Remove Examples Remove Segmentation Remove Tagging Remove Wikipedia
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How B2B Marketers Can Dominate Branded Keyword Search Engine Results

KoMarketing Associates

SEO Tagging Basics. When it comes to onsite optimization efforts, don’t forget SEO tagging basics! This includes the optimization of HTML titles, meta descriptions, Open Graph tags, and page headings. Examples include sitelinks and callout extensions. Keyword bids on high priority brand-related search queries.

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What are DMPs? And why you need to combine DMPs with DSPs

Bannerflow

A DMP collects audience data by tagging pages with trackers that collect info on who visited certain pages, and by importing data from other sources. A DMP allows its users to create audience segments by grouping or excluding viewers by activity and characteristics. For example, media buying and targeted advertising.

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Pay Attention to These SEO Trends in 2020 and Beyond

Moz

In 2015, for example, we were introduced to RankBrain -- the machine-based search algorithm that helps Google push more relevant results to users. For example, if your site sells shoes, you need to think about how many different types, colors, sizes, brands, and concepts exist for your shoes. But it's easier said than done.

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How much do you “charge” for your content?

Chris Koch

Image via Wikipedia. Yet while generally we can’t put a price tag on our content, we do charge for it. For example, there is no way that the typical Webinar is worth as much as an in-depth research report, yet we make buyers give us the same amount of information for both—we charge them the same price. For example, 99.9%

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How much do you “charge” for your content?

Chris Koch

Image via Wikipedia. Yet while generally we can’t put a price tag on our content, we do charge for it. For example, there is no way that the typical Webinar is worth as much as an in-depth research report, yet we make buyers give us the same amount of information for both—we charge them the same price. For example, 99.9%

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The Four Elements of Buyer Experience Ecosystem Thinking

Tony Zambito

Image via Wikipedia. When rallying the organization to transform around buyer experience, it must be extremely difficult, even exasperating, to talk about the repeated examples of Zappos, Apple, Nordstroms, and etc. B2B market CEO’s must feel a little like the great explorer’s of our time. 

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The Coming Consolidation in Social Networking

WebMarketCentral

social tagging sites. Wikipedia lists more than 100 social networking sites , and Social Media Trader recently compiled an even more exhaustive list of 115 social news and bookmark sites rated by PageRank, number of inbound links and dollar value of each site. tags: Social media sites, Alexa rankings, Web 2.0