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H&R Block Declares a Hipster Tax Crisis

Convince & Convert

The campaign is housed on a dedicated microsite , with content being shared across H&R Block’s social media channels, such as Facebook , Twitter and YouTube. Centered around the theme of the Hipster Tax Crisis, H&R Block curated a series of “Hipster Tax Facts” from campaign spokesperson Kenny Mayne.

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Why This Weird and Wonderful Global Influencer Campaign Works

Convince & Convert

Called The #Goodweird Project, one of the videos from Russian YouTube star EeOneGuy generated more than 2.8 Each were briefed to create a unique video celebrating their take on #Goodweird and were offered production assistance from the company’s agency, Portal A. As Lenovo’s new campaign showcases, sometimes it’s good to be weird.

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How to personalize content using sales enablement

Seismic

Instead, you can curate content that aligns with their specific needs. DSRs are centralized microsites where sales reps and buyers can collaborate and access content that is relevant to the deal cycle. How to personalize content Creating highly-relevant, personalized content starts with understanding your audience.

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new. What is content curation? Hmmm…not very satisfying.

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Are You IN? L’Oréal Celebrates Unique Qualities of Its LinkedIn Community

Convince & Convert

The campaign lives on a dedicated microsite, [link] , where users are asked to synch their LinkedIn profile to participate. Although the company has primarily activated this campaign on LinkedIn, there is also a YouTube video with more background on how the company hires people because of these specific qualities.

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Key Performance Indicators for Post Marketing Analysis in 2021

Valasys

These data assist the marketers to design a well-curated and finely-researched campaign. To be precise with messages and objectives, various organizations tend to create a landing page or microsites. View Through rate: Average video duration watched by the audience. As a result optimization of the campaign become easy.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity

The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). The best examples use photos or video along with text.( 57% of B2B marketers use content curation as part of their content marketing strategies. Michael Brenner ). eMarketer ).