Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 127

Examples Campaigns Advertising Agencies Burn Rate 127

KoMarketing Associates

JULY 2, 2020

Among the companies KoMarketing works with, most B2B marketers do use LinkedIn ads, though they may not use them extensively. These examples of B2B social media ads and the principles behind why they work can improve your return on ad spend significantly. Yes – and it works. Does it work? Clearly, it varies.

Social Media 290

Social Media Paid Search Agency Advertisements Advertising 290

Webbiquity

FEBRUARY 16, 2021

The best part is that Instagram isn’t only a perfect place for consumer brands—it can work really well for B2B companies, too. If you’re considering using Instagram marketing for business promotion, check out these eight inspiring examples of B2B companies killing it on the platform in various creative ways.

Paid Search Agency 299

Paid Search Agency B2B Marketing Examples Enterprise Management 299

Oktopost

SEPTEMBER 21, 2023

Top Social Selling Examples: and Mistakes to Steer Clear of Here are the top social selling mistakes you need to avoid to maximize the impact of your social selling strategy: 1. Focus on long-term relationship building rather than immediate sales: don’t try and sell straight off the bat, because it won’t work.

Sales Management 136

Sales Management Examples Top of Funnel B2B Thought Leadership 136

SocialPilot

JANUARY 29, 2024

As per the recent study conducted by HubSpot, the average response rate of cold emails is only 1%. The process of influencer marketing is a gamble that can work wonders when played right. With the more than 15 billion worth of this industry and increasing, working in the right direction is getting more challenging.

Examples 92

Examples Marketing Proposals Outreach CAN-SPAM 92

Optinmonster

JANUARY 18, 2024

If you offer free trials to get people to buy your product, it’s important to make sure your free-to-paid conversion strategy is working. According to RevenueCat’s benchmark study : Apps with the 4-day (or fewer) trials have a 30% conversion rate. Apps with 5-9-day trials have a 45% conversion rate.

Conversion Rate 88

Conversion Rate Conversion Examples Marketing Analytics Tools 88

Salesforce Marketing Cloud

NOVEMBER 28, 2023

Common sales compensation plan terms Types of sales compensation plans 6 steps to build an effective sales compensation plan 4 sales compensation plan examples to get you started Tee up reps for success Use Sales Programs to pair the right compensation with outcome-based training in the flow of work so reps can deliver results quickly.

Planning 64

Planning Examples High Quality Lead Sales Qualified Leads 64

Salesforce Marketing Cloud

AUGUST 24, 2023

See how it works What is a sales dashboard? One dashboard I see a lot: A sales manager creates a team pipeline dashboard that includes the total number of leads generated by reps in a given quarter, the total number of leads in each pipeline stage, and the team’s conversion rate (percentage of leads that complete a purchase).

Examples 98

Examples Enterprise Management Work Management Eye-Tracking 98

Zoominfo

MAY 21, 2020

We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email. And we’ve got examples. If a 60% response rate and 80% rate of engagement sound good, read on for a process-oriented approach you can use to get similar results.

Outreach 264

Outreach Examples Zoominfo Account Based Marketing 264

Marketing Insider Group

SEPTEMBER 8, 2020

How well does email drip marketing work? Over the last five years, its conversion rate has varied only about three percentage points. The subtle message: Trello is a two-for-one tool that can help its users with both work and life. This type of email works best if your marketing team works hand-in-hand with your sales team.

Work Management 327

Work Management Examples Paid Search Agency Marketing Management 327

Optinmonster

OCTOBER 31, 2023

Are you looking for headline examples? In this blog, we’ll deep dive into the world of headlines, exploring their importance the key components of a compelling headline, and providing many headline examples across various niches. In the age of content marketing , where content is king, headlines reign supreme.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Rev

APRIL 12, 2023

We’ve put together some of the best ABM examples that drove incredible results. For example, if a company wants to target high-end accounts, it can create campaigns with special offers and incentives designed specifically for those accounts. First, let’s dive into what account based marketing is. What is account based marketing?

