WebMarketCentral

OCTOBER 20, 2009

John Freund (JF): Nabbit Ads® allows advertisers to create integrated radio, tv, outdoor, print, mobile, digital and social network advertising campaigns. If the listener has opted to share their Nabbs with their friends on Twitter or Facebook, a message would also appear there. Text Coffee to 545454 to get yours”.

Advertisements 20

Advertisements Advertising Campaigns Mobile Advertising 20

WebMarketCentral

JULY 23, 2009

New to the list of PPC providers this year is Facebook. While not a search engine, Facebook offers contextually targeted PPC text ads similar to Google‘s content network. s content network. The lines between display ads, search and social are blurring rapidly. Use of the tactic is only slightly less than Yahoo!‘s

Paid Content 20

Paid Content Search Engine Marketing Advertising Benchmark Search Marketing 20

WebMarketCentral

SEPTEMBER 18, 2008

savvy executives, however, are breaking out of the old mold and creatively integrating social networking into their email sign-off. Social networking sites are simply an extension of those two functions, giving other people more information about yourself and additional ways to interact. A growing number of Web 2.0-savvy signatures.

Social Media 20

Social Media Web 2.0 Ning Skype 20

WebMarketCentral

JANUARY 18, 2008

My last post listed several of the best news articles from 2007 on how to effectively use social networking sites for marketing. Here are some of the best blog posts on social networking and social media marketing strategies and tactics.

Linkbait 20

Linkbait Social Media Ning PageRank 20

WebMarketCentral

MARCH 10, 2009

Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., join groups based on various common interests and traits, ask and answer questions, provide updates and engage in other online networking activities. 8 LinkedIn 14 11,246,726 +137.4% 8 Plaxo 1,440 2,629,043 +144.7%

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

NOVEMBER 30, 2009

MediaPost recently reported that Facebook is cracking down on ad networks that display misleading advertising or promote scam offers through its site. Facebook can even get a person killed. Facebook can also be used by a crime victim to track down an assailant , and it kept this teen out of jail. And then there's Google.

Social Media 20

Social Media Web 2.0 Eye-Tracking Media 20

WebMarketCentral

SEPTEMBER 10, 2008

A small company needs to be concerned with professional production values in order to be taken seriously; big companies are better served by informal, low-bidget videos that make them seem more human.

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

JANUARY 28, 2009

Still, most of what's being done today, from creating a company Facebook page to using a social media email signature , is extremely tactical. FYIndOut is free for b2b buyers, who can read product/service reviews posted by other users, write their own review, contact multiple vendors at once, and network with other buyers.

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

WebMarketCentral

DECEMBER 20, 2007

hours per week consuming user-generated content (such as blogs, podcasts, wikis, social networking sites and online forums) versus 3.1 Discussion groups and peer-to-peer networks were the most frequently used types of social media, followed closely by social networks (e.g. LinkedIn , Facebook and Wink ) and blogs.

Social Media 20

Social Media Web 2.0 Peer-to-peer Wiki 20

WebMarketCentral

APRIL 6, 2009

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? How to Level the Playing-field With Digg by Skelliewag How to game Digg to get your content onto the front page, by building and utilizing a grassroots network and selectively targeting power users.

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

MARCH 24, 2009

In It Came from Facebook! The publisher defines social media marketing and PR as "the practice of facilitating a dialogue and sharing content between companies, influencers, prospects and customers, using various online platforms including blogs, professional and social networks, video and photo sharing, wikis, forums and related Web 2.0

Social Media 20

Social Media Paid Content Paid Search Agency Web 2.0 20

WebMarketCentral

DECEMBER 9, 2009

She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions. Top 25 Social Networks by Navel Marketing Brian Critchfield reports on the top social networks ranked by traffic.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

WebMarketCentral

OCTOBER 26, 2009

Despite a recent dip in users, Twitter remains a hot social media platform (and arguably a better venue for b2b marketers than Facebook). Bloggers not only use Twitter to promote their content, but writing about Twitter frequently is their content.

Twitter 20

Twitter Web 2.0 Marketing Analytics Tools Tips 20

WebMarketCentral

FEBRUARY 26, 2009

Proponents state that social networking technology can help promote similar interactions in a virtual environment. Continue the conversations after the event has concluded: This may be the most difficult part of social networking. I recently wrote that virtual events aren't necessarily the answer to replacing physical events.

Social Media 20

Social Media Media Web 2.0 PR 20

WebMarketCentral

JULY 13, 2009

How can you optimize your use of social networking tools like Twitter and LinkedIn? A List of Social Media Marketing Examples by Being Peter Kim In this truly amazing resource, Peter Kim lists and links to examples of how more than 300 brands are using social media, from Abbott Labs on Facebook to Zappos on Twitter. Social Tagging.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

JANUARY 5, 2009

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Social Tagging SEO Practice.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

MAY 18, 2009

Of the hundreds of Facebook applications available, which ones are best for business? Top 10 Business Applications for Facebook by Duct Tape Marketing Of the 1,000+ Facebook apps built thus far, only a very small number—perhaps a couple of dozen or so—have value for B2B marketers and PR pros.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

NOVEMBER 23, 2009

Consolidate your online profiles and social networking presence? PeoplePond PeoplePond is a secure social profile site that can be connected to your Facebook, Twitter and other social media accounts. And, tired of filling out the same information over and over for each new social networking or profile site?

Tools 20

Tools Best Practices Adwords Word of Mouth 20

WebMarketCentral

SEPTEMBER 4, 2008

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. Use social media to enhance your SEO efforts and build your business?

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

JANUARY 30, 2009

Superpages , Facebook , Quigo (interesting), ContextWeb , LookSmart , ASK (lower CPA than Google? Among the recommendations here: understand keyword match types and use wisely, bid in odd amounts, and avoid the content network—at least until you have the search side performing effectively.

