Emarketing Generation Lead Gen Media 
Marketing Insider Group
DECEMBER 21, 2020
Neglecting customer retention to focus on lead generation. According to that piece of research , marketers expected to cut their events budget and relocate the funds to other digital avenues like content, webinars, social media, and online events. Expand social media strategies. Shift from lead gen to customer retention.
Webbiquity
JUNE 7, 2018
In survey after survey, year after year, lead generation is a top priority for B2B brands. No matter how big or small, B2B businesses can’t survive without new leads. Generating high-quality leads is essential to get more sales and more revenue. No leads means no clients and therefore, no sales.
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ViewPoint
APRIL 25, 2011
Yet B2B marketers seem to be more focused on lead generation than the rest of the process. Let’s look at the difference between the short-term and the longer-term reality about leads: Lead Generation is a hello and a handshake. Both lead gen and lead nurturing are important.
Adobe Experience Cloud Blog
JULY 6, 2018
Congratulations, you have just gotten budget approval to launch a new social media campaign. So now it’s time to fire up the ads and watch as your leads turn into revenue, right? While a high quantity of leads can undoubtedly be good, it’s not enough. Getting leads is easy, but getting the right leads is what generates results.
Webbiquity
FEBRUARY 16, 2016
But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double. Lead generation is still a challenge. Social media benefits are unclear. eMarketer ). And now, the stats!
Webbiquity
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? What’s the key to generating more inbound marketing leads? e-Strategy Trends ). Visual.ly ).
KoMarketing Associates
JANUARY 27, 2014
As eMarketer notes however, “Curation is not as easy as simply finding and sharing content. Here are a few good posts on curating content to get you started: Content Curation Tips: 6 Places to Find Content to Share on Social Media. Here are a few places worth checking out: eMarketer. MarketingProfs. Think about it.
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