Account Based Marketing 78

Account Based Marketing Examples Planning Paid Search Agency 78

Salesforce Marketing Cloud

JANUARY 3, 2024

Early in my career, I worked for a company that encouraged its salespeople to push for an immediate close, and it was soul-sucking. What are some sales pitch examples based on different scenarios? Support your pitch with examples of success supported by visualizations. Would you like to connect to see if this could work for you?

Examples 109

Examples Work Management Ideal Customer Profiles Marketing Management 109

Vision6

APRIL 19, 2023

These emails could include a purchase anniversary email, work anniversary email or birthday email. This can positively impact your brand image and reputation, leading to higher customer retention rates and increased advocacy. Examples of anniversary emails 1. Analyse the data to see what’s working and what’s not.

Examples 98

Examples Loyalty Template Eye-Tracking 98

Outgrow

JANUARY 7, 2021

10 Best Website Chatbot Examples of 2021 [Real-Life Examples]. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. Undoubtedly, chatbots are automation at its best.

Examples 111

Examples Marketing AI Marketing Websites Best Practices 111

SocialPilot

JANUARY 26, 2024

As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started! But how did I create this guide?

Examples 78

Examples ROI Planning Work Management 78

Optinmonster

MAY 10, 2023

In the end, we will share FOMO marketing strategies and FOMO marketing examples so you can apply FOMO tactics in your marketing campaigns and enjoy the results yourself! FOMO Marketing Strategies Best FOMO Marketing Examples What is FOMO? So, be sure to display the best-selling or top-rated items prominently on your website.

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

Optinmonster

DECEMBER 27, 2023

Are you struggling to improve your website conversion rate? If yes, you’ll gain a lot by reading about scarcity examples in marketing. Limited-time offers , countdown timers , and Black Friday deals are all examples of an interesting economic theory: the scarcity principle. How Does Scarcity Marketing Work?

Examples 80

Examples Conversion Urgency Marketing Amazon 80

EveryoneSocial

JULY 14, 2022

We know social selling works. We gathered several social selling examples to illustrate the power of leveraging your social networks to attract prospects and build relationships with potential customers. Take a look at the social selling examples and tips in this post to get a little inspiration to help you reach your sales goals.

Examples 98

Examples Ideal Customer Profiles Profiling Linkedin 98

Valasys

DECEMBER 20, 2023

Making an affiliate scheme that works well takes skill and hard work. Now, for your program to work successfully, it needs to be unique and make affiliates want to market your products or services. Businesses that sell digital goods or services need to be able to work with sites like Easy Digital Downloads.

Planning 52

Planning Work Management Examples Marketing Management 52

Rev

AUGUST 2, 2023

Yes, there are some key ingredients like patience, persistence, persuasion and hard work. Why you shouldn’t neglect prospecting Sales prospecting vs. lead generation General tips for more effective prospecting Examples and resources for outbound and inbound prospecting methods Let’s get started! What is sales prospecting?

Sales Management 78

Sales Management Ideal Customer Profiles Template Top of Funnel 78

Optinmonster

DECEMBER 30, 2023

To help you get your visitors scrolling down, we’ve collected some great examples of above the fold content you can use for inspiration. For instance, when I revamped my website’s ‘Above the Fold’ area, I noticed a 30% decrease in bounce rate within the first month. In this example, two stories stand out.

Examples 89

Examples Content Trigger Marketing Eye-Tracking 89

Rev

APRIL 19, 2023

Cold calling techniques and examples One of the best ways to improve your cold calling success rate is to research your prospect ahead of time. For example, look up what challenges their company is currently facing or recent achievements your offer can help support. Unsurprisingly, this is a recipe for failure.

Ideal Customer Profiles 78

Ideal Customer Profiles Top of Funnel Cold Calling Examples 78

Optinmonster

MARCH 22, 2023

We’ll delve into some proven upselling strategies and will provide examples to inspire you in your business. For example, a fast food restaurant might offer to upgrade a customer’s meal to a larger size or add on additional menu items. Both are tactics used to boost sales revenue, but they work slightly differently.

Examples 122

Examples Tips Cross-Selling Bundling 122

Oktopost

NOVEMBER 9, 2023

Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? 7 Essentials for Paid Media Plans Take Your Paid Media Results to the Next Level with Oktopost Examples of Paid Media for B2B Marketers There are three main categories of media: paid, earned, and owned.

