quality landing pages to maximize the search engine visibility of your B2B keywords. How to Prioritize Your List of SEO Keyword Research. Step 2: Assess Keyword Rankings and Existing Landing Pages. Step 3: Confirm Landing Page Quality.

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Landing Pages Keywords B2B SERP 151

SEMrush

JANUARY 12, 2021

Quando se trata da estratégia de marketing digital, as landing pages devem impulsionar eventos de conversão. Mas se você fizer um trabalho de SEO com determinada landing page, você conseguirá atingir o público certo e melhorar a conversão apenas pois trará tráfego mais qualificado.

Landing Pages 77

Landing Pages SEO SERP Marketing 77

Marketing Insider Group

OCTOBER 17, 2023

Yet, even with an impressive SEO strategy, top-notch content, and meticulous technical SEO audits, there’s no guaranteed ticket to the spotlight. A whopping 90% of web pages remain ghost towns, receiving zero search traffic from Google. This is where the magic of SEO competitor analysis comes in.

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Analysis SEO Lead Ranking Lead Scoring 248

Search Engine Journal

JUNE 10, 2022

Ensure your landing pages convert by building your site with the right tool. The post The 7 Best Landing Page Builders For 2022 appeared first on Search Engine Journal. Depending on your platform (and budget), here are the top picks.

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Landing Pages Best Practices Budget Programs Tools 129

SEMrush

JULY 8, 2021

Landing pages are an essential part of the user journey and have an important role to fulfill. In this guide, we share our tips for building a landing page that converts.

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Landing Pages Fulfillment Tips Ad Building 139

Webbiquity

APRIL 18, 2023

This list includes tactics from SEO optimization to social media accounts , and more, that can realistically produce a return on your budget and efforts. Getting SEO right requires a combination of technical practices, on-page SEO , strong content development ( don’t rely on ChatGPT ), and link development.

eCommerce 299

eCommerce Social Media Tactics B2B Marketing 299

Hubspot

JANUARY 6, 2021

A landing page is a standalone website page dedicated to a specific marketing campaign that is meant to convert site visitors into leads. Landing pages typically offer visitors something that they may be interested in, like an Ebook or a free trial, in exchange for contact information.

Landing Pages 101

Landing Pages Stats Conversion Rate Lead Scoring 101

Unbounce

JANUARY 28, 2020

Do “fully customized” landing pages secretly mean slower launches, a bulkier building process, or not-totally-customizable-but-hey-close-enough? Not so—at least when it comes to landing pages. Not only is it a pillar of their service, it’s also instilled in their marketing with oodles of customized landing pages.

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Landing Pages eCommerce Paid Search Agency Campaigns 143

Marketing Insider Group

AUGUST 15, 2023

But how exactly does fresh content impact your SEO ? In this post, we’re exploring the role of fresh content in SEO, its impact on SEO marketing, and practical strategies you can implement to keep your content fresh and engaging. So, the more high-quality backlinks you have, the better your SEO.

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SEO Marketing Agencies 2 Lead Ranking Lead Scoring 229

Webbiquity

FEBRUARY 6, 2024

Consequently, creating high-quality images is quickly turning into one of the marketing priorities for a conversion-driven image SEO strategy. Image thumbnails scattered around Google’s search results are changing the SEO game. How to Create a Conversion-Driven Image SEO Strategy 1. And you’d better deliver.

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SEO SERP Conversion Eye-Tracking 165

ConvertKit

NOVEMBER 8, 2019

Optimizing a landing page for SEO to bring in organic traffic is slightly trickier than ranking a blog post. When creating a page with landing page software, the goal is to lead visitors to a call to action and ensure that they follow through. Here’s how to approach optimizing your landing page for SEO.

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Landing Pages Optimization SEO Lead Scoring 53

Unbounce

MAY 19, 2020

You’ll also want to create the resource itself, whether that’s a blog post, web page, or landing page. Notice they avoid language around special “offers” or “deals” on the landing page. Communicating Empathy on Your Landing Pages. Click it to see the whole thing.

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Landing Pages Ad Building Work Management Marketing Proposals 145

seo.co

OCTOBER 6, 2021

If you’re stuck with a landing page that just won’t convert, or if you’re looking for new ways to maximize your conversion rate, try any one (or more) of these 20 ideas for more conversions: 1. If your landing page is too busy, it can distract users from the call-to-action. Eliminate any other distractions on the page.

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Landing Pages Conversion Tips Conversion Rate 97

NuSpark Consulting

MAY 21, 2018

Including authentic feedback from customers on your landing pages, people who your buyers regard as their peers, is a great way to build trust. Here’s a look at why sharing the insider’s view of your business through reviews can be so powerful in driving conversions and improving the performance of your landing pages.

Landing Pages 133

Landing Pages Conversion Rate Peer-to-peer Conversion 133

Visitor Queue

OCTOBER 7, 2021

Landing pages are an integral part of building a successful website and ad strategies. If you don’t have optimized landing pages, then you will miss out on a lot of website visitors, leads, and conversions. The post 10 Tips to Optimize Your Landing Pages appeared first on Visitor Queue Blog | Identify Website Traffic.

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Landing Pages Optimization Tips Paid Search Agency 87

Navigate the Channel

MAY 26, 2021

One of the most overlooked strategies for commercial contractors is landing pages. Keep reading to learn the best commercial contractor landing page strategy. You can also create specific landing pages with a purpose. Step One: Build Your Landing Pages with Quality Content.

Landing Pages 65

Landing Pages Word of Mouth Marketing & Strategy Best Practices 65

SmartBug Media

NOVEMBER 6, 2020

This test-drive metaphor directly applies to the concept of a landing page. This is where a robust landing page comes into play. To ensure you have a successful landing page, here are four recommendations: 1. Equip the Landing Page with a Lead Nurture. Offer Worthwhile Content.

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Landing Pages Lead Nurturing Top of Funnel Lead Scoring 81

Search Engine Journal

JUNE 24, 2022

What makes an amazing landing page? Read on to discover the features of a good landing page and be inspired with these five examples. The post 5 Amazing Landing Page Examples To Inspire Your Own appeared first on Search Engine Journal.

Landing Pages 98

Landing Pages Examples Features SEO 98

Optinmonster

MAY 18, 2021

Instead, you can boost conversions, traffic, and followers by creating a Twitter landing page that shows who you are and what you do. That’s why, today, we’re going to show you how to set up a stunning Twitter landing page to captivate your Twitter audience. Why Use a Twitter Landing Page.

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Landing Pages Twitter Optimization Template 78

SmartBug Media

JUNE 26, 2019

If you’re a marketer working in the senior living industry, you’ve probably heard about the importance of local SEO. One of the foundational blocks of a solid local SEO strategy is local community pages, or “ city pages ” as some SEO specialists call them. What makes a great local senior living landing page?

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Landing Pages Communities SEO Examples 71

Search Engine Journal

JULY 22, 2022

Whether you're familiar with Google Analytics 4 or just UA, this detailed guide will help you easily set up a landing page report. The post How To Build A Google Analytics 4 Landing Page Report In Less Than 4 Minutes appeared first on Search Engine Journal.

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Landing Pages Marketing Analytics Tools Analytics Google 136

Marketing Insider Group

MAY 16, 2023

AI is not taking over SEO. Actually, AI is making SEO even more vital to the success of you, your business, and your brand. Pick Your Poison Is AI taking over SEO? AI Is Taking Over SEO: The Antidote The antidote to AI taking over SEO is to build content mass. It is not making marketing strategists obsolete.

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SEO Lead Ranking Content PR 235