The Lead Agency

APRIL 14, 2024

From your episodes, you could pull a quote and post it on social media. Use listener data to inform your content Track your listener stats and learn what is engaging your audience. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. The sky is the limit.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Convert

APRIL 7, 2021

This means spending time listening to them through social media, forums, and other online platforms they frequent. In 2020, we started hosting more live events over at Uscreen’s YouTube channel. At Uscreen, live streaming video stats also show the number of live events grew by 1468% between January and August 2020.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Mailmunch

APRIL 27, 2021

What is Video Advertising? . Video advertising is the displaying of promotional content either inside online video content or as standalone ads. Especially for social media strategy, video ads are playing a pivotal role in converting audiences to customers. Video Advertising Trends . The Current State of Video Ads.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Buffer

DECEMBER 10, 2018

Brian : The stats supporting the effectiveness of video marketing go on and on. We’ve talked about using video on social media in episodes 90 and 110 , but we’ve never really gotten into the specifics of using video to do one of the most important things for your business – actually selling your product.

Top of Funnel 111

Top of Funnel Video Marketing Product Branding 111

Golden Spiral

MARCH 14, 2019

These high-volume ads allow retargeting outside of social media and can help build brand awareness. In both cases, these ads allow you to drive website traffic and stay top-of mind throughout a buyers journey through the funnel. You're creating a hole in your marketing funnel. Here’s some food for thought.

Paid Content 91

Paid Content Paid Search Agency Top of Funnel Ads 91

Optinmonster

DECEMBER 4, 2019

By what the stats show, yes. Also, don’t forget to include videos on your social media platforms or your blog. On barkpost.com , they funnel all their users into barkbox.com. By building out barkpost.com, they’re essentially getting free traffic and free advertising to their main product, barkbox.com.

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Porch Group Media

MAY 28, 2019

In fact, 95% of social media marketers say Facebook delivers the best ROI. . Here are some additional stats on Facebook every marketer should know: 68% of Americans use Facebook In comparison, 35 percent of Americans use Instagram, 29 percent use Pinterest and 24 percent using Twitter. Getting Started with Facebook Advertising.

Acquisitions 49

Acquisitions Facebook Ideal Customer Profiles Advertisements 49

Outbrain

JULY 3, 2018

There are lots of different video types that serve several objectives , and each one fits into the sales funnel in a different way. As they are easier to distribute and share than other types of marketing videos, they usually receive more social engagement, which helps spread knowledge and awareness of your brand. Educational Videos.

Top of Funnel 51

Top of Funnel Video Marketing Planning FAQ 51

Convince & Convert

JULY 20, 2012

This is Episode 25 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). Listen Now.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Sprout Social

AUGUST 23, 2022

Trying to figure out how to make money on YouTube? Recent YouTube stats prove just how dedicated the platform’s base is. Not to mention YouTube’s staggering $8.6 That’s why we wrote this breakdown of how to make money on YouTube and what to expect along the way. YouTube is no exception.

Youtube 97

Youtube Ad Exchange Advertising Agencies Adsense 97

Convert

NOVEMBER 9, 2020

Everyone wants their YouTube videos to go viral. But, not everyone can have the same success experienced by videos like this one from the Dollar Shave Club, whose story went viral on social media, catapulting the company into a billion-dollar brand. Why Use YouTube in Your Marketing Strategy?

Viral Marketing 105

Viral Marketing Youtube Video Marketing Optimization 105

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Directive Agency

JULY 7, 2017

They want strategies, trends, and stats to help them better manage their company. Youtube channels work for many hands on marketers working in the trenches of campaign set up and optimization. To best engage with your end customer you need to create helpful content for multiple stages in the buyer’s funnel.

Ideal Customer Profiles 49

Ideal Customer Profiles Top of Funnel Sales Management Content Marketing 49

Optinmonster

JULY 21, 2023

” ( HubSpot ) For more email marketing stats, read Top Email Marketing Statistics You Need to Know. LinkedIn State of Sales Report ) Social selling provides 45% more sales opportunities than traditional sales. LinkedIn ) Salespersons who use social selling close 40-50% more new business than those who don’t. of all clicks.

Statistics 57

Statistics Marketing Automation Services eCommerce Stats 57

Single Grain

MAY 9, 2023

With the rise of social media and video-sharing platforms, video marketing has proven to be a valuable tool for businesses to build brand awareness, connect with their target audience and increase sales. Here are eight reasons why you should implement a video advertising strategy. The same concept extends to marketing video ads.

Paid Content 52

Paid Content Paid Search Agency Advertisements Advertising 52

The Lead Agency

JUNE 30, 2019

When most people think about social media marketing , they think about B2C companies selling their products to large groups of consumers. Social networks are the biggest source of inspiration for consumer purchases with 37% of consumers finding purchase inspiration through the channel. You just have to find them.

Paid Content 48

Paid Content Social Media Social Marketing B2B Marketing 48

Sprout Social

JANUARY 30, 2020

When someone churns, they’ve basically dropped out of your funnel. That’s because the customer journey through a SaaS marketing funnel is anything but straightforward. Meanwhile, you might have customers at later stages of the funnel comparing your product to competing SEO tools and others who are ready for a trial.

Webinar Metrics 94

Webinar Metrics Marketing & Strategy Marketing Strategy Planning 94

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Proprietary patent pending technology. Impressive client list.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Sprout Social

MARCH 22, 2021

Reality check: B2B social media is here to stay. In fact, recent statistics note that social advertising is practiced by a staggering 83% of B2B marketers and is second only to search engines in terms of success. From nurturing customers to flexing your industry influence, the social space has a ton to offer B2B brands.