Paid Content 62

Paid Content Media Plans Planning Allocation 62

Optinmonster

JANUARY 18, 2024

If you offer free trials to get people to buy your product, it’s important to make sure your free-to-paid conversion strategy is working. According to RevenueCat’s benchmark study : Apps with the 4-day (or fewer) trials have a 30% conversion rate. Apps with 5-9-day trials have a 45% conversion rate.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Because in today’s article, we’re going to teach you what kinds of promotional emails there are, look at 9 examples of emails you can use, and give you some tips on how to write your own. 9 promotional email examples.

Promotion 140

Promotion Examples Landing Pages Click Rate 140

Salesforce Marketing Cloud

DECEMBER 12, 2023

” Here we’ll share seven ways to foster your own customer-obsessed culture, including strong customer-obsession examples from companies that do it well. No matter their role, they see how the work they do connects to serving your customers, delivering meaningful value, and helping them succeed.

Lead Ranking 59

Lead Ranking Examples Ideal Customer Profiles Lead Scoring 59

Optinmonster

DECEMBER 19, 2022

Do you need some exit intent popup examples to inspire your next popup campaign? In this article we’ll share the best exit intent popup examples we can find, as well as what makes them work and how you can create your own exit intent popups. How do exit intent popups work? Do Exit-Intent Popups Work on Mobile?

Intent 94

Intent Top of Funnel Examples Conversion 94

Sprout Social

NOVEMBER 29, 2022

To help you promote your company’s program, we’ve gathered seven corporate social responsibility examples from top brands using social media to spread the word on how they’re giving back. This CSR example works because it shows how well Grove Collaborative knows their mission and audience. Let’s dive in.

Examples 97

Examples Paid Search Agency Burn Rate Planning 97

Oktopost

SEPTEMBER 21, 2023

Top Social Selling Examples: and Mistakes to Steer Clear of Here are the top social selling mistakes you need to avoid to maximize the impact of your social selling strategy: 1. Focus on long-term relationship building rather than immediate sales: don’t try and sell straight off the bat, because it won’t work.

Sales Management 62

Sales Management Examples Top of Funnel B2B Thought Leadership 62

Benchmark Email

DECEMBER 21, 2021

Whether you’re after raising brand awareness, building authority, boosting organic traffic, or increasing conversion rates on your website, you’ll find that there are a few approaches that always work better than others.

Examples 98

Examples Tips Advertising Benchmark Content 98

Salesforce Marketing Cloud

FEBRUARY 19, 2024

Benefits of a playbook Sales plays to include in your playbook How to write an effective playbook How to keep your playbook up to date 7 sales playbook types and examples Make your enablement about results, not effort Close your revenue gaps and get more out of every rep — with Sales Programs delivered in your CRM. What are sales plays?

Examples 59

Examples Work Management Marketing Management Marketing Proposals 59

Optinmonster

FEBRUARY 27, 2023

In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples How to Create a Welcome Popup Welcome Popup Best Practices Next Steps: After the Welcome Popup, What Now? Website Welcome Message Examples 1. Let’s get started!

Examples 72

Examples Intent Click Rate eCommerce 72

Optinmonster

APRIL 6, 2023

Are you looking for the best email call-to-action examples and practices to grow your email list ? In this article, we’ll go over the importance of an email call-to-action, mention proven practices and features of a high-performing CTA, and share some of the best call-to-action examples to skyrocket your conversion rate.

Conversion Rate 72

Conversion Rate Conversion Examples Click Rate 72

Sprout Social

NOVEMBER 2, 2023

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. Some examples of goals include: Identify the top three customer pain points.

CMS Development 104

CMS Development Examples Work Management Touchpoints 104

Sprout Social

FEBRUARY 14, 2023

And yet, social advocacy examples continue to be the exception. As networks work those kinks out, marketers have to adapt. 4 social advocacy program examples to inspire your strategy If you want to get a program started but you’re not sure where to begin, look no further. That’s an incentive in itself.”

Examples 93

Examples Zoominfo Work Management Webinar Metrics 93