Event Marketing SEO Social Media Telemarketing 
markempa
SEPTEMBER 29, 2006
« Podcast: Marketing and Sales for Big Complex Selling (Pt 1) | Main | Podcast: Marketing and Sales for Big Complex Selling (pt 3) » Telemarketing big with Xerox Do you use the telephone as part of your multi-modal lead generation strategy? Telemarketing, as Xerox shows, is still a.
markempa
AUGUST 25, 2014
Before this program was created, the company had a rudimentary Web presence – essentially no Internet marketing and no digital marketing strategy in place. To create the program, the team began with the website and from there, added paid search and SEO to the digital marketing initiative. 1,500% ROI on SEO in 2011.
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Excelsior Research
MAY 24, 2021
Some of the common marketing channels a business uses are: emails, events (both online and offline), social media, pay per click, cold marketing content marketing, and more. We need to understand and realize that marketers truly create awareness in the markets in and around you. SOCIAL MEDIA.
Excelsior Research
MAY 24, 2021
Some of the common marketing channels a business uses are: emails, events (both online and offline), social media, pay per click, cold marketing content marketing, and more. We need to understand and realize that marketers truly create awareness in the markets in and around you. SOCIAL MEDIA.
markempa
OCTOBER 22, 2005
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0
markempa
JUNE 14, 2007
« The Physics of Trigger Events for Lead Generation | Main | Online Lead Generation and Management Strategies that Get Results » Social Media Pundits Disconnect from B2B Marketing As someone in B2B, do you feel left out of the social media buzz? Well, this may be true, but social.
markempa
NOVEMBER 16, 2006
I interviewed Ruth Stevens , author of Trade Show and Event Marketing , to get her views on what marketing and sales can do to increase the effectiveness of their event marketing and she gave some helpful insights. Show Agenda Why did you write Tradeshow and Event Marketing and what were you hoping to address?
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