Hubspot

OCTOBER 13, 2013

Updates keep popping up left and right for Twitter, Google, Facebook, and the like. Kick back and relax on this Sunday (one that feels more like a Saturday for many of us) and check out some of the latest social media news, tips, etc. Pinterest Lead Generation 101: Best Practices and Hacks That''ll Make You a Pro.

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Lead Gen Hubspot SEO Leads 28

Outgrow

JANUARY 11, 2021

20 Best Lead Generation Tools You Need to Try Out in 2021. Is the drying pipeline of leads giving you stress and anxiety attacks? According to a Hubspot report, most of the midsize and large companies generate less than 5,000 leads per month. managed to generate 40,000 leads through an interactive quiz on ‘whiskey’.

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. Hubspot Dashboard - finds daily chores for me to do around blogging, keywords, search rankings, etc. LinkedIn Q&A - to maintain my top Lead Gen Expert status and to accept invites and other LinkedIn goodness. SocialOomph - vet my new twitter followers.

Lead Generation 100

Lead Generation Social Media Lead Ranking Lead Scoring 100

Smashmouth Marketing

SEPTEMBER 4, 2009

Here's my Lead Generation Tip for today. Hubspot Dashboard - finds daily chores for me to do around blogging, keywords, search rankings, etc. LinkedIn Q&A - to maintain my top Lead Gen Expert status and to accept invites and other LinkedIn goodness. SocialOomph - vet my new twitter followers.

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Lead Generation Social Media Lead Ranking Lead Scoring 100

Hubspot

JULY 1, 2013

Social media, especially Twitter, requires a lot of effort in order to extract business value. But with over 200 million active users , the probability that your prospects, leads, and customers are using the Twitter is high. 10 Social Media Tips to Get More Business Value From Twitter.

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Twitter Lead Ranking Lead Scoring Tips 28

Brandpoint

NOVEMBER 10, 2020

Virtual events are no longer just another lead gen tactic added to an arsenal of marketing assets — they’re now the only option most people have. Plus, tweets are easy to go back to for recap blog posts like this one we recently did for HubSpot Inbound. Webinars, online classes, Zoom meetups and full-fledged conferences.

Work Management 149

Work Management Marketing Management Planning B2B Thought Leadership 149

Hubspot

OCTOBER 23, 2014

To let people know what the hashtag is and encourage them to participate, post it on the landing page and link to the Twitter stream of the hashtag.) 7) Host a Twitter chat or Q&A at a specific time about the offer using that hashtag. (To If you''re stuck on what to write, you can always use HubSpot''s Blog Topic Generator.

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Lead Gen Promotion Lead Ranking Lead Scoring 28

Unbounce

APRIL 23, 2019

Jessica Meher, VP of Marketing at Notarize , put it really well on Twitter: So many #SaaS companies today produce the same content mktg formulas as they did 10 years ago. For inspiration, we talked to some of the most legendary marketers working today and asked them to share their most creative lead gen examples.

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Lead Gen Creativity Sales Qualified Leads Lead Ranking 145

Hubspot

JANUARY 26, 2014

A Scientific Approach to Hitting Your Lead Gen Goals With Content. While creating amazing content that resonates with your visitors, leads, and customers alike certainly requires an artistic touch, a scientific approach is also needed to plan and execute that content effectively. What do you want to see more of? analytics'

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Hubspot Facebook Planning Stats 28

markempa

MARCH 16, 2015

LinkedIn offers tips for consultants using the channel to build their business, demonstrate areas of expertise and leverage their network. Check out the B2B Lead Gen Roundtable Group on LinkedIn. MarketingSherpa Case Study: Using LinkedIn for Lead Generation: 6 Lessons. You might also like.

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Linkedin Sales Qualified Leads Lead Ranking Lead Scoring 120

KoMarketing Associates

NOVEMBER 26, 2019

So today, I will be explaining the pros and cons of a very commonly used ad format: Lead Gen Forms. What are LinkedIn Lead Gen Forms? LinkedIn Lead Gen Forms (LGF) is a type of LinkedIn Ad in which the user completes a form directly within the LinkedIn interface. Lead Gen Forms Ad Formats.

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Lead Gen Linkedin B2B Marketing Sales Qualified Leads 157

Hubspot

JUNE 20, 2018

Start with a blog post that offers beginner advice on a subject, then offer "bonus" content with more advanced tips that they can access by submitting their email address via a landing page. Promote one of your lead-gen offers on Twitter. We added calls-to-action (CTAs) on our Facebook page for HubSpot Academy below.

