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Content + Intent Data: Informing Content Based on Interest

Content4Demand

Intent can also help identify accounts in a buying process that are not in a defined Ideal Customer Profile. So it can expand the target market. Publishers who have content they own (G2, TechTarget) would be examples of opted-in of use of content. Some of this work should already be done with your SEM search.

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On the limits of personalization

Biznology

In large enterprises, where thousands of users come to your site daily, the strain of this marketing automation is staggering. Again, I don’t know of a study showing how pushing unneeded products on customers negatively affects the confidence users have in merchants who subscribe to these ad services.

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The Ultimate List of Marketing Conferences Through 2019

ClearVoice

Of course, the advantage of attending a large conference like the B2B Forum is that many other B2B marketers are also attending and want to connect as much as you do. Great for: B2B marketers, content marketers at all levels, and content marketing vendors. Great for: SEOs, SEMs, marketing analytics pros.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Marketo – Marketo.com – Marketing software.

Twitter 100
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TOP 15 Content Marketing Agencies in South East Asia

Outgrow

Not to mention, the holistic content strategies are used across online platforms. MOI is a global B2B online marketing agency for technology brands. And their in-house services include content marketing, videos, copywriting, social media, and more. WEBARQ is one of the leading digital marketing agencies in Indonesia.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

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Marketer Showcase: Carolina Alves of Aggreko

NetLine

How has content marketing evolved over the past few years? Content Marketing has become a huge part of our marketing strategy for 2 years now. In July 2017, we revamped our website and launched our blog session, where we would publish articles once a week and promote them mostly via social media. Describe your workspace.