Adobe Experience Cloud Blog

JULY 3, 2015

Author: Phillip Chen How do you run a virtual event that has a whopping 18,000+ people registered? Like live events, virtual events are typically run by marketing program managers to help support demand generation within a specific market. This is how you turn a virtual event into a large demand generation program.

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Adobe Experience Cloud Blog

APRIL 22, 2015

Author: Sanjay Dholakia I can’t believe it’s already been over a week since the Marketo Marketing Nation Summit 2015 kicked off in San Francisco! MKTGNation was trending on Twitter! From that first event through our last session, it could not have been more evident that the Marketing Nation is not only strong, but thriving.

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Adobe Experience Cloud Blog

JUNE 17, 2009

On Thursday, June 4 th over 200 customers, prospects, analysts and friends of Marketo attended an evening at Hotel Vitale in San Francisco for the launch of Marketo Sales Insight. DeannaDeery : Excited to be a part of the fastest growing vendor in the Marketing Automation space. Marketo – 200+ Customers and growing!

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Marketo Marketing Automation Services Tagging Marketing Automation 48

Adobe Experience Cloud Blog

APRIL 22, 2013

Kathryn is a senior marketing manager at BrightTALK , a webinar and video solution for professionals and their communities. Follow Kathryn on Twitter at @KKilner. For instance, maybe you recently hosted an event that had numerous educational sessions that were filmed. Event Marketing Lead Nurturing Modern B2B Marketing'

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Lead Nurturing Webinar Metrics Sales Qualified Leads Video Marketing 48

Adobe Experience Cloud Blog

JUNE 26, 2015

Find out her career interests: Which type of marketing does she envision pursuing? Is she interested in running field events, or managing the company’s Twitter feed? Here are some examples of projects that data-hungry interns can nosh on: Have you received a list from a third-party event without email addresses?

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Work Management Marketing Proposals Marketing Management Thought Leadership 48

Adobe Experience Cloud Blog

JANUARY 21, 2016

But what if you could have a better idea of the changes 2016 has in store for marketers? We were curious so we asked Marketo employees to take a moment to look forward and share their marketing predictions. Social Media Marketing: Google is going to feel the pressure from social media advertising. Quality over quantity!

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Adobe Experience Cloud Blog

OCTOBER 9, 2014

Attracting almost 600 marketers, our whirlwind events had packed agendas and incredible engagement from the attendees. In short, the events had a bit of everything so we wanted to recap the bigger themes from our European “Innovation in the Nation” events: 1. Event Marketing b2b Consumer'

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B2B Thought Leadership Multi-Channel Lead Qualification Thought Leadership 48

Adobe Experience Cloud Blog

APRIL 24, 2013

It was directed by Ridley Scott and a great example of early event marketing (source: Advertising Today). The original name of Twitter was actually Twttr. A few months before Twitter launched, the founders decided to change the name and rebrand (source: bitrebels.com). Tweet This]. Tweet This]. Tweet This].

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Internet Marketing Lead Scoring Lead Ranking Blast Campaigns 48

Adobe Experience Cloud Blog

OCTOBER 26, 2011

Oracle not only canceled Marc’s Wednesday morning keynote at 3:30 pm the day before; it publicly returned his $1 million event sponsorship. They issued a press release about the new off-site event and coordinated a press conference, pulling media personnel from OpenWorld itself. Event Marketing. Video Marketing.

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PR Salesforce.com Multi-Channel Planning 48

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

If you dig into the design and capabilities, you’ll find that while CRM systems provide indispensable value to any kind of sales organization, the reality is that they fall short for most marketing departments. Marketing Automation. Marketing Automation. Email and Online Marketing. Business Goal. Account Management.

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Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Adobe Experience Cloud Blog

MAY 23, 2017

Social media is invaluable when it comes to driving conversations and awareness around your event. But creating an event experience is no easy feat. First, it’s important to have a clear understanding of the business priorities for the event. Think about the who, what, when, and where you’ll be during the event.

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Social Media Media Marketo Thought Leadership 124

Webbiquity

SEPTEMBER 10, 2012

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Stacey Acevero. Linda Boff.

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Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Stacey Acevero. Linda Boff.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Adobe Experience Cloud Blog

JANUARY 5, 2017

This Twitter poll from Pam Moore , CEO and Founder of Marketing Nutz, helps her understand how her audience feels about Snapchat for B2B marketing. Here’s an example of a referral campaign that we ran for our annual event, Marketing Nation Online. You can even offer incentives to increase the response rate.

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Adobe Experience Cloud Blog

MAY 8, 2013

It stands out from all the text promotion companies typically do, helps tell a story, and gives event attendees all the information they need in a short amount of time. Visual content for events can be a valuable tactic before, during, and afterwards, becoming a cornerstone of your event marketing strategy. Infographics.

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Promotion Marketo Content Buzz 48

Adobe Experience Cloud Blog

DECEMBER 5, 2010

If you know Marketo then you know we love big lists, especially our big list of B2B Sales and Marketing blogs. Instead, I have created a list of all the networking events I can think of, not counting those that just happen, like walking in the halls, sitting next to someone cool at a session, and in the lobby of the hotel.

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Marketo Press Network Marketing Conference 48

Adobe Experience Cloud Blog

JUNE 8, 2017

Enter the hybrid event, an evolving brand experience solution that may be the perfect fit for this demanding demographic. Hybrid events cater to this demographic’s needs by offering both on-site and virtual components for attendees and participants. Hybrid events offer the novelty and adventure that Millennials crave.

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Webinar Metrics Demographics Marketing Management Broadcasting 134

TrustRadius Marketing

NOVEMBER 2, 2022

ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft. Hootsuite Academy has helped thousands of professionals and organizations boost their social IQ with free online education and paid certifications in social media marketing, social selling, and the Hootsuite platform.

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Enterprise Management Digital Asset Management Work Management Marketing Management 52

Referral Rock

OCTOBER 30, 2019

Other popular digital marketing tools in this category: Autopilot, Marketo, Pardot, Eloqua. Their software makes it easy to share content and automatically schedule posts to Facebook, Instagram, Twitter, and LinkedIn. Discovery – allows you to search for keywords on Instagram and Twitter. Logistic management tools.

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Marketing Automation Services Budget Programs Work Management Marketing Management 69

Vidyard

FEBRUARY 2, 2021

Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Twitter Video Statistics 3.5 Video Trend #5: Event Recordings Are No Longer Treated as an Afterthought 5.1 Keep Promoting Your Webinar After the Live Event 5.1.3 Promoting an Event or Webinar 2.9

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Sales Management Top of Funnel Video Marketing Paid Content 65

Vidyard

SEPTEMBER 14, 2021

Video Trend 5: Event Recordings Are No Longer Treated as an Afterthought 5.1 Keep Promoting Your Webinar After the Live Event 5.1.3 Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Twitter Video Statistics 3.5 The Shift to Virtual Events and Conferences 2.

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Marketing Budget Enterprise Management Work Management Marketing Management 65

TrustRadius Marketing

NOVEMBER 2, 2022

ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft. Hootsuite Academy has helped thousands of professionals and organizations boost their social IQ with free online education and paid certifications in social media marketing, social selling, and the Hootsuite platform.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft. Hootsuite Academy has helped thousands of professionals and organizations boost their social IQ with free online education and paid certifications in social media marketing, social selling, and the Hootsuite platform.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft. Hootsuite Academy has helped thousands of professionals and organizations boost their social IQ with free online education and paid certifications in social media marketing, social selling, and the Hootsuite platform.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52