Convince & Convert

DECEMBER 15, 2023

We’ve compiled an updated list of the best tips you must know before you begin optimizing your online presence. Here’s a list of top tips to make the most of your content creation efforts: 7 tried-and-tested tips to leverage social media SEO You need to take basic and advanced actions to secure the top position on social media search results.

Social Media 154

Social Media SEO Cost Per Click Media 154

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. His post covers everything from Facebook ads to internet marketing. Even Facebook asks for her help.”

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. Read on for our tips to keep your brand’s content above board. For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. Be inspired.

Ethics 121

Ethics Social Media Trends Copyright 121

Launch Marketing

JULY 14, 2021

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Looking for tips to elevate your digital marketing strategy for measurable results? These frequently go viral and can often change brand perception and spark positive interest.

Paid Search Agency 173

Paid Search Agency Social Media Lead Scoring Lead Ranking 173

The Lead Agency

JUNE 7, 2018

Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. In the following article we will look to current research on viral content and look at what it really takes to make an impression in a digital world. What Do We Mean By ‘Going Viral’?

Viral Marketing 48

Viral Marketing Peer-to-peer Broadcasting Word of Mouth 48

Top Rank Marketing

DECEMBER 20, 2023

.” — Debbie Friez @dfriez Click To Tweet Pins Have a Long Lifespan When reviewing and comparing to other social platforms , Instagram and LinkedIn posts typically may have a maximum life of 48 hours. X/Twitter is only 15-20 minutes, and Facebook is 5-6 hours. Pinterest posts however typically have a lifespan of 6 months !

Paid Content 114

Paid Content Search Marketing Promotion Advertising Agencies 114

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

Social Media 101

Social Media Features Media Curation 101

Optinmonster

NOVEMBER 3, 2021

That’s why, in today’s post, we’ll be sharing 9 expert tips on how to increase sales with social media. This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. Ready to get started?

Social Media 80

Social Media Media Tips Ideal Customer Profiles 80

The Lead Agency

APRIL 14, 2024

Multiple stakeholders and longer decision-making processes bring unique challenges, and the how-to tips everywhere online are mostly irrelevant in B2B industries. They could be sliced up into shorter-form content to capture attention on social media platforms like Facebook and LinkedIn. We’ve got something different.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. How to use hashtags on Facebook. bill.hirst. ??

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Martech Advisor

JANUARY 3, 2020

Nuances and innovative tips to enhance social media strategies. Use the tips and tricks shared by this social media guru to amplify your social media marketing efforts in 2020. Key takeaways from this book include: Tips on how to write better social content. Tips on content writing with storytelling and emotion.

Social Media 135

Social Media Social Marketing Media Planning 135

Optinmonster

OCTOBER 31, 2023

Why Headlines Matter Key Components of a Great Headline Types of Headlines and Their Uses Best Headline Examples for Different Niches How to Start Writing Your Own Headlines Tips and Best Practices for a Catchy Headline Why Headlines Matter The online world is saturated with content. ” Types of Headlines and Their Uses 1.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Webbiquity

JUNE 7, 2018

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. Make sure you share useful tips, thought leadership posts, and other forms of content to capture your audience’s attention. You can also create viral articles or epic guides. 69%) and Facebook (.77%).

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Optinmonster

FEBRUARY 21, 2024

These approaches highlight important elements that you’ll need for any content marketing strategy , so add these tips to your blog traffic arsenal when following the 5 steps outlined above. Because AdEspresso’s topic is Facebook advertising–which is a popular topic–the initial keyword list was pretty gigantic.

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73

Metadata

JULY 21, 2022

Facebook is often perceived as the undisputed champion among social media platforms. As one of the paid social pioneers, Facebook Ads are also a foundational component of many brands’ digital marketing strategies. A lot of B2B companies don’t think they can reach their audiences on Facebook , but that’s not the case at all.

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Optinmonster

DECEMBER 28, 2023

Pro-tip: Learn about 50 smart ways to segment your audience so you can target your message to achieve higher conversion rates, regardless of the channel you use. That’s way more than Facebook (0.15%), Instagram (0.60%), and X (0.05%). Recently, LinkedIn changed its algorithms to prioritize posts that share “knowledge and insights.”

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

ClearVoice

MARCH 31, 2021

Social media updates for LinkedIn. March 2021 — LinkedIn celebrates International Women’s Day through e-learning. For International Women’s Day, LinkedIn unlocked numerous platform learning courses. January 2021 — LinkedIn launches Marketing Labs for its advertisers. Social media updates for Facebook.

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

The Marketing Blender

MARCH 15, 2021

The days of organic leads from social pages are mostly gone, outside of viral phenomena. If you have services to sell to businesses, LinkedIn may be your best bet. Here are some tips to help you get a clear picture of your ideal customers. Discuss pain points, share tools and tips, and offer more than the sales pitch.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing & Strategy 126

FunnelEnvy

DECEMBER 11, 2023

For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence. Only after she grew and monetized her TikTok following did she re-invest time into LinkedIn. How can your business tap into B2B video?

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

SocialPilot

JANUARY 21, 2024

Take The Ritz-Carlton , for example; their prompt and personalized responses to guest queries on their Facebook page are a brilliant display of their digital marketing strategy. According to a study by Social Media Today , videos generate 1200% more shares than text and images combined, marking the importance of videos in viral marketing.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Sprout Social

MARCH 16, 2022

Facebook video metrics to watch. A video view on Facebook counts when a user watches a video for at least three seconds. While videos on Facebook generally autoplay, this feature can be turned off. Facebook post engagements include reactions (Like, Love, Haha, Wow, Sad or Angry), shares, clicks and comments.

