Vidyard

MARCH 5, 2014

So you made an incredible video, sent it out to your internal teams, encouraged sharing, uploaded it to YouTube and waited for the marketing fame to roll in. A great distribution strategy covering all major channels will have you sharing your videos with Oprah-like levels of excitement.

Distribution 58

Distribution Video Marketing Youtube Multi-Channel 58

Sprout Social

FEBRUARY 2, 2023

They get the reps in and make content all the time. Talk like a real person behind the screen and avoid a sales-y approach.” Repurpose content efficiently For a small team like Figo, repurposing successful content from their blog and other social networks was key to staying consistent on TikTok. It’s a numbers game.

Social Media 108

Social Media Media Business Viral Marketing 108

Scoop.it

APRIL 4, 2019

On April 2nd, 2019 , the world said goodbye to Google+, a social network created by the search engine giant. In the tech world, this isn’t the first time for an entire social platform to disappear. Size of the user base of Google+ was hardly comparable to that of Facebook or even Google’s own YouTube. The reason?

Enterprise Management 48

Enterprise Management Communities Top of Funnel Google 48

Contently

MAY 2, 2018

Content is the key to optimizing conversion rates across the marketing funnel—from raising awareness about the book, to gathering supporters and subscribers, to driving conversions, and finally to getting buyers to write reviews and spread the word. Sales (and click-to-sale rate). Ultimate Business Goal.

Top of Funnel 167

Top of Funnel Campaigns Optimization Planning 167

Outgrow

SEPTEMBER 12, 2022

This is a top-of-the-funnel strategy to help create demand for their offering by providing relevant and engaging content for their audience. YouTube – Ahrefs . Your Youtube channel can be an indispensable asset for your content marketing efforts, but only if you post the right kind of content. Do give it a read!

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Outgrow 52

Kapost

FEBRUARY 13, 2017

Proof-positive of this is the many B2C companies that, through video outlets like YouTube and Vimeo, have constructed viral campaigns with the help of social media. But B2B companies should leverage the power of video too, especially in combination with the distribution power of social outlets.

Social Media 78

Social Media ROI Video Marketing Tips 78

Industrial Marketing Today

APRIL 22, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The Distribution Trap – How Innovations Become Commodities by Achinta Mitra on April 22, 2010 in Industrial Marketing Strategies , Sales Strategies I read an eye-opening article by Andrew R. Non-core functions such as sales and distribution should be outsourced.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Webbiquity

JUNE 16, 2015

But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the attention of your prospects? Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Only about half of marketers try to connect content to sales.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Sales Engine

JANUARY 25, 2016

For most companies, it likely started with marketing automation software, a website makeover, Search Engine Optimization, Pay-per-click advertising, and Customer Relationship Management software. Most of us remember a day when sales reps used to be able to generate their own leads. Well, let’s go back in time a bit.

Enterprise Management 120

Enterprise Management Marketing Management Marketing Automation Services Sales Qualified Leads 120

Marketing Insider Group

MAY 11, 2020

Content marketing drives measurable results and ROI over more traditional marketing tactics. Content marketing is the process of consistently publishing content that audiences want to consume. 41 percent of B2B buyers consume three to five pieces of content before talking to sales. It’s not about posting on social media.

Paid Content 166

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 166

Hubspot

FEBRUARY 18, 2020

In the early 2010s, social networks were only starting to gain traction. Customer acquisition costs were low because we had new distribution platforms with hundreds of millions of users and only the early adopters within the marketing community trying to reach them. Since 2010, the marketing world has changed.

Work Management 101

Work Management Planning Marketing Management Paid Search Agency 101

Adobe Experience Cloud Blog

SEPTEMBER 15, 2014

If you’re actively seeking out opportunities to integrate video into your core business processes, here’s how you can also produce measurable results. Align Video Marketing with Your Funnel. At the top of your funnel, you’ll want your videos to expand your reach and attract new audience. Think : Entertain & Entice.

Top of Funnel 48

Top of Funnel Video Marketing B2B Marketing B2B Thought Leadership 48

NuSpark Consulting

DECEMBER 9, 2012

All white papers should be promoted via online press release distribution services. Online releases are submitted to major search engines, industry journals, and social networks. LinkedIn Example: How has technology improved the performance of your sales staff? Social Sharing. Ad text: “Improve Sales Performance.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

NuSpark Consulting

MARCH 3, 2016

Now you need to distribute and promote it. Promote your white paper using online press release distribution services. That’s because online releases are submitted to major search engines, industry journals and social networks. Most press release distribution services clearly spell out how many links you can include.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Convince & Convert

DECEMBER 14, 2013

What is the difference between content marketing and social media? And, with the burgeoning interest in the former, will the latter wane as a tactic or as a marketing term? Jeff asked several other content/social thinkers and consultant-types to weigh in as well. Social media is the new telephone. Image from Bigstock.com.

Social Media 167

Social Media Social Marketing Marketing Budget Content Marketing 167

Sprout Social

OCTOBER 19, 2016

With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. This is important because social networks use algorithms to help determine what content and profiles to suggest to other users. Increase Social Engagement. Increase Social Media Business. Sweepstakes.

