keyword link category 
SocialPilot
DECEMBER 6, 2023
Social media has become a beloved platform for connecting thousands of people. Thankfully social media algorithms exist to make social media live up to your expectations and bring you the content you want to engage with. As a social media user, algorithms lighten up your social media experience.
Sprout Social
NOVEMBER 10, 2022
In a nutshell, your social media bio is your brand’s most basic elevator pitch—a snapshot of what you do, who you are and how you meet customers’ needs. While he died before the turn of the 20th century (so the timing’s a little off), he could have easily been describing the perfect social media bio. Grow your audience.
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Marketing Insider Group
MARCH 1, 2021
Google will prompt you to choose the category that best fits your business. It will offer you a list of preset categories that appear when you begin to type your keyword into the search bar. The category that you choose will determine which queries your business presents under within Google’s directory.
Sprout Social
JUNE 17, 2020
Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy. YouTube.
DAGMAR Marketing
NOVEMBER 29, 2019
While you may not have a national company with multiple locations, the report offers good reminders of how companies of all types, including your local small business, may be missing marketing opportunities on social media. What is localized social marketing? Word-of-mouth is more powerful than ever, thanks to social media.
Sprout Social
JULY 30, 2019
From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. These are generalized across social media channels. In this guide, we’ll go over what social media metrics are, why they’re important, how to find them and which ones you should be paying attention to.
Sprout Social
FEBRUARY 24, 2021
Most of the tips listed here apply to the video description but some, like using the right keywords, are applicable to the channel description, too. Much like how a company boilerplate is written, a channel name is repeated a few times, along with a few keywords that should be associated with the channel. Repeat video keywords.
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