Valasys

OCTOBER 9, 2019

Engagio has grabbed the number one position among the top 20 Account-Based Marketing vendors deduced from 1,500 manager surveys, analyst opinions & vendor evaluations. In a press release by Research In Action GmbH, Engagio ranked first on the matrix & outlasted the other Top 19 global vendors.

Enterprise Management 51

Enterprise Management Work Management Marketing Management Account Based Marketing 51

Marketing Insider Group

SEPTEMBER 28, 2020

Thought leadership content marketing is one of the most effective ways of establishing your name and company as an authority in your industry. Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. But what exactly is thought leadership content marketing ?

Thought Leadership 309

Thought Leadership Enterprise Management Work Management Marketing Management 309

Vidyard

MAY 5, 2016

Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities. Vidyard is hot because of its ability to customize videos in a similar way to how emails are customized for mass marketing.

Enterprise Management 50

Enterprise Management Marketing Automation Services Marketing Management Vendors 50

Vidyard

MAY 5, 2016

Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities. “Vidyard is hot because of its ability to customize videos in a similar way to how emails are customized for mass marketing. .

Enterprise Management 50

Enterprise Management Marketing Automation Services Marketing Management Vendors 50

Vidyard

MAY 5, 2016

Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities. Vidyard is hot because of its ability to customize videos in a similar way to how emails are customized for mass marketing. About Vidyard.

Enterprise Management 50

Enterprise Management Marketing Automation Services Marketing Management Vendors 50

ATAK Interactive

JULY 29, 2019

In today’s world, customers have myriad options when it comes to Enterprise Resource Planning (ERP). These improvements work toward higher levels of customer service satisfaction. As a company grows, the company will need more staff, a more significant number of services must be in place, and business activities increase.

Enterprise Management 60

Enterprise Management Work Management Marketing Management Service 60

Computer Market Research

NOVEMBER 23, 2021

For many vendors, managing partners can be a frustrating process. Small companies with only a few vendors may get away with manual processes or using spreadsheets. For larger companies, dealing with numerous accounts, manually managing partners is not an option. When it’s time to consider a PRM solution.

Enterprise Management 60

Enterprise Management Work Management Marketing Management Advertising Agencies 60

ATAK Interactive

JULY 24, 2019

In today’s world, customers have myriad options when it comes to Enterprise Resource Planning (ERP). These improvements work toward higher levels of customer service satisfaction. As a company grows, the company will need more staff, a more significant number of services must be in place, and business activities increase.

Enterprise Management 60

Enterprise Management Work Management Marketing Management Service 60

chiefmartech

MARCH 13, 2024

The empirical stack data we recently shared from Zylo, a leading SaaS management platform, showed that even after a year of belt-tightening, the average SMB (500 employees or less) still has 162 SaaS apps. Mid-market companies (500 to 2,500 employees) have 245. And large enterprises have 650. Now, that’s changing.

Enterprise Management 92

Enterprise Management Work Management Marketing Management Budget Programs 92

SocialPilot

FEBRUARY 29, 2024

Social media is indeed a powerful tool to achieve various marketing objectives like reaching a wider audience, increasing brand awareness, fostering customer engagement, and cost-effectively generating leads. We will help you navigate the murky waters of social media management pricing models.

Enterprise Management 52

Enterprise Management Work Management Social Media Marketing Management 52

LeadSquared

NOVEMBER 4, 2020

Amidst the unforeseen challenges and volatile market, the safest bet is being human-centric in all your marketing and sales efforts. In this article, we will discuss the best enterprise marketing strategies to help you find more leads and close more deals. How has the 2020-21 pandemic affected enterprise marketing?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Thinkers360

FEBRUARY 28, 2024

Analyst Relations (AR) and B2B Influencer Relations programs work hand-in-hand as strategic arms, elevating your brand within your target market. Expert Tip: When defining your goals and objectives, it’s also important to distinguish between analyst relations, influencer relations, and B2B influencer marketing.

Enterprise Management 52

Enterprise Management Work Management Marketing Management B2B Thought Leadership 52

Marketing Craftmanship

SEPTEMBER 18, 2020

On their journeys, they also must overcome self-imposed obstacles, and in my opinion, three of those are the same reasons marketing fails at most companies. Similarly, some companies are always seeking a marketing tactic or gimmick in hopes of generating immediate results. ” Some companies do have a written marketing plan.