Social Media 96

Social Media Paid Content Media Viral Marketing 96

Buzz Marketing for Technology

SEPTEMBER 23, 2008

Not only do they build cool marketing campaigns but they can connect to your sales process. They in effect unify sales and marketing so that clients see that their campaign pay off – thereby eliminating the normal tension between sales and marketing. Wi5Connect – Welcome to Social Learning 2.0

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Hubspot

AUGUST 2, 2018

Paid Social Advertising. population uses social media , but since social networks are all trying to monetize their audiences as much as possible, organic reach is at an all-time low. The quickest and most effective way to meet your audience where they spend most of their time is through social advertising.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

B2B Marketing Traction

APRIL 6, 2010

What is even more amazing to me is that the book is still highly relevant for high tech marketing today; in fact, I believe it was a harbinger of today’s “new” buying paradigm that is made possible through social networking. – pre-YouTube!) The reasons? videos of customer testimonials.

Peer-to-peer 100

Peer-to-peer Buy Work Management Web 2.0 100

Excelsior Research

DECEMBER 5, 2021

QUALITATIVE DATA PROCESSING. QUALITATIVE DATA PROCESSING. Contact us now and get guidance on how we help you achieve a successful campaign that enhances your business sales. Before setting up your campaigns on Google ads or Social Network ads, The company needs to determine its campaign elements. SOCIAL MEDIA.

Campaigns 52

Campaigns Demand Generation Agencies Privacy Policies Terms and Conditions 52

Vidyard

FEBRUARY 16, 2016

Vidyard and Media One Creative will collaborate to help businesses overcome these challenges, delivering video marketing solutions that combines content production, video personalization, online distribution, individual viewer tracking and ROI reporting.

Creativity 50

Creativity Analytics Video Marketing Personalization 50

Vidyard

FEBRUARY 16, 2016

Vidyard and Media One Creative will collaborate to help businesses overcome these challenges, delivering video marketing solutions that combines content production, video personalization, online distribution, individual viewer tracking and ROI reporting.

Creativity 50

Creativity Analytics Video Marketing Personalization 50

Vidyard

FEBRUARY 16, 2016

New partnership delivers end-to-end video marketing solutions spanning content production, personalization, distribution, and analytics. Vidyard integrates with key marketing automation and CRM tools to deliver user-level video engagement data, turning views into sales. About Media One Creative. Media Contact: Brad Hem.

Creativity 50

Creativity Analytics Video Marketing Personalization 50

PureB2B

DECEMBER 15, 2015

Having a constant flow of leads is vital to staying in business, but finding different ways to attract leads that will eventually turn into sales is quite a lot of work. Online Generation via Social Media. There are a lot of social networks in existence, but the main ones are Facebook , Twitter, Instagram, and now TikTok.

Lead Generation 62

Lead Generation Lead Scoring Lead Ranking Generation 62

PureB2B

DECEMBER 15, 2015

Having a constant flow of leads is vital to staying in business, but finding different ways to attract leads that will eventually turn into sales is quite a lot of work. Online Generation via Social Media. There are a lot of social networks in existence, but the main ones are Facebook , Twitter, Instagram, and now TikTok.

Lead Generation 62

Lead Generation Lead Scoring Lead Ranking Generation 62

Kevin Indig

MARCH 28, 2023

SEO SEO first principles It’s easy to get lost in wild speculations with SEO, but good strategies and tactics are always the results of reasoning from first principles. When we focus on the process, they are complementary. Tik Tok recently surpassed Youtube in engagement. These days, we have to test everything.

Best Practices 59

Best Practices Aggregators Case Studies Case Study 59

flux.la

AUGUST 11, 2020

Let’s get down to defining each social media site, what it offers, and who it caters to: 1. Instagram was founded as a one-of-a-kind media platform launched for distributing visual content. This social network allows you to share “Tweets,” which are your thoughts and opinions composed of 280 characters.

Paid Content 52

Paid Content Social Media Media Brand Identity 52

Vidyard

MARCH 13, 2015

In addition to powering JUNO TV, the Vidyard video marketing platform is used to customize the video playback experience and to publish videos to other third-party distribution channels including the JUNO Awards’ YouTube channel and related social media sites.

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Vidyard

MARCH 1, 2016

The rapid growth of YouTube, Facebook, and social video platforms (Meerkat, Periscope, Snapchat, Instagram and so on) has fueled the popularity of using video to market a brand or oneself as an expert in a specific industry. Instagram: 21 minutes. Pinterest: 20.8 Twitter: 17 minutes. Snapchat: 17 minutes.

WOM 50

WOM Video Marketing Planning Advertising Agencies 50

Vidyard

MARCH 13, 2015

.” In addition to powering JUNO TV, the Vidyard video marketing platform is used to customize the video playback experience and to publish videos to other third-party distribution channels including the JUNO Awards’ YouTube channel and related social media sites.

Marketing Automation Services 50

Marketing Automation Services Aggregators Youtube Press 50

Porch Group Media

NOVEMBER 7, 2018

Compared to other networks, Facebook is the largest social network and is projected to continue growing. According to statistics from TechCrunch, here are the number of monthly active users on other top social media platforms: Youtube has 1.5 How the Process Works. With over 2.27

Advertising Agencies 53

Advertising Agencies Ideal Customer Profiles Advertisements Advertising 53

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. “Simply having a presence on YouTube is no longer enough. .

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. “Simply having a presence on YouTube is no longer enough. .

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. Simply having a presence on YouTube is no longer enough. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Convince & Convert

MAY 11, 2010

I would also make a point to solicit input from customer service and sales teams, as they have more day-to-day interaction with fence-sitters. Not in a “here’s our FAQ&# way, but in a vigorous, social media way. Digital Dandelion Take your written and video content, and spread it as widely as possible on the social Web.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform. The integration gives Act-On users the ability to track video viewing activities of their contacts across all distribution channels.

Marketing Automation Services 50

Marketing Automation Services Act-On Demand Generation Agencies Marketing Automation 50