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Top of Funnel Landing Pages Opt-out Opt-in 78

Optinmonster

APRIL 22, 2024

Here are a few tips on how to go about doing it. If you want to save time, you can use one of the customer persona templates from sites such as DigitalMarketer or HubSpot. Step 2: Choose Your Content Types There are lots of different content types, but some are more suited to lead generation than others.

Paid Content 95

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 95

Hubspot

NOVEMBER 18, 2014

Select Facebook, LinkedIn, and Twitter. To walk you through the mechanics of a successful status update on Facebook, LinkedIn, and Twitter, I developed the following presentation. That said, click through the following SlideShare to view the entire presentation or scroll below to read the 30 tips in non-visual form.

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Twitter Linkedin Facebook Click Rate 28

Hubspot

NOVEMBER 18, 2014

It''s no secret that we create a lot of content here at HubSpot. Through years of experimentation with promoting these lead generation offers, we discovered that offers with well-coordinated campaigns help us generate 72% more leads than offers with no coordinated campaigns tied to them. Lead Generation'

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Promotion Lead Gen Content Lead Generation 28

Hubspot

JUNE 22, 2011

Once you've got a backlog of content, schedule your blog posts (which should be optimized with calls-to-action for lead gen) to publish at the times you'd normally publish content if you weren't taking a vacay. Schedule Tweets and Facebook Posts: Social media can be a powerful lead gen tool. Connect with HubSpot :

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Lead Gen Generation Leads Lead 28

Hubspot

OCTOBER 11, 2012

In this article, which is an excerpt from our new ebook, How to Grow & Scale Your Business Blog , we’ll give you some great step-by-step tips for turning those casual visitors into valuable, dedicated subscribers. And can you imagine trying to fit that into a 140-character update for Twitter? Tip: Optimize Your Landing Page.

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RSS Ad Frequency Landing Pages Lead Gen 28

Hubspot

JANUARY 13, 2014

HubSpot customers can easily track this metric using the Sources tool (pictured below). Google Analytics is another option for non-HubSpot users. This information is also accessible via the HubSpot Sources report or Google Analytics. Is it optimized for lead gen? 2) Traffic Source Breakdown. Social media?

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RSS Lead Gen Marketing Analytics Tools Correlation 28

Hubspot

MAY 14, 2012

HubSpot helps marketers get an end-to-end view of their marketing activities to determine which channels provide the most ROI. 2) Create lead gen offers that make people's lives easier. Create lead gen content that will help your readers be more successful -- at work, at home, whatever it is your customers need.

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Marketing Prospects Long Tail Marketing Planning Lead Gen 28

Hubspot

MARCH 24, 2013

This means that marketers can utilize their cover images as a way to generate leads! Not only will lead gen be easier, but marketers can track that particular channel specifically by using tracking tokens within the links. Read the full article at HubSpot. Find the full article at The Wall Street Journal.

Facebook 28

Facebook Lead Ranking Lead Scoring Paid Search Agency 28

Hubspot

JANUARY 6, 2014

In fact, HubSpot''s own software only recently, with the launch of our new Blog tool on HubSpot''s new COS , started giving customers the ability to truly customize their blog subscriber emails. This makes it easy for recipients to identify that the email is coming from, say, the marketing section of HubSpot''s blog.

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Optimization Clickthrough Hubspot Template 28

Hubspot

NOVEMBER 25, 2011

Unfortunately for some brands, they don’t always realize there are true tactics in order to use social media effectively for lead gen, and they approach their social media presence blindly. 7 Ineffective Ways to Generate Leads From Social Media. How effectively are you using social media for lead generation ?

Social Media 28

Social Media Sales Qualified Leads Generation Media 28

Hubspot

APRIL 9, 2012

So we're going to lay out a marketing exercise regimen that will get a struggling marketing program back into tip-top shape. Share one piece of lead generation content on Twitter, Facebook, and LinkedIn. If you're a HubSpot customer, you can use the Keywords Tool to see how you're performing. Read 5 industry articles.

Work Management 28

Work Management Landing Pages Lead Ranking Lead Scoring 28

Hubspot

SEPTEMBER 1, 2011

Are you effectively leveraging LinkedIn's lead generation potential? Like Facebook and Twitter, LinkedIn can also be a powerful source of leads for your business. The problem is, many are puzzled about how to go generating those LinkedIn leads. For lead gen, and an app that pulls your recent blog posts onto your Page.

Lead Generation 28

Lead Generation Linkedin Generation Paid Search Agency 28

KoMarketing Associates

MAY 3, 2022

Social shares / mentions / comments: Tracking Facebook, Twitter, and LinkedIn comments, reactions, and mentions will show what content people like on social media. How do you tell if your content is improving your lead gen process or holding it back? You need to track the top lead generation metrics : .

Lead Ranking 223

Lead Ranking Marketing Qualified Leads B2B Marketing Top of Funnel 223

Hubspot

JULY 3, 2012

Note: This post's photo and many of the tips are courtesy of HubSpot Inbound Marketing Specialist and father of 4, "though it feels like 8," Dan Sally. When you create lead gen offers , you don't just give them away for free. No, you need something in exchange -- lead intelligence! 1) Create an offer. Or YouTube.

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Planning Lead Gen Word of Mouth Advertising Agencies 28

Hubspot

AUGUST 10, 2011

So if you want to kiss that SEO juice and those precious blog leads goodbye (or if you just want to learn what to avoid), here are our top 10 tips for writing a terrible, horrible, no good, very bad blog post. 10 Tips for Writing the Worst Blog Post Ever. As we said before, a blog can be a very helpful lead generation tool.

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Blogger Lead Gen Sales Qualified Leads Landing Pages 28

Hubspot

JUNE 21, 2010

She offers a number of tips to help bloggers find their voice, which is critically important to blogging success. Her four tips to helping bloggers find their voice include free-flow writing, writing like you talk, forgetting conversation and writing what you know. Connect with HubSpot : Get started today!

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Blogger Lead Ranking 28

Hubspot

FEBRUARY 18, 2014

One of the things that prevents lead gen content from going viral is that anyone wanting to read that piece of content has to fill out a form. So if you''re supposed to get some traction to your landing page, but not sacrifice the number of leads you''ll generate, what are you to do? 4) Craft the tweet''s text.

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Landing Pages Generation Leads Lead 28

Hubspot

JANUARY 15, 2015

A CTA leading to your case studies page. Bonus Tip: Get personal. At HubSpot, we call this "smart content.". The blog post would then comprise of a mix of stats, practical tips, as well as some illustrative examples from our case study. Update your cover image on Twitter/Facebook showing a happy customer.

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Case Studies Case Study Sales Management Studies 28

Single Grain

APRIL 1, 2020

Lack of an effective lead nurturing strategy. And when your lead-generation efficiency slows down, your sales take a hit. HubSpot recently revealed that the three best lead sources for B2B companies are: SEO. Set Up Your Lead-Gen Activity Indicators to Grab the Right Leads. Email marketing.

Lead Generation 126

Lead Generation Lead Ranking Sales Management Sales Qualified Leads 126

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

DECEMBER 20, 2011

Consider the following questions when publishing any social media update, whether you're on Facebook, Twitter, Google+, or LinkedIn. Am I including lead generation content? If you're not actively sprinkling in your lead gen content like webinars, downloadable ebooks, and other offers, you'll surely miss the mark.

Social Media 28

Social Media Optimization Media Social Networks 28

Hubspot

OCTOBER 25, 2012

And though she doesn't always take her troubles to her mother, Teena writes her favorite magazine for the tip-off on the clothes she wears, the food she eats, the lipstick she wields, the room she bunks in, the budget she keeps, the boy she has a crush on. One of HubSpot's customer, Goodbye Crutches, actually has four buyer personas!

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Buyer Personas Paid Search Agency Companies Multi-Channel 28

Hubspot

JANUARY 10, 2012

For example, at HubSpot, every marketing team member is required to contribute 2 blog posts per month, and each member is designated two weeks during the month when each post must be submitted. Likely, lead generation makes up a big chunk of your content creation goals. Connect with HubSpot : Is Goal-Oriented.

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RSS High Quality Lead Content Custom Publishing 28

Hubspot

MAY 23, 2012

If you found an opportunity to write a blog post , launch a social media campaign, get press coverage, or generate some sort of sales or lead gen offer in all of those scenarios, then you're a newsjacker -- and that's a great thing to be as an inbound marketer! Consider this scenario that HubSpot finds itself in pretty frequently.

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Inbound Marketing Advertising Agencies Hubspot Marketing & Strategy 28

Hubspot

MAY 19, 2014

Tip: Don''t have enough blog content already written to repurpose it into an ebook? By way of example, if I knew I had to create an ebook about how to generate leads from social media, the next 5 blog posts I''d write would be: How to Generate Leads From Facebook. How to Generate Leads From Pinterest.

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Inbound Marketing Curation Template Social Media 28