Vidyard

APRIL 11, 2016

Audiences have become more visually inclined with platforms today like Facebook and Instagram, which both offer great ad platforms for marketers. For this reason, it’s no wonder that businesses are investing a large amount of their promotional efforts in social video ads on both Facebook and Instagram. Facebook Video Advertising.

Facebook 50

Facebook Video Marketing Advertisements Advertising 50

Vidyard

JANUARY 16, 2017

If you want to get noticed by your prospects today, your outreach must be highly personalized. That is, it’s simply not personalized enough, and prospects aren’t going to bite! Practice social listening on Twitter or Facebook. Personalizing your messaging is absolutely essential when trying to get in front of your prospects.

Outreach 50

Outreach Research Video Marketing Personalization 50

Vidyard

SEPTEMBER 15, 2014

With the announcement that Facebook is expanding their video analytics offering, it’s no secret that Facebook is trying to take on YouTube as a video content network. Video Goes Social Facebook has seen a massive rise in videos posted in the past few months, admittedly spurred on by the Ice Bucket Challenge.

Facebook 50

Facebook Video Marketing Marketing Automation Services Salesforce.com 50

Vidyard

JANUARY 10, 2017

At Vidyard, we’ve created a more impactful, personal way to communicate via email by harnessing the power of video. ViewedIt is a unique tool to create, send and track personalized videos via email — one that’s so easy, anyone can use it in a couple of clicks. The power of personal video. Enter ViewedIt. It’s no mystery why.

Video Marketing 50

Video Marketing Personalization Conversion Skype 50

Vidyard

JULY 18, 2017

Now accounting for 73% of all Internet traffic and more than 25 billion daily views on Facebook, SnapChat and YouTube alone, the pace at which we’re devouring video is staggering. Simply put, video is the next best thing to being there in person. 50 Ways to Use Personal Video Messages for Business. Employee Collaboration.

Video Marketing 52

Video Marketing Personalization FAQ Business 52

Vidyard

MAY 28, 2020

In fall of 2014, Facebook leadership took a good long look at YouTube and Snapchat and Instagram and pivoted—partly—to video. “In In five years, most of Facebook will be video,” Mark Zuckerberg announced. Half a billion people watch video on Facebook every day. What Are the Benefits of Facebook Video? Contents 1.

Facebook 123

Facebook Video Marketing Enterprise Management Work Management 123

Vidyard

FEBRUARY 22, 2017

Sure having Facebook, Twitter, and all these social networks is great. and I realized that these places have so many people that we’re just this small person there that doesn’t exist. Video is another great high-converting asset that has worked really well for us, especially on Facebook, Twitter, and LinkedIn ads.

Full Circle Insights 73

Full Circle Insights Demand Generation Webinar Metrics Top of Funnel 73

Vidyard

AUGUST 9, 2017

Marketers have long experimented with using algorithms to deliver personalized experiences via the web and to deliver ads. Facebook’s AI is smart enough to tag your friends in videos and marketing technology startups like Clarifai, Valossa, and IRIS.TV AI Serves up the Videos.

Video Marketing 69

Video Marketing Peer-to-peer Viral Marketing Curation 69

Vidyard

JULY 30, 2018

I could immediately see how video, purposely-created to speak to an individual, could provide that missing personal connection so essential for establishing rapport. Plus, you’re probably not going to create a whole personalized video message to someone without doing at least a little research beforehand.

Video Marketing 87

Video Marketing Communities Outreach Webinar Metrics 87

Vidyard

APRIL 24, 2015

Here comes Facebook. During its earnings call on Wednesday, Facebook revealed some incredible numbers on video content. Most notably, Facebook users now view more than four billion videos a day on the social network. Look out YouTube. Let that sink in for a moment. Here’s what I’m thinking: 1.

B2B Marketing 51

B2B Marketing Video Marketing B2B Youtube 51

Vidyard

JULY 19, 2017

With more than 100,000 users in over 100 countries, ViewedIt by Vidyard is transforming the way business professionals communicate with personal video messages. The growing adoption of personal video messaging in business comes as the global trends in the creation and consumption of video content reaches an all-time high.

Video Marketing 0

Video Marketing Enterprise Management Leads Lead 0

Vidyard

MAY 16, 2021

Sometimes it’s as simple as an afternoon coffee, and sometimes it comes from your super fit, super loud personal trainer. We all need a little poke of motivation every once in a while. It happens to the best of us. So soak them in and rise to the challenge of attracting and converting.