Ad Building 145

Ad Building Marketing & Strategy B2B B2B Thought Leadership 145

Convince & Convert

APRIL 19, 2012

This is Episode 12 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Derek Halpern founder of Social Triggers. Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%).

Paid Content 118

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 118

Vidyard

SEPTEMBER 11, 2019

But the length for any particular video depends entirely on the use case, channel, industry, and where it fits in the marketing and sales funnel. Some video stats: The average business video in 2018 was 4.07 How Long Should Social Media Videos Be? YouTube Video Length. YouTube Video Length. minutes long.

Top of Funnel 128

Top of Funnel Video Marketing Advertising Funnels Funnel Advertising 128

Single Grain

OCTOBER 24, 2023

They predict that SGE will impact the amount of traffic being funneled to websites. Here’s an interesting stat: Insight Partners’ study found that only 57% of links cited by SGE are from the first page of organic search results. You should not solely rely on SEO for traffic and leads. And what about SGE? Probably not.

Paid Content 52

Paid Content Marketing AI SEO Generation 52

Outgrow

FEBRUARY 19, 2024

Here are some stats for your reference: 55% of marketers say blogging is their #1 inbound marketing priority. This type of marketing doesn’t require a large investment like traditional advertising. These services analyze top-performing blogs, keywords, titles, descriptions, content volume, backlinks, and reposts on social media.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

Here are some stats for your reference: 55% of marketers say blogging is their #1 inbound marketing priority. This type of marketing doesn’t require a large investment like traditional advertising. These services analyze top-performing blogs, keywords, titles, descriptions, content volume, backlinks, and reposts on social media.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Single Grain

MAY 12, 2020

93% of companies claim they got a new customer because of their video content on social media. 63% of businesses say that video gets the beset return on investment (ROI) on social media. YouTube celebrities, athletes and influential entrepreneurs have been doing this for years. Total cost? One cup of coffee.

Paid Content 145

Paid Content Video Marketing Top of Funnel Webinar Metrics 145

Vidyard

FEBRUARY 19, 2021

But the length for any particular video depends entirely on the use case, channel, industry, and where it fits in the marketing and sales funnel. How Long Should Videos Be on Social Media? What is the Ideal YouTube Video Length 1.5 How Long Should Videos Be on Social Media? The later, the longer.

Top of Funnel 65

Top of Funnel Video Marketing B2B Thought Leadership Advertising Funnels 65

Optinmonster

MAY 7, 2020

That means any marketing and advertising budget you’re spending to promote your products will be wasted. But wouldn’t it be great if you knew the secrets of writing high converting sales pages so you could funnel a steady stream of revenue straight to your bank account? Social media analytics. Web analytics.

Top of Funnel 86

Top of Funnel Advertising Funnels Digital Marketing Funnels Funnel Advertising 86

Martech Advisor

MARCH 11, 2020

What Is a Content Marketing Funnel? Social Media Marketing. Social media platforms allow you to amplify your content distribution efforts. If you're posting on social media platforms organically, you need to double down on enagaging formats to increase your reach. Digital Advertising.

Top of Funnel 107

Top of Funnel Paid Content Practices Examples 107

Single Grain

MAY 4, 2023

Advertising case studies are an excellent way to demonstrate your best work to prospective clients to generate more consultation requests. In this article, I will explore what an advertising agency case study is, why it is important, and how you can create one that effectively communicates your agency’s value and expertise.

Advertising Agencies 52

Advertising Agencies Case Study Case Studies Paid Search Agency 52

Single Grain

MARCH 2, 2020

Whether it’s on YouTube, Instagram or Facebook, consumers love video. And not just on social media, either. YouTube is the second most trafficked site, after Google. Keep in mind that the length of a video generally varies depending on which stage of the marketing funnel you're creating content for.

Top of Funnel 130

Top of Funnel Video Marketing Product Tips 130

Single Grain

MARCH 4, 2022

First, here are some juicy stats that are worth considering: 68% of online searches begin with a search engine. Online PPC advertisements provide a 200% ROI. Pay-Per-Click (PPC) Advertising. Social Media Marketing (SMM). Are you looking to generate online leads using paid ads on search engines and social media?

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

Optinmonster

MAY 6, 2020

Think about how these stats from Truelist on UX can affect your bottom line: Developers spend 50% of their time fixing issues which could have been avoided. This can also help you advertise to customers in another language. Simply add those emails into a funnel, starting with an automated email series. Media mentions.

eCommerce 98

eCommerce Practices Top of Funnel Best Practices 98

Single Grain

NOVEMBER 15, 2019

Facebook has been actively improving its video delivery and branding by paying celebrities and other social influencers to create their own Live videos. The social media giant has been actively focusing on video by rewarding Pages that publish videos with higher spots in their followers’ organic feed.

Paid Content 97

Paid Content Paid Search Agency Facebook Ads 97

GreenRope

DECEMBER 14, 2016

Social Media – This is a big one. If you aren’t using social media, please do. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. This stat alone should convince you to add this functionality to your website.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

Social Media – This is a big one. If you aren’t using social media, please do. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. This stat alone should convince you to add this functionality to your website.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

Social Media – This is a big one. If you aren’t using social media, please do. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. This stat alone should convince you to add this functionality to your website.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40

GreenRope

DECEMBER 14, 2016

Social Media – This is a big one. If you aren’t using social media, please do. If used properly, it is one of the least expensive ways to generate awareness and drive leads into and through your funnel. This stat alone should convince you to add this functionality to your website.

Sales Management 40

Sales Management Top of Funnel PPC Cost per Acquisition 40