Enterprise Management 147

Enterprise Management Planning Work Management Marketing Management 147

Martech

OCTOBER 20, 2021

For as long as I can remember, the dichotomy of “suites vs. best of breed” has dominated marketing tech architectural decision-making considerations. Instead, there’s a newer, more subtle, yet potentially crucial distinction to make when building your marketing stack. You can understand why. Platforms vs. products.

Enterprise Management 95

Enterprise Management Work Management Marketing Management Product 95

TrustRadius Marketing

JUNE 26, 2019

Today, we awarded the 2019 TrustRadius Top Rated badges for Cross-Channel Campaign Management Software. Top Rated awards are the voice of the market and are not influenced by analyst opinion, the vendor’s company size, popularity, or status as a TrustRadius customer. Here are the winners: Oracle Responsys.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Sana Commerce

MARCH 11, 2024

Celebrating success: diving into insights Sana Commerce proudly announces its recognition as an Aspiring Vendor in the 2023 Gartner ® Peer Insights Voice of the Customer for Digital Commerce. Sana Commerce is one of eight digital commerce vendors who have met the criteria set forth in the Gartner ® Peer Insights Voice of the Customer report.

Gartner 52

Gartner Peer-to-peer Enterprise Management Vendors 52

SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). The needs of your organization and events will determine which platform is the best fit for you.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

seo.co

DECEMBER 20, 2021

These days, we can’t imagine a world without online services and digital shopping avenues that are only a click away at all times. And the only solution to those troubles is ecommerce management, a function that helps you stay on top of your dynamic website as well as the e-commerce industry at large. Budget Effectively.

eCommerce 98

eCommerce Enterprise Management Work Management Marketing Management 98

Madison Logic

DECEMBER 9, 2022

NEW YORK, NY — December 9, 2022 — Madison Logic , the leading global digital Account-Based Marketing (ABM) platform, today announced that it has been positioned by Gartner as a Challenger in the 2022 Magic Quadrant for Account-Based Marketing Platforms.

Account Based Marketing 52

Account Based Marketing Enterprise Management Gartner Marketing Management 52

Seismic

JANUARY 24, 2023

This year their message is clear – enablement platforms have never been more valuable to go-to-market (GTM) teams than they are today. Enterprises that do not leverage an SEP face significant disadvantages over those that do.”

Enterprise Management 97

Enterprise Management Work Management Research Marketing Management 97

Nuvi

MAY 1, 2019

. — May 2, 2019 — Reputation.com , provider of the first and only complete cloud-based enterprise reputation and customer experience management platform, today announced it has ranked No. 1 in Enterprise Online Reputation Management by G2 Crowd. Reputation.com achieved a ranking of No.

Enterprise Management 52

Enterprise Management Marketing Management Customer Satisfaction Paid Search Agency 52

PathFactory

FEBRUARY 1, 2023

“PathFactory won a Winter Best of Award for Best Feature Set, Relationship, and Value for Price in the Content Marketing category,” said Megan Headley, VP of Research at TrustRadius. Reviewers unanimously considered the software a good value for the price, while 93% said they were happy with the feature set and would buy the product again.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Peer-to-peer 52

chiefmartech

JANUARY 10, 2022

Following my wrap-up of martech from 2021 — tl;dr a year in digital marketing that was experienced like a Twitch stream at 1.5X And 35% of them are willing to make $500,000+ purchases for a new product or service either remotely or via digital self-serve. Another commerce-related theme that will be big for marketers is Ecosystems.

Enterprise Management 136

Enterprise Management Digital Asset Management Work Management Marketing Management 136

Contently

OCTOBER 18, 2022

Even conglomerates with million-dollar marketing budgets will fail if they disregard audience research. So, why do so many companies—from startups to enterprises—skimp on it? Content marketers often have difficulty getting executive buy-in for customer research. Best for: Companies with a tight marketing budget.

Research 206

Research Paid Search Agency Companies Marketing Budget 206

SpotMe Blog

OCTOBER 7, 2023

All of these things in terms of manual, software, hardware, printing, and agency costs are offset by the fact that you have a medical conference app.” – Olivier Aubert, SpotMe In today’s digitally-driven landscape, a medical conference app is not just a luxury but a necessity for optimizing HCP engagement and operational efficiency.