Video Marketing 125

Video Marketing Youtube Click Rate Allocation 125

Optinmonster

MAY 27, 2020

Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. Instead, B2B should consider platforms like LinkedIn and Facebook as they are better equipped for sharing in-depth posts and articles, as well as reaching industry-focused groups.

Social Media 130

Social Media Paid Content Social Marketing Advertising Agencies 130

Adobe Experience Cloud Blog

OCTOBER 1, 2012

by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Recently I caught up with Neal and he answered some of the top questions facing businesses who are looking to optimize their presence on LinkedIn.

Lead Generation 48

Lead Generation Linkedin Optimization Tips 48

Marketing Insider Group

OCTOBER 12, 2015

Here are the top promotion tips for Facebook, Twitter, LinkedIn, Pinterest, and Instagram: Facebook Promotion Tips. Use the Boost Post button after publishing a post to your Facebook page. Boost posts from Facebook Insights. Create new ads with Facebook Ads Manager. Twitter Promotion Tips.

Paid Social Agency 100

Paid Social Agency Budget Programs Linkedin Viral Marketing 100

Vidyard

MARCH 12, 2020

That’s why we’ve put together our top tips for working remotely—and continuing to be just as (if not more) effective as you are in the office. In this short video, she shares her top tips for working from home—from her usual home workspace. Remember the viral video of a man being interviewed on the BBC? Contents 1. Her advice?

Work Management 164

Work Management Tips Marketing Management Paid Search Agency 164

Writing on the Web

DECEMBER 3, 2010

Facebook can be a powerful list building tool if you know how to use it properly as such. Videos are very popular on FB and if you do it right, your video may even go viral and be shared by others and create even more visibility for you and your offer. 7. Share valuable tips with your link to your offer.

Facebook 100

Facebook Ad Building Tools Autoresponders 100

Bluetext

APRIL 7, 2021

The Latest in LinkedIn. LinkedIn is taking users’ ability to “connect” to the next level. This week LinkedIn is rolling out new profile features that will empower a whole new segment of users with the opportunity to become content creators and professional influencers. Creator Mode & Influencer Opportunities. Last year 62.1

Linkedin 26

Linkedin B2B Thought Leadership Peer-to-peer Paid Search Agency 26

Martech Advisor

DECEMBER 5, 2019

Learn More: Top 3 Viral Mobile Marketing Campaign Examples to Inspire You. Pro Tip : Ambush marketing could get your brand in trouble, but it is a risk worth taking if you are armed with an idea your rival can't counter, out of the box thinking, and the technology to entertain and win over your customers.

Mobile Marketing 113

Mobile Marketing Marketing & Strategy Campaigns Marketing Strategy 113

Metadata

FEBRUARY 5, 2024

Refuse to be B2B-oring Most B2B marketers read from the same script: LinkedIn ads with similar messaging. Here’s an example: When everyone’s first, second, and third connections on LinkedIn were talking about Chat-GPT, Melissa and her team jumped into action by creating a video. Unsurprisingly, the video went viral in B2B circles.

Paid Content 52

Paid Content Advertisements Advertising Peer-to-peer 52

Martech

JUNE 21, 2023

Nowadays, waiting for your content to go viral magically is like waiting for a bus in the middle of a desert. Dig deeper: 6 tips for optimizing LinkedIn content for B2B marketing Unlocking the potential of employee advocacy in content marketing Look at your employees’ personal networks as an untapped reservoir of opportunities.

Marketing & Strategy 135

Marketing & Strategy Marketing Strategy Content Marketing Paid Search Agency 135

Sprout Social

OCTOBER 25, 2022

From fine-tuning your profile to experimenting with your content, any combination of these tips will help you rise above the noise. Here’s a common thread between most of our brand awareness tips: a bit of creativity can score you major brownie points with followers. According to 72% of our LinkedIn community , the answer is yes.

Branding 131

Branding Brand Identity Marketing & Strategy Eye-Tracking 131

ClearVoice

MAY 15, 2020

Over 8 billion views register on Facebook every day on average – Market.us. Professional tips have been peppered in as well from David Zweig , senior product creative at Discovery, Inc. Pro tip: Zweig’s advice to companies regarding social cadence: “What you don’t want to do is keep posting just to post.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Sprout Social

JANUARY 9, 2017

Let’s take a look at each major network and see what we found on the best times to post on social media: Jump to Facebook. Jump to LinkedIn. Best Time to Post on Facebook. billion monthly active users , Facebook is king of social media. 3 Things to Know Before Posting to Facebook. Jump to Twitter. Jump to Google+.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Sprout Social

NOVEMBER 11, 2021

In this article we’ll dig into how to remove these digital silos, share tips on how to integrate the tools that matter most and share use cases to help you identify the right integrations for your team. Scenario: A user messages you on LinkedIn about an upcoming conference your company is hosting.

Digital Asset Management 121

Digital Asset Management Social Media Work Management Marketing Management 121

Oktopost

OCTOBER 28, 2019

We’ve boiled them down to twelve key tips. Tip: try to look at influencers outside your immediate industry. Once you’ve got your accounts all set up, start posting witty, insightful, engaging content that will drive clicks and go viral. We do not recommend the approach of just putting yourself out there and hoping for the best.

Personalization 69

Personalization Ad Building Tips Branding 69

Martech Advisor

DECEMBER 12, 2019

Over the last decade, D2C marketing strategies have gained fresh momentum, as brands have leveraged social media, viral content, and SEO for great results. Start with location-specific content targeting on Instagram and Facebook. Tell us all about it on LinkedIn , Facebook , or Twitter.

Marketing & Strategy 89

Marketing & Strategy Marketing Strategy Paid Search Agency Advertising Agencies 89