Video Marketing 73

Video Marketing Work Management Marketing Management Advertising Agencies 73

Vidyard

MAY 28, 2020

In fall of 2014, Facebook leadership took a good long look at YouTube and Snapchat and Instagram and pivoted—partly—to video. “In In five years, most of Facebook will be video,” Mark Zuckerberg announced. Half a billion people watch video on Facebook every day. What Are the Benefits of Facebook Video? Contents 1.

Facebook 65

Facebook Video Marketing Enterprise Management Work Management 65

Vidyard

JANUARY 7, 2020

Whether you’re targeting YouTube, LinkedIn, Facebook, Instagram, promo videos should be short and sweet (30 seconds is ideal). You can do a scripted commercial, include footage from past events, or record a personal invite from the event host or a special guest. Webinars: Before they start or in between segments. Social Ads.

Video Marketing 102

Video Marketing Ad Building Top of Funnel Advertising Funnels 102

Vidyard

MAY 16, 2021

Sometimes it’s as simple as an afternoon coffee, and sometimes it comes from your super fit, super loud personal trainer. We all need a little poke of motivation every once in a while. It happens to the best of us. So soak them in and rise to the challenge of attracting and converting.

Video Marketing 65

Video Marketing Work Management Marketing Management Advertising Agencies 65

Vidyard

JUNE 20, 2017

Top support teams are utilizing the power of video to provide a personal touch and engage deeper with customers across the entire lifecycle. Personalized Customer Engagement. Try replacing automated text-based “thank you” notes with personalized videos. Troubleshooting and Case Resolution.

Paid Search Agency 100

Paid Search Agency Video Marketing Customer Satisfaction Work Management 100

Vidyard

SEPTEMBER 17, 2015

This time, we’re going to take a look at how we can send the right message to your audience by ensuring your formatting is appropriately styled and sized, offering personalized messages to different segments, and optimizing for search engines and social media. Personalization. Formatting. Don’t keep your visitors guessing.

Landing Pages 95

Landing Pages Design Segmentation Social Media 95

Vidyard

MAY 18, 2017

You can also use video as part of your online advertising strategy, whether that be YouTube pre-roll ads, advertisements on Facebook and Twitter or through display and banner ads. Try using personal video messages as part of that outreach.

Sales Qualified Leads 63

Sales Qualified Leads Lead Scoring Lead Ranking Video Marketing 63

Vidyard

JUNE 23, 2016

There are a wealth of attention demands that didn’t previously exist: advertisers want your attention before you watch the next video on YouTube ; your friends want your attention on SnapChat, Facebook, and text; and your colleagues and every marketer out there want your attention in your inbox. Not better. That’s a lot. Get the Guide. ×

Allocation 90

Allocation Click Rate Demand Paid Search Agency 90

Vidyard

NOVEMBER 14, 2016

From new ways to use video across the entire marketing funnel, to sales teams using personalized video to engage prospects, all the way to HR teams using video internally for training and executive briefings – video is no one-trick pony. More than 20B videos are played on Snapchat, YouTube & Facebook each day.

Video Marketing 50

Video Marketing Top of Funnel Marketing Automation Services Storytelling 50

Vidyard

JULY 19, 2017

Enabling business professionals to easily record, share and track personal video messages, Vidyard GoVideo is now powering a wide range of video-based communications for marketing, sales, support, product, business operations, education and R&D professionals as well as business owners and executives.

Video Marketing 50

Video Marketing Enterprise Management Leads Lead 50

Vidyard

JULY 19, 2017

Enabling business professionals to easily record, share and track personal video messages, Vidyard GoVideo is now powering a wide range of video-based communications for marketing, sales, support, product, business operations, education and R&D professionals as well as business owners and executives.

Video Marketing 50

Video Marketing Enterprise Management Leads Lead 50

Vidyard

JANUARY 25, 2018

We help businesses connect with more viewers through interactive and personalized video experiences, access powerful data about their viewing audience, turn insights into action with enterprise integrations, and prove the impact of their video programs. How can they make their video content more scalable, reusable, and personalized?

Guidelines 65

Guidelines Paid Search Agency Custom Publishing Budget Programs 65

Vidyard

OCTOBER 2, 2015

Whether it’s through adding customer testimonials or by showing how many people shared your page on Facebook, Twitter, or LinkedIn, these methods can provide a massive boost to trust. Sprinkle a bit of segmentation and personalization and you’ll be able to offer different testimonials to different groups. Testimonials.