Conference 52

Conference Enterprise Management Work Management Marketing Management 52

PathFactory

MAY 11, 2022

May 11, 2022 – Today PathFactory, the B2B Intelligent Content Platform , announced it has been recognized by TrustRadius with a 2022 Top Rated Award in both the Content Marketing and Content Experience software categories. . Buyers have many options when it comes to content marketing software. With a trScore of 8.6

Enterprise Management 52

Enterprise Management Work Management Marketing Management Peer-to-peer 52

Martech

JULY 22, 2022

Those of us who advise about martech stacks can go pretty deep on topics like service and platform boundaries and intersections, and we have strong opinions on what a future-proof stack should look like for any given enterprise. How should the people who manage and run martech be organized? Source: Real Story Group.

Enterprise Management 92

Enterprise Management Work Management Paid Search Agency Advertising Agencies 92

Customer Experience Matrix

MARCH 26, 2009

Naturally, the vendors showing them to me have all thought very carefully about their designs and made the best choices they could, typically based on feedback from their customers. My own opinion is quite firm: flow charts don't work. Such specialists are fairly common at big consumer marketers such as banks and retailers.

Enterprise Management 120

Enterprise Management Marketing Automation Services Work Management Marketing Management 120

TrustRadius Marketing

APRIL 23, 2021

But, how shocking it is to know that 50% of employees who leave their jobs is because of bad managers ? Indeed, a big part of employees’ routine is related to their relationship with their bosses, which means that managers have a huge impact on people’s work health and work atmosphere in general. Technical knowledge.

Work Management 98

Work Management Enterprise Management Thought Leadership Training 98

Webbiquity

NOVEMBER 6, 2018

Not that the opinions of buyers didn’t matter ; of course, private enterprises have always thrived (or not) based on satisfying consumer desires. Companies for decades ran focus groups and test markets, and of course monitored sales success. We want your opinion! Excel Energy managed to outdo that one.

Enterprise Management 182

Enterprise Management Work Management Marketing Management Customer Surveys 182

Zoominfo

MAY 25, 2022

Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more. Ideal sales intelligence tools supply your team with up-to-date information about your prospects and addressable market — and how you can reach them. What is Sales Intelligence?

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

AUGUST 6, 2019

Since marketing went digital, the industry hasn’t been the same. Recently, there has been a renewed interest in ‘marketing hacks’ as B2B marketers have started to realize traditional marketing methods are no longer useful in a competitive landscape. Four Tried and True Digital Marketing Strategies.

Marketing Attribution 154

Marketing Attribution Enterprise Management B2B Marketing Marketing & Strategy 154

Marketing Insider Group

APRIL 19, 2021

When people share their opinions, knowledge, and expertise on particular subjects, they will boost community interactions and networking opportunities. Such activities enable your event participants to find new businesses, meet professionals in similar industries, and find new exciting solutions. Create Discussion Forums.

Enterprise Management 335

Enterprise Management Peer-to-peer Merchandising Marketing Management 335

Hubspot

MAY 7, 2024

No matter your niche, product, or service, and no matter how prepared you are, your business will throw you a curveball. As a marketing business owner whose revenue primarily comes from my writing services, late 2022 to mid-2023 was… unnerving, to say the least. I tell you this from experience. That’s the good news.”

Enterprise Management 61

Enterprise Management Work Management Marketing Management Paid Search Agency 61

B2BMarketing.net

MAY 13, 2024

So, marketer, you have this terrific, game-changing idea that in 2024, your business really needs to devote a good deal of time, budget and resources to strengthening, even repositioning, your corporate brand. Management knows you, they trust you, but this is about establishing their trust in the authority you bring to this subject.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Multi-Touch Attribution 52

ClickZ

JANUARY 29, 2020

30-second summary: These days, marketing organizations are operating less on gut instinct and more on data-driven insights. Marketers have tools in the stack to look at what’s working and what’s not working. The most savvy and sophisticated marketers today are thinking beyond websites.

Enterprise Management 70

Enterprise Management Work Management Marketing Management CMS Development 70

SmartBrief - Marketing

JANUARY 29, 2024

What are CEOs thinking when they contemplate marketing and their chief marketing officer? Boathouse Group’s Third Annual CEO Study on Marketing and the CMO answered these questions, yielding some surprises and flagging some back-to-basics trends. Opinions expressed by SmartBrief contributors are their own.

Customer Surveys 94

Customer Surveys Enterprise Management Advertising Agencies CMO 94