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Increase YouTube engagement: 10 ways that actually work

Sprout Social

Is your YouTube engagement where you want it to be? Earning billions of daily views and video searches, YouTube’s popularity speaks for itself. And like any other type of social media engagement , competition on YouTube is fierce. Especially when performance is tied to the ever-changing YouTube algorithm.

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UK fashion influencers redefining style

Sprout Social

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. With mouse clicks, animated expressions and NPC-like talk tracks, she feels like she’s a video game character.

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40 Exit Popup Hacks and Examples to Grow Your Email List

Optinmonster

Here’s one such exit popup example: You can do this by getting your visitor’s name when they subscribe to your email list, by asking for their name in a previous popup, or by detecting the name of an existing customer. For example, let’s say the visitor got to your page through a guest post you wrote for a specific website.

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How to Organize Your Content Marketing Strategy

Scoop.it

A content strategy is a documented plan that identifies your business goals and then uses content as a primary conduit for achieving those goals. More specifically it helps you: Track progress. If you don’t stay organized, even the best-laid plans will disintegrate before your eyes. Identify new opportunities.

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The Simple Content Marketing Strategy for Startups

Marketing Insider Group

When you start a business, there’s a lot on your mind: how to fund all the equipment you’ll need, how to keep track of revenue and expenses, how to produce your goods and services economically enough to make a profit, and how to get the word out about what you offer. Make sure you use your chosen keywords to get more eyes on your posts.

Startups 338
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The Formula That’s Helping Me Optimize the Most Important Marketing Campaign of My Life

Contently

A book launch is a near-perfect example of the kind of marketing campaign that requires accountable content. With those specific objectives, it behooves me to keep track of the following metrics: Reach. But first, let’s pause for a picture of a dog eyeing a slice of pizza. Key Metrics. Sales (and click-to-sale rate).

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How to make sure you’re marketing to Gen Z the right way

Sprout Social

Demographic data can be difficult to track. Emphasize eye-catching, visual content. Chalk it up to being born with smartphones in their hands, but Gen Z’s addiction to eye-popping visuals is well-documented. Food for thought: Gen Z spends more time on YouTube versus the likes of Netflix. With that, let’s dive in!