Oktopost

OCTOBER 26, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. As a data-driven marketer with a passion for helping organizations thrive, Melinda enjoys creating innovative marketing campaigns, programs, and processes that positively impact brand awareness, lead generation, and pipeline. Catch all episodes here.

Facebook 155

Facebook Sales Qualified Leads Lead Ranking Generation 155

Oktopost

FEBRUARY 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. She helped the company reach 50 percent growth in year-over-year traffic and a 363 percent increase in sales leads and so much more!! Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out!

Storytelling 150

Storytelling Demand Generation Agencies Advertising Agencies Transparency 150

Oktopost

APRIL 18, 2024

Listen to the podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode summary Intent data helps you to prioritize accounts by capturing customer activities and gauging their level of purchase interest, otherwise known as buyer intent.

Work Management 88

Work Management Intent Data Buyer Intent Marketing Management 88

Oktopost

APRIL 13, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In this episode of the Radically Transparent podcast, David Kung, VP of Marketing at Bluescape Software exposes some of the biggest marketing challenges he’s facing as he comes up against limited resources in today’s economy. Catch all episodes here.

Resources 118

Resources Work Management Tactics Marketing Management 118

Oktopost

JULY 13, 2022

Chedva Kleinhandler, CEO & Founder of Rooms and Words takes the hot seat on the Radically Transparent podcast. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Chedva Kleinhandler, CEO and Founder of Rooms and Words, gets radically transparent in this episode about her unconventional career path.

Transparency 131

Transparency Advertising Agencies Paid Search Agency Click Rate 131

Oktopost

MARCH 10, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out! It’ll take you less than a minute and it’ll help us spread the word about Radically Transparent. Catch all episodes here.

Transparency 144

Transparency CMO Click Rate Youtube 144

Oktopost

NOVEMBER 9, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Joining host, Jennifer Gutman, on Radically Transparent, he distinguishes and discusses the modern-day buyer and why 74% of deals won go to the sales professional who was the first to engage with the customer and provide meaningful insight. Episode Summary.

Social Media 125

Social Media Social Marketing Media Transparency 125

Marketing Insider Group

MAY 10, 2023

How can a digital marketing agency help you stand out in a crowded market? A digital marketing agency can help you gain visibility or, at a minimum, keep up with your competitors. Image Source: WordStream Key Takeaways: Good digital marketing agencies help you get a better ROI from online marketing than you can do alone.

Marketing Agencies 2 264

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 264

Oktopost

JULY 6, 2022

Adam Clarke, Head of Marketing at Zest, on the Radically Transparent podcast. Listen to the podcast: Or catch us on Apple Podcasts , Spotify, or YouTube. He stopped by the Radically Transparent podcast to disclose how challenging it can be as a marketing leader to keep up with the advances of technology. Catch all episodes here.

Positioning 125

Positioning Organization Peer-to-peer Burn Rate 125

Oktopost

NOVEMBER 16, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In this episode of the Radically Transparent podcast, Kelly Pronek, Vice President of Marketing at PriceFX , and Daniel Kushner, CEO of Oktopost , examine how to best retain top talent at a time when there is more demand than supply. Catch all episodes here.

Tactics 118

Tactics Transparency Work Management Viral Marketing 118

Oktopost

MAY 11, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out!

CPO 144

CPO B2B Thought Leadership Transparency Brand Identity 144

Oktopost

DECEMBER 1, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. He now works for Media.Monks , a global marketing and technology company that works with some of the world’s leading brands, helping them to win the decade. Watch the recording: Subscribe to the Radically Transparent Podcast: We’re on Apple Podcasts.

Social Media 114

Social Media Media Transparency Viral Marketing 114

Oktopost

JANUARY 20, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In this episode, we’re getting radically transparent about one of the toughest challenges as a marketing leader and how to find that passionate balance. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Episode Summary.

Trust Marketing 125

Trust Marketing Transparency CMO Advertising Agencies 125

Oktopost

SEPTEMBER 15, 2021

Listen to the podcast: For more thought leadership on marketing and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. CEO and Founder of Refuel Creative, Ryan Jones, has made a career out of helping organizations eliminate barriers between marketing and technology.

Barriers 126

Barriers B2B Thought Leadership Transparency Thought Leadership 126

Oktopost

JUNE 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. She stops by the Radically Transparent podcast to reveal why her product marketing team at Datarails owns Twitter and how product marketing is incorporating social media (both paid and organic) into their Go-To-Market and Product Launch Processes.

Twitter 125

Twitter Product Planning Transparency 125

Marketing Insider Group

JANUARY 5, 2021

GoPro is one of the biggest brands on YouTube, approaching 10 million subscribers and at least 6,000 GoPro-tagged videos uploaded every day. While there are other factors at play that contribute to brand trust, it’s undeniable that providing significant value through your content helps. There are many benefits to regular publishing.

Trust Marketing 362

Trust Marketing Content Marketing Ad Building Content 362

Oktopost

MARCH 2, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Suz Barton, Oktopost’s Director of Demand Generation reveals her secret sauce on how she’s helping sales leaders hit their numbers while staying sane under constant pressure to hit her own. Help us get the word out! Catch all episodes here.

Transparency 117

Transparency Demand Generation Click Rate Youtube 117

Oktopost

FEBRUARY 16, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out! It’ll take you less than a minute and it’ll help us spread the word about Radically Transparent. Catch all episodes here.

B2B Thought Leadership 125

B2B Thought Leadership Ad Building Transparency Thought Leadership 125

Oktopost

JANUARY 13, 2022

Or catch us on Apple Podcasts , Spotify , or YouTube. Cristy Garcia, Vice President of Marketing at impact.com takes the mic on Oktopost’s Radically Transparent with host Jennifer Gutman. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out! Watch the recording: ?