Search Engine Marketing 20

Search Engine Marketing Cost per Acquisition Paid Search Agency Search Marketing 20

WebMarketCentral

MARCH 4, 2009

The context in this case is the particular tool, website or other online venue where the content will be shared: in a blog, a social networking or bookmarking site, a media sharing site (e.g. Flickr or YouTube ), a wiki, a forum, a Squidoo lens, wherever. Sharing content enables one to make connections ; to find people with similar interests.

Social Media 20

Social Media Web 2.0 Media Wiki 20

WebMarketCentral

DECEMBER 12, 2007

Jeff has been an active member of the early-stage venture capital community in the Midwest since 2000, when he founded Milwaukee's first angel network, Silicon Pastures. JR: We have run a few advertising campaigns on Facebook and have had a few press releases. WMC: How do you market and promote TopNetPix?

Web 2.0 20

Web 2.0 Viral Marketing Internet Marketing Tagging 20

WebMarketCentral

JANUARY 23, 2009

Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo! Buzz , Digg and Photo.net. "A A link from one of these high Pagerank sites drives a lot of traffic and is worth hundreds of links from lesser sites." tags: Andrew B.

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

WebMarketCentral

SEPTEMBER 23, 2008

How can small businesses cost-effectively add sophisticated capabilities like custom search and social networking features to their sites? Which elements are the most critical when initiating a website redesign project? What separates effective navigation from poor design?

Design 20

Design Marketing Websites CMS Development Best Practices 20

WebMarketCentral

FEBRUARY 27, 2009

Featuring local social media experts, the session will provide an overview of social networking sites, search engine optimization and emerging new media to watch for as well as discuss what’s working, what’s not and what’s here to stay within the social media universe. Louis Park, Minn. from 8 a.m.

Enterprise Management 20

Enterprise Management Social Media Work Management Marketing Management 20

WebMarketCentral

JANUARY 28, 2008

Most entertaining of all is Grehan's view of social networks: "I HATE Facebook! If one more twat invites me to Facebook I'm going round their place with an axe! Wal-Mart has a Facebook profile. Please God, take it away and let me get some work done. Go away and leave me alone. All of you.

SEO 20

SEO Wiki Best Practices Allocation 20

WebMarketCentral

SEPTEMBER 10, 2007

iBakeSale is a great opportunity for shoppers to do well by doing good, and has been written up in numerous blogs including The Parent Bloggers Network , midwesternmommy.com , The Mummy Chronicles , The Karianna Spectrum and Phat Mommy , as well as Jonathan's own blog. It wasn't so simple for us to join the network and get 300 merchants.

Blogger 20

Blogger Advertising Agencies Paid Search Agency Loyalty 20

WebMarketCentral

JUNE 17, 2009

WiseStamp lets you control the look of the email signature as well as adding RSS feeds and social networking links like LinkedIn and Facebook. WiseStamp This is a slick tool that enables you to easily create a graphical HTML social media email signature for use with most common webmail services (Gmail, Yahoo mail, AOL, Hotmail etc.).

Tools 20

Tools Best Practices RSS Adwords 20

WebMarketCentral

NOVEMBER 5, 2008

sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). Most Web 2.0 Twitter, however, stands alone. Okay, there's also Pownce , but Twitter is better.)

Twitter 20

Twitter Web 2.0 Digg Tagging 20

WebMarketCentral

JUNE 3, 2009

The 6 Untold Reasons Why Businesses Fail by Growthink Dave Lavinsky elaborates on six common but often unrecognized causes of business failure, such as confusing ego with a business opportunity, trusting "white lie" feedback and failing to make a 100% commitment.

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

WebMarketCentral

MARCH 31, 2008

While clearly not a statistical sampling, LinkedIn and Facebook were mentioned prominently by nearly all respondents. I've written previously about which social networking/tagging/bookmarking sites seemed to work well at driving B2B traffic, but have collected significantly more data since then. StumbleUpon and del.icio.us

Social Networks 20

Social Networks Traffic Digg Wikipedia 20

WebMarketCentral

OCTOBER 1, 2009

This year will feature expanded, finer-grain categories (such as separate best-ofs for Twitter- and Facebook-related posts) and some renamed categories ("social media marketing" will replace "social media optimization" which in turn replaced a varied basket of terms before it). Welcome to the first best-of-2009 (so far) compilation.

Social Media 20

Social Media Marketing Budget Social Marketing Web 2.0 20

WebMarketCentral

JANUARY 20, 2009

as some refer to it—provide outstanding guidance on using social media tools like LinkedIn, Twitter, Facebook, blogs and social media newsrooms to maximize the impact and SEO benefits of online PR activities, as well as measuring your success. Facebook Connects Your Brand Across the Social Web by PR 2.0 tags: PR 2.0, tags: PR 2.0,

PR 20

PR Best Practices Press Blogger 20

WebMarketCentral

OCTOBER 21, 2009

Mail), social networking sites (Facebook, MySpace), blogging platforms (WordPress, Blogger, TypePad), media sites (Flickr, YouTube) and more. Flock Flock is a "social web browser" that integrates email, photos, video and social media sites into a single interface, while simplifying sharing and publishing.

Enterprise Management 20

Enterprise Management Tools Marketing Management Best Practices 20

WebMarketCentral

JUNE 30, 2008

Most important social networking tools: Chris hates Twitter (another thing we agree on!) He likes Ning , Digg , del.icio.us , Reddit , Facebook , and Lee LeFever's In Plain English videos. Two weeks ago I shared some online marketing/PR wisdom from GM's social media guy, Christopher Barger. but recognizes that it has an impact.

Ning 20

Ning Digg Lock-In Tagging 20