Landing Pages 94

Landing Pages Design Webinar Metrics Advertising Agencies 94

Vidyard

FEBRUARY 4, 2020

At Vidyard we use ON24 because it lets us personalize the look and feel of the experience, and manage interactivity in one convenient place. This person will be behind the scenes to troubleshoot technical problems, guide the discussion, and monitor the comments section. There are lots of options, so do your research and try them out.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Vidyard

APRIL 27, 2017

Two people who started Vidyard in their garage, and built it into a 200 person company. There’s this video that I go back to when I scroll through Facebook, and I have to stop and watch it to the end. Vidyard was more of an appealing offer, and I’ve learned so much more than I would have in law school so I don’t regret it!

Startups 94

Startups Advertising Mediums Video Marketing Education 94

Vidyard

JANUARY 31, 2017

Marketers are a tough crowd and your Facebook feed is changing. They know that just because someone’s first name appears in an email, it doesn’t mean it’s a genuine, personalized message. The sales manager found inspiration in his own personal life. See how personal video can be? Just speak from the heart.”.

Video Marketing 50

Video Marketing Peer-to-peer Customer Satisfaction Work Management 50

Vidyard

OCTOBER 27, 2019

While it might be tempting, you’ll often find your videos do best when the story isn’t about you—after all, who likes the person at the party who only talks about themselves? (No Personalized videos. Social media: LinkedIn Facebook, Instagram, Twitter, and more. Keep your videos short and snappy. No one, that’s who.).

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

OCTOBER 27, 2019

customer stories or testimonial videos) Culture videos Demo videos Personalized videos Each video type serves a different purpose and fits in a different part of the marketing funnel. Video as an Account-Based Marketing Tactic Account-based marketing (ABM) programs thrive on effective targeting and personalization. No one, that’s who.)

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Vidyard

MARCH 12, 2020

Fully Remote Workers: Employees who remotely as the default, though they may come into the office occasionally (say for a kickoff or important in-person meeting). Something that’s great about Google Suite is that more than one person can work in the same document at a time. More companies are likely to follow—maybe even yours.

Work Management 164

Work Management Tips Marketing Management Paid Search Agency 164

Vidyard

FEBRUARY 4, 2020

At Vidyard we use Zoom’s webinar feature because it lets us personalize the look and feel of the experience, and manage interactivity in one convenient place. Get a Moderator This person will be behind the scenes to troubleshoot technical problems, guide the discussion, and monitor the comments section.

Webinar Metrics 65

Webinar Metrics Lead Scoring Lead Ranking Work Management 65

Vidyard

JULY 19, 2018

Which has the interesting causal effect of us creating more videos and more personalized videos that are more targeted to the accounts that we identify.” The real driver is that we’ve started to really shift our focus to more of an ABM approach. At any given time we have probably 50 to 60 video requests in our queue.

Advertising Benchmark 67

Advertising Benchmark Video Marketing Demand Generation Agencies Paid Search Agency 67

Vidyard

JANUARY 7, 2020

Whether you’re targeting YouTube , LinkedIn, Facebook , Instagram, promo videos should be short and sweet (30 seconds is ideal). You can do a scripted commercial, include footage from past events, or record a personal invite from the event host or a special guest. Unignorable Invites.

Video Marketing 65

Video Marketing Ad Building Top of Funnel Advertising Funnels 65

Vidyard

NOVEMBER 11, 2016

Best Personalized Video Campaign. The company launched a personalized video campaign targeting 10,000 leads to build awareness and identify their most engaged prospects. Reltio is now launching a second personalized video campaign as part of its account-based marketing effort. Winner: Reltio. Finalists: Veracode, Influitive.

Top of Funnel 78

Top of Funnel Sales Management Enterprise Management Video Marketing 78

Vidyard

FEBRUARY 12, 2015

Facebook Ads Facebook is a great way to reach customers when they’re socially connecting to what matters to them. Finally, Facebook ads can even be used to target audiences based on what they do on other websites outside of Facebook. Bing Ads work just like Google AdWords, right down to the pay-per-click cost.

Paid Content 51

Paid Content Promotion Video Marketing Adwords 51

Vidyard

SEPTEMBER 6, 2016

Do you know any of those people on Facebook who post the memes that countdown how many days are left until Christmas? But even these “scrappy” projects are taking on a new, creative and highly engaging flair with the rise of interactive video, personalized video, and live streaming (what’s next? Maybe even some Virtual Reality!).

Peer-to-peer 50

Peer-to-peer Demand Generation Agencies Paid Search Agency Budget Programs 50

Vidyard

FEBRUARY 5, 2016

For social content, keep it short—Instagram will cap you at 15 seconds, and while you can post long content to Facebook, people’s attention spans are short. TV commercials are generally 30 seconds in length for a reason, and you can apply the same ideas to your online video.

Video Marketing 50

Video Marketing Top of Funnel Bundling Marketing Funnels 50