This mobile picture taking tool was acquired by Facebook for $1 billion just two weeks ago, and people are starting to take notice. Go to your Instagram account, hit the profile button, hit “search Instagram,” and then hit “tags.” Geo-Tag – Geo-tagging photos means adding a location to every photo before putting them onto your Instagram account. Social Media Sharing – You can post any photo you take onto social networks such as Facebook and Twitter. Amanda DiSilvestro is a writer on topics ranging from social media to phone systems. MORE >>

Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services 3 Facebook Tips to Protect Your Privacy If you use your Facebook account for strictly business, then what I’m about to share won’t be as important. Facebook, one of the fastest growing social networks, has become one of the fastest growing forums for embarrassing photos, awkward wall posts and uncomfortable sharing. Probably not, so why have it open to everyone on Facebook?  real Keeper. MORE >>

As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. So, as Facebook continues its never-ending stream of changes, what are the current and emerging best practices for marketing on Facebook? How can Facebook be used to support an SEO strategy? Facebook Marketing Tips & Techniques. Facebook Skeptics. MORE >>

by Jason Miller Want to know the ROI of social media? With our latest Facebook campaign, we are doing just that; tying leads generated by Facebook directly into our revenue pipeline via Marketo. We developed a custom Facebook application that generates a special offer and is powered by a Marketo form. Visitors to our Facebook page are prompted to “Like” our page which then lets them select their favorite decal. By embedding Marketo code directly into a Facebook app, it becomes a landing page inside of Facebook. So do we. How did we do it? MORE >>

Fox’s brief speech isn’t very relevant to social business, but the audience receives him well. IBM’s Alistair Rennie kicks off the core session.There’s nothing new about social business, he says. “Ultimately, Social Business is a competitive differentiator.” The Social Business platform that IBM is building has these components: Social networking. “Social Business cannot be an IT project,” but IT must be closely involved. The user interface is a Facebook/Google+-like internal social network. MORE >>