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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Content Marketing Strategy and Tactics. Rob Garner recommends eight tactics for optimizing content marketing results, starting with in-depth keyword and market research and working through strategic planning, metrics and resource allocation. Share this on LinkedIn. Where can you spread your content to maximize exposure?

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Book Review: Social Media Marketing

Webbiquity

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

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Social Media for Sales

Webbiquity

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. Social media is being used in multiple functions across the enterprise, from product development (e.g. Share this on LinkedIn.

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Looking Back at 100: Top 10 Posts on the Webbiquity Blog (So Far)

Webbiquity

A bookmarkable collection of some of the best thinking about social media last year, grouped into specific topic areas such as “Social Media Measurement and ROI,&# “Social Media Statistics and Research&# and “Social Media Marketing Strategy, Tactics and Best Practices.&#. Share this on LinkedIn.

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How to Approach Business Social Media Strategically

Webbiquity

Oafish attempts to treat social networks like just another one-way promotional channel. Selecting tactics based on perceptions and opinions rather than data. Share this on LinkedIn. It can lead to well-intentioned but poorly executed rogue company Facebook pages. Inadvertent but damaging revelations. Share this on Bebo.

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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

Social Media Marketing Popular social media platforms websites have some of the highest domain authority sites. Have a look at a few: LinkedIn (DA: 98) Facebook (DA: 96) Twitter (DA: 94) Instagram (DA: 93) This makes social media marketing one of the most effective off-page SEO strategies.

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