Crimson Marketing

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Think Before Ignoring These 15 Digital Marketing Trends

Crimson Marketing

Facebook for video: . In the first quarter of 2015, #Facebook averaged 4 billion views per day #videomarketing Click To Tweet. Marketers spend on facebook: . 53% of marketers want to increase #Facebook advertising spend in the coming year #marketingtips Click To Tweet. Millennial-targeted marketing: . Social commerce: .

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The Who, What, Why & How of Sharing Information [Infographic]

Crimson Marketing

They are empowered by social media and tend to use both Twitter and Facebook. 25% of Facebook users don’t bother with privacy settings. 90% of content is generated by 2% of Twitter users. You: 23% of users check Facebook 5 or more times per day. Your company: 1 million websites are integrated with Facebook.

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The State of Blogging [Infographic]

Crimson Marketing

Half goes to Facebook, the rest to Twitter and Youtube, with the remaining goes to blogs and influencers. Blogs are more influential in shaping opinion that Twitter. Blogs affect purchase decisions, more than Facebook. Blogs rank high for trust, popularity and influence among consumers. Blogs are more influential.

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The Future of Social Media: My 2014 Prediction

Crimson Marketing

B2B companies will invest 80% of their effort on blogging, LinkedIn and Twitter, and largely ignore Facebook, G+, Pinterest and others. This will mean turning “engagement” into lead generation and an investment in social selling. Because that’s where they will see results.

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6 Reasons Why You Shouldn’t Forget About LinkedIn

Crimson Marketing

Sometimes LinkedIn gets put on the backburner, with more focus allotted to other social media networks like Facebook and Twitter. LinkedIn has a different audience than Facebook or Twitter and should have separately tailored content. But when it comes to B2B marketing LinkedIn can be your most valuable resource.

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359 Million Reasons to Join Google+

Crimson Marketing

A lot of you plan your marketing strategies around Twitter, LinkedIn, and Facebook, but its a detriment to you if you don’t include Google+ in your marketing mix. According to GlobalWebIndex, Google+ now has 359 million active users (and counting), more than any other social network besides Facebook.

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Pick ‘n’ Mix for a Sweet Content Strategy [Infographic]

Crimson Marketing

1 in 3 marketers have generated leads through Twitter. Facebook posts. 4 in 5 social media users want to connect with brands on Facebook . White Papers. 58% of B2B marketers rank whitepapers the most effective content marketing tactic. 3 in 4 enterprise tech purchasers find whitepapers very influential in decision making.