Transparency 114

Transparency Budget Programs Click Rate Youtube 114

Oktopost

FEBRUARY 10, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out! It’ll take you less than a minute and it’ll help us spread the word about Radically Transparent. Catch all episodes here.

Communities 116

Communities Transparency B2B Click Rate 116

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Below, you’ll find a guide to help you get started with the platform. . Why YouTube? Source: Bandwatch. Source: HubSpot. The Bidding Process.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Below, you’ll find a guide to help you get started with the platform. . Why YouTube? Source: Bandwatch. Source: HubSpot. The Bidding Process.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Oktopost

JUNE 24, 2021

Listen to the podcast: For more innovative thoughts on demand generation, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Help us get the word out! Catch all episodes here. Meet Julia Polisuk.

Demand Generation 122

Demand Generation Demand B2B Thought Leadership Generation 122

Oktopost

JUNE 17, 2021

Listen to the podcast: For more straight-forward thoughts on the state of B2B marketing, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. There’s no shortage of transparency as she reveals what attracted her to join the team and what on earth keeps her up at night, professionally.

B2B Marketing 118

B2B Marketing B2B Thought Leadership B2B Transparency 118

Oktopost

SEPTEMBER 22, 2021

Listen to the podcast: For more thought leadership on marketing ops, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Joining this episode of the Radically Transparent podcast, Darrell dives into how to: ?Build Help us get the word out! Build a healthy LinkedIn network.

B2B Thought Leadership 123

B2B Thought Leadership Transparency Thought Leadership Paid Search Agency 123

Oktopost

SEPTEMBER 30, 2021

Listen to the podcast: For more thought leadership on AI and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out! Catch all episodes here. Meet Katie Hurley.

Marketing AI 116

Marketing AI B2B Thought Leadership Thought Leadership Transparency 116

Oktopost

JUNE 8, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. He aims to make the familiar strange– to help students see how little the social world they inhabit resembles ways of living from even two centuries ago. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Episode Summary.

Social Media 118

Social Media Peer-to-peer Media Transparency 118

Oktopost

SEPTEMBER 15, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. He even opens up about some of the psychology he’s learned about the type of people who work at Alix Partners, why not all people want to share content, and how to help his colleagues overcome their fear of thought leadership on LinkedIn. Episode Summary.

B2B Thought Leadership 117

B2B Thought Leadership Transparency Buyer Personas Thought Leadership 117

Oktopost

SEPTEMBER 9, 2021

Veyo’s VP Marketing, Sarah Kuntsal, takes the hot seat on this episode of the Radically Transparent podcast, brought to you by Oktopost. Listen to the podcast: For more thought leadership on healthcare marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn.

Advertising Agencies 112

Advertising Agencies Planning B2B Thought Leadership Work Management 112

Oktopost

AUGUST 26, 2021

Listen to the podcast: For more thought leadership on growth marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out! Catch all episodes here. Meet Auseh Britt.

Contingency Planning 118

Contingency Planning B2B Thought Leadership Account Based Marketing Transparency 118

Oktopost

NOVEMBER 10, 2021

Listen to the podcast: For more discussion on leadership and trust check out more episodes of our Radically Transparent podcast on Apple Podcasts , Spotify , or YouTube. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Help us get the word out! Eric Hanson, CMO of Fuze takes the hot seat.

CMO 118

CMO Demand Generation Agencies Transparency Advertising Agencies 118

Oktopost

AUGUST 12, 2021

Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Quickly becoming one of the Oktopost ’s most popular original podcast shows on the internet, new episodes air every Thursday on Radically Transparent, a podcast channel, built for marketers, by marketers. Help us get the word out! Stay in the Loop.

B2B Thought Leadership 118

B2B Thought Leadership Transparency Thought Leadership Click Rate 118

Oktopost

JULY 22, 2021

Listen to the podcast: For more thought leadership on risk-taking in B2B marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Help us get the word out! Catch all episodes here.

Lead Scoring 118

Lead Scoring Lead Ranking B2B Thought Leadership Transparency 118

Hubspot

DECEMBER 12, 2018

Luckily, while some channels are rather reserved about the secrets of their algorithms, YouTube, the most popular video platform, has been remarkably transparent. Naturally, we wanted to read the paper and take the course to help you understand exactly how to boost your rankings on YouTube. Home & Suggested Videos.

Youtube 78

Youtube User-Generated Content Click Rate Paper 78

Oktopost

DECEMBER 8, 2021

Listen to the podcast: Or subscribe on Apple Podcasts , Spotify , or YouTube. While growing the client base at the social media agency that Chris Brogan and Justin launched together, Justin became a partner in an Argentinean steakhouse, helping use social media to grow the restaurant by at least 20% in sales for 30+ months straight.

DemandBase 109

DemandBase Advertising Agencies Transparency Social Media 109

Oktopost

JULY 14, 2021

Listen to the podcast: For more thought leadership on cultivating a people-first culture, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. Radically Transparent , is a podcast geared towards the modern-day B2B marketer. Help us get the word out! Catch all episodes here.

B2B Thought Leadership 118

B2B Thought Leadership Transparency CMO Thought Leadership 118

Oktopost

JANUARY 10, 2022

Listen to the Podcast: Or subscribe on Spotify or Youtube. Jen helps uncover why it’s crucial to have a social strategy, why brands don’t need a crazy active presence on every social network, and how to break through the social media noise to reach your customers and buyers. You can find Olivia and her guests on Spotify and Youtube.

Social Media 158

Social Media Media Transparency Webinar Metrics 158