Sprout Social

JULY 7, 2022

YouTube is not just a platform for sharing videos. All with the help of a wonderful tool called YouTube Creator Studio. Whether you’re a creator or a brand, understanding how YouTube Creator Studio works can help you reach (and engage) a larger audience. What is YouTube Creator Studio? How to use YouTube Creator Studio.

Youtube 116

Youtube Copyright Paid Search Agency Work Management 116

Sprout Social

JULY 11, 2022

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A healthy channel can have major implications for your video discoverability—on YouTube and beyond. That’s why it pays to conduct a thorough YouTube audit. YouTube isn’t just surviving—it’s thriving.

Youtube 95

Youtube Banners Ideal Customer Profiles Keywords 95

Valasys

FEBRUARY 5, 2024

YouTube’s allure often centers around the pursuit of virality, but sustained success requires a broader strategy. Why is YouTube so Successful? YouTube’s success can be attributed to several key factors that have contributed to its dominance as a video-sharing platform.

Viral Marketing 40

Viral Marketing Youtube Ad Building Lead Ranking 40

Matchcraft

FEBRUARY 1, 2023

As an ad agency, running profitable YouTube campaigns for your clients is crucial to achieve a successful advertising strategy. As the second most popular platform in the world next to Facebook, YouTube is a powerful platform for reaching and engaging with potential customers. billion revenue in 2021, a 46% increase YoY 62.5

Youtube 52

Youtube Practices Campaigns Best Practices 52

Marketing Insider Group

JULY 3, 2023

You can adjust your settings for Twitter and YouTube to see what interests people in other locations. Click on the “Explore” button, and the platform starts by showing trends that it tailors for you by your location, interests, and who you follow. YouTube Did you know that YouTube has a Trending button?

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Webbiquity

SEPTEMBER 28, 2022

Every popup, feedback form, subscription, and newsletter signup form is valuable for collecting data to help segment your customers based on their activity, demographics, psychographics, and professional characteristics. Subject lines can be personalized based on a person’s lifestyle, hobbies, work role, or interests.

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

seo.co

MARCH 9, 2021

If that’s true, then the YouTube analytics data can give you more power than you’ve ever dreamed was possible. YouTube is a powerhouse online that many marketers make the critical error of overlooking entirely or just making a half-hearted effort toward. Because that’s what you’re doing if you’re not taking YouTube seriously.

Youtube 59

Youtube Analytics Click Rate Demographics 59

Convince & Convert

OCTOBER 21, 2014

They’d rather buy a story than a sale item , and they watch YouTube videos like there’s no tomorrow. What’s more, they research their interests on YouTube and Google interchangeably, and they can sniff out a phony from a mile away. Plan your marketing budget around YouTube. Speak to your demographic.

Youtube 156

Youtube Generation Tips Long Tail Marketing 156

ConvertKit

JUNE 10, 2020

Why you need to be using YouTube Analytics. How to access YouTube Analytics. Want YouTube insights? Special thanks to ConvertKit designer and resident YouTuber Charli for kindly donating her YouTube metrics for this post's screenshots. You can check out her YouTube channel right here ! Let's dive in!

Youtube 98

Youtube Advertising Channels Analytics Eye-Tracking 98

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Sprout Social

MAY 10, 2019

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. 1. There are 1.9

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Navigate the Channel

NOVEMBER 21, 2023

The platforms not only have demographic and geographic information, but they have deep information on user occupations, interests and behaviors. If your current audience found your educational content on crop improvements interesting and engaging, your expanded audience will too.

Paid Content 122

Paid Content Paid Social Agency Social Media Advertisements 122

Marketing Insider Group

JUNE 14, 2021

Once you reach new prospects and get them interested in your business, you’ll also need video content that falls into the consideration stage , and so on. Instagram can be a brilliant place to advertise and market to higher-earning demographics. The largest demographic is 30 to 49-year-old males. Source: Sprout Social.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Audience demographics and brand relevance Your target audience is your north star. Nyane Lebajoa – @nyane Instagram: 2.5

Advertising Agencies 97

Advertising Agencies Lead Ranking Youtube Blogger 97

Top Rank Marketing

DECEMBER 29, 2023

B2B Leaders Say Supply Chain Management Systems Are Most Important to the Customer Journey 17 percent of a B2B buyer’s complete purchasing journey is spent with a sales representative, with 44 percent of B2B buyers in the millennial demographic preferring no sales representative communication at all, while 87 percent of B2B leaders in the U.S.

Paid Search Agency 107

Paid Search Agency B2B Marketing Advertising Agencies Linkedin 107

B2BMarketing.net

APRIL 18, 2024

Dots recommends keeping episodes short, around 20 to 25 minutes, using hooks at the beginning, and saving sponsor promotion for the middle or end to maintain audience interest. Better analytics would include detailed insights into consumption rates and audience demographics. We need more audience demographics on podcast listeners.”

Ideal Customer Profiles 52

Ideal Customer Profiles Top of Funnel Demand Generation Agencies Ad Building 52

Martech

MAY 25, 2022

YouTube Shorts ads. Those advertisers currently running video action campaigns and app campaigns will have ads automatically scale to fit Google’s TikTok competitor, YouTube shorts. Product feeds for a shoppable YouTube experience. Read next: Google is giving users greater control over what ads they see.

Google 120

Google Lead Ranking Paid Search Agency Planning 120

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Marketing Insider Group

AUGUST 11, 2023

Targeted Advertising: Paid social media advertising allows for precise targeting based on demographics, interests, and behaviors, ensuring that ads reach the most relevant audience. Different platforms cater to diverse demographics, so aligning your choice with your audience’s preferences ensures maximum impact.

Social Networks 179

Social Networks Business Work Management Social Media 179

Top Rank Marketing

APRIL 18, 2024

Anyone with a microphone and an internet connection can have a podcast listed on Apple and YouTube and ready for consumption. Beyond the audience demographics, there are other attributes of podcasting as a channel that make it attractive for B2B: Time spent listening. Podcasts are very easy to create and launch.

B2B 91

B2B Demand Generation Agencies RSS B2B Thought Leadership 91

SocialPilot

MARCH 11, 2024

AI addresses this issue by automating the process to identify the best influencer matches based on engagement rates, audience demographics, content quality, and relevance to the brand’s target market, moving beyond simple follower counts. However, this is not the case with AI. Wouldn’t you want to have that tool in your arsenal?

Marketing AI 76

Marketing AI Advertising Agencies Planning Work Management 76

Martech

JANUARY 9, 2024

Creators on platforms like YouTube, TikTok and Instagram have loyal followers who trust their opinions. Finding the right influencers and communities Look for influencers whose followers match your core demographic. A B2B brand might have better luck partnering with YouTubers or LinkedIn creators with a business-minded audience.

Advertising Agencies 136

Advertising Agencies Paid Search Agency Marketing & Strategy Marketing Strategy 136

Marketing Insider Group

JULY 11, 2023

Appeal to the niche interests and behaviors that correspond to your best clients. YouTube is another place to target your key demographic by their interests. Go for people who are looking for your products and have a definite interest in what you’re selling; otherwise, you’ll likely be wasting your money.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

Biznology

APRIL 24, 2017

Paid social media also come from you but give your post the ability to get in front of people who don’t already follow your social channels but share desired demographics, interests, and values. Here are 30 fascinating facts about organic vs paid social media: 100% of the Top 100 Global Brands have run YouTube ads in the past year.

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Content Standard

FEBRUARY 6, 2015

But if the product is new to the market or something that you’re not familiar with, you’ll need to hunt down your audience, capture their interest, and determine which social media channels they graze on. Within those audiences you can further target the users who are most likely to be interested in your product.

Demographics 40

Demographics Keywords Outreach Facebook 40

Martech

FEBRUARY 6, 2024

I’m seeing more ‘pre-game’ buzz, which includes teasers and trailers primarily on TikTok, Instagram and YouTube shorts,” La Vecchia said. The viral nature of TikTok makes the platform attractive to creators and brands alike, especially for the critical 18-55 demographic, said La Vecchia. Also which platform you use matters as well.

Advertising Agencies 117

Advertising Agencies Paid Search Agency Marketing & Strategy Buzz 117

Marketing Insider Group

AUGUST 12, 2020

These characteristics might be demographic ones, online behavior, interests, social media likes, and other commonalities. You might have one group of likely customers who are tween girls, love all things glitter, subscribe to your teen-and-tween-themed YouTube nail makeover videos, and like the latest boy bands.

Social Media 325

Social Media Top of Funnel Social Marketing Marketing & Strategy 325

Predictive Response

APRIL 30, 2019

Launching a non-profit or building an online presence with YouTube for your higher education organization is never an easy task, especially if you are familiar with social media and how to put it to proper use. Consider the audience and demographics you want to reach with your YouTube channel. Add Annotations.

Education 40

Education Youtube Paid Search Agency Organization 40

Oktopost

APRIL 24, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary It’s not easy managing a global social media presence of over 7 million followers, but our next guest, Sam Samayoa , makes it looks easy. Or subscribe on Spotify , Apple Podcasts , or YouTube Love going Behind the Post?

Paid Social Agency 62

Paid Social Agency Eye-Tracking Youtube Social Media 62

Convince & Convert

DECEMBER 13, 2023

Picking And Choosing Your Audience Social media apps like Facebook have developed business features to target preferred audiences while using specific demographic filters like gender, age, location, and language. However, this isn’t foolproof, as the recommended video length can also vary depending on your selected topic.

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Spiralytics

NOVEMBER 14, 2023

Marketers must delve deep into the intricacies of the Gen Alpha mindset to effectively engage with this emerging demographic. This demographic wields a significant, though currently indirect, influence on the market through several compelling factors. Their preferences, interests, and needs shape family expenditures.

Generation 62

Generation Paid Search Agency Advertising Agencies Peer-to-peer 62

Top Rank Marketing

SEPTEMBER 1, 2023

advertising buyers have said that they plan to increase their focus on attention metrics during 2023, as global viewability levels have continued to rise while the average amount of time that consumers spend viewing ads has decreased — three of several findings of interest to B2B marketers contained in recently-released survey data.

Paid Content 110

Paid Content B2B Marketing B2B Planning 110

Sprout Social

JUNE 22, 2021

Consumers’ social platform preferences vary based on factors like age, interest and gender, and even then there’s no guarantee the platform of their choice is where they like to engage with brands. 47% of consumers follow brands on YouTube. Why you should be on YouTube. Key Stats: Over 2.1 billion global active users.

Social Media 119

Social Media Stats Ideal Customer Profiles Media 119

Contently

FEBRUARY 22, 2023

That could be Instagram, Facebook, TikTok, YouTube, Twitter, or LinkedIn. Livestreams can generate interest long after the actual stream happens. Whether your brand serves up short-form video on TikTok, Instagram, or YouTube, the best practices are similar. What are the topics you want to cover?

Top of Funnel 148

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 148

illumin

OCTOBER 25, 2023

Marketers need to know where and when to reach people, what media formats are resonating, and – most importantly – understand the interests and communications styles that are likely to engage audiences on social media. Look at what social media sites are popular and which demographics are most likely to use them.

Social Media 52

Social Media Trends Media Demographics 52

Navigate the Channel

JANUARY 8, 2024

If each channel isn’t connected and experiences aren’t personalized, customers may lose interest and switch to a brand that provides more positive interactions. To implement storytelling and human-centered content effectively, brands must understand their audience and tailor narratives to their needs, interests and pain points.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

FunnelEnvy

DECEMBER 26, 2023

Defining the audience requires understanding demographics and your customer avatars’ unique challenges, interests, and behaviors. You want to optimize your website to attract, filter, and convert people with genuine interest and need for your product or service.

Lead Generation 123

Lead Generation Lead Ranking Generation Ideal Customer